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By News Reporter
Ballpark Transformed With 11 Digital Signage Displays Including
Main Videoboard and Ribbon Boards Spanning 842 Square Meters
SEOUL, April 8, 2025 — LG Electronics (LG) is strengthening its leadership in the global commercial display market by providing state-of-the-art display solutions to Fenway Park, the home of the Boston Red Sox and the oldest ballpark in Major League Baseball (MLB).
In late March, LG installed a massive main LED videoboard in centerfield at Fenway Park, measuring 30.5 meters wide by 11.5 meters high and covering an area of 350.75 square meters. Additionally, LG delivered a comprehensive display solution comprising 11 digital signage installations. These screens span a combined area of approximately 842 square meters, including a notable 171 square-meter ribbon board display measuring 21.6 meters wide by 7.9 meters high.
Featuring sophisticated High Dynamic Range technology, LG’s commercial displays strike a meticulous balance between dark and bright elements to deliver exceptionally clear and lifelike imagery. They offer high luminance exceeding 7,000 nits, IP65-rated water and dust resistance, as well as flexible configurations – all tailored to the outdoor conditions of stadium environments.
Starting April 4 (local time), fans had the opportunity to experience the action of the game in vivid detail, delivered by LG’s LED signage displays during the home opener – the first Fenway Park matchup of the 2025 MLB season between the Boston Red Sox and the St. Louis Cardinals.
LG’s innovative display solutions are set to lead the transformation of the beloved Massachusetts ballpark, the iconic stadium that has shared in the joys and sorrows of American baseball fans for more than a century since its opening in 1912.
With a focus on redefining the fan experience, LG has established a strategic partnership with ANC, the agency managing stadium operations and advertising on behalf of Fenway Sports Group, the owner of the Boston Red Sox. Together, they aim to deliver immersive entertainment to sports fans across various regions in the United States, including Boston.
“This collaboration will elevate the in-venue experience for our fans with cutting-edge technology while also expanding LG’s presence through dynamic activations that will engage Red Sox Nation all season long,” said Troup Parkinson, Chief Marketing & Partnerships Officer for the Boston Red Sox.
Meanwhile, LG is accelerating its media entertainment platform-based service business, targeting global sports fans by integrating the display businesses – which include TVs, monitors and signage – under its Media Entertainment Solution (MS) Company.
Earlier this year, LG partnered with AMB Sports and Entertainment to provide displays spanning 141 square meters inside the perimeter of the Mercedes-Benz Stadium in Atlanta, Georgia. LG’s commercial display innovations, including LG MAGNIT and indoor/outdoor LED signage, can also be found at Atomic Golf, a massive entertainment complex in Las Vegas.
“We are thrilled to be able to strengthen our partnerships with prestigious global sports franchises,” said Park Hyoung-sei, president of the LG MS Company. “We will continue to enhance the value of customer spaces and strive to provide differentiated media entertainment experiences.”
Ready to elevate your display strategy? Discover how LG’s advanced display solutions can help you create impactful, next-level customer experiences.
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By murastefano
How to show video cover art on SmartShare on WebOS ?
I have many movies, mp4 or mkv file with cover art muxed, but SmartShare
show only a randomic picture taken from movie as preview.
I'm not on DLNA but in HDD on USB 3.0 port so not using media servers like Windows or Plex.
Where do i have to put cover arts? Side-by-side in same directory of the file with same name like: movie1.mp4 - cover1.jpg ?
Anyone successed to get cover art showing?
Thanks
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By News Reporter
LG Business Cloud Welcomes LG DOOH Ads and LG Pro:Centric Stay,
Providing More Tailored Options for Diverse B2B Environments
SEOUL, Jan. 20, 2025 — LG Electronics (LG) will unveil an enhanced version of LG Business Cloud, an online platform that streamlines the management and operation of LG commercial displays and hotel TVs, at Integrated Systems Europe (ISE) 2025 in Barcelona, Spain, from February 4-7. Designed to meet the evolving demands of B2B clients, the platform now offers the LG DOOH Ads advertising solution for digital signage products, as well as the LG Pro:Centric Stay solution for short-term rental businesses.
LG DOOH Ads provides customers with a comprehensive, customizable and easy-to-use solution for commercial display advertising. Users can set key parameters, such as region, price and ad types, and LG DOOH Ads will automatically select suitable advertisements for display. This reduces the need for businesses to find and secure advertisers themselves. In addition, LG’s advertising solution gives users the flexibility to display ads that they have sourced independently. What’s more, LG DOOH Ads uses advanced AI camera technology to analyze viewers’ data such as gender, age and behavior, delivering customized advertisements based on viewer behavior. It also provides analysis reports on the expected effectiveness of these ads.*
LG Business Cloud also introduces LG Pro:Centric Stay, a new solution created specifically for short-term rental businesses. LG Pro:Centric Stay complements the existing lineup of software solutions available on the platform, including the LG SuperSign Cloud digital signage content management system, LG Pro:Centric Cloud for hotel TVs and LG ConnectedCare. Tailored for diverse B2B environments, these innovative tools help to ensure greater efficiency and flexibility in signage management.
Worldwide, LG continues to support major B2B clients with its seamlessly integrated signage software solutions. Mexico-based hospitality company, Grand Velas, employs LG Pro:Centric Cloud, a solution designed expressly for LG Hotel TVs. LG Pro:Centric Cloud simplifies content management and enhances the guest experience, allowing operators to provide personalized information – such as targeted discount offers for honeymooners or shuttle departure times for tour groups – to each room.
A prominent Spanish telecommunications provider and a well-known U.S. fast-food franchise have embraced LG ConnectedCare, a solution that delivers convenient and intuitive remote display management. Significantly improving operational efficiency, LG’s solution reduces the need to individually adjust each display and enables proactive issue resolution, providing timely email alerts to system managers in the event that a screen error is detected.
LG’s impressive digital signage software solutions – including the newly-added LG DOOH Ads and LG Pro:Centric Stay – are all accessible through the LG Business Cloud platform.
“With the arrival of LG DOOH Ads and LG Pro:Centric Stay on LG Business Cloud, companies can now manage their digital displays more efficiently,” said Paik Ki-mun, head of Information Display Business of the LG Media Entertainment Solution Company. “We aim to provide global B2B clients with differentiated signage software through LG Business Cloud, enabling remote display management and personalized content distribution.”
Attendees of LG’s session at ISE 2025 who verify their subscription to the LG Business Cloud platform will receive an exclusive 50 percent discount coupon for the solution subscriptions.
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* The AI camera-based service, which includes customer behavior data analysis, requires integration with external solutions and incurs an additional payment.
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By Seppel
Hi,
i am in the process of purchasing several LG digital signage displays and need some more information before i place
my order.
I need a function like kiosk mode to start a website in full screen mode on device startup.
The device would be a LG 43UH5N-E installed is webOS.
Is this posswible with the onboard functionallity of webOS or do i need a 3rd Party App ore something?
There is no need for a pagerefresh or such things, only display of es simple Website.
thx for help me out.
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Question
Samuel Wu
I am a LG customer from Hong Kong, I encounter a video display issue in my LG Smart TV. I reported this to Hong Kong support team, but it seems that they cannot help me and giving me an unsatisfactory explaination, so I seek for help from here.
My Smart TV model is 43UH7500 with running WebOS 05.30.20, which is the latest version, the build in media player cannot display video in correct orientation, the portrait MP4 video I taken from various smartphone become landscape direction in the TV, for instance, I take a video of Eiffel Tower when travelling to Paris, the tower will lie down horizontally when displaying in the TV no matter the file source is come from a DLNA media server or direct USB connection, even from your LG media server, Smart Share, while there is no problem when displaying in other video player, e.g. Windows media player or Smart TV of other brand. I contacted Hong Kong Support and attached the sample video to them for investigation, turns out they reply me that is the "feature" of LG TV, and did not commit taking any follow up action to fix this issue. Here is their final reply.
"According to your case, we tested the video you sent to us, the problem is not related to hardware or operate.
TV's player do not meeet your requirements. We will submit your comment to company for reference."
I feel very disappointing with the response, is watching a video in correct orientation is my requirement only? And other users will feel happy to see rotated video? All I sense is an irresponsible excuse without caring customer experience.
I hope anyone can confirm if that really is "feature" of LG TV worldwide as claimed by Hong Kong support team, and there is no plan to fix this issue. My house is small but have 3 LG TVs because of its famous brand with outstanding quality, but I really feeling very disappoint this time.
2 answers to this question
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