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News Reporter

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News Reporter last won the day on February 24

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  1. Established in 2011, The Busan Cinema Center is the official venue of the Busan International Film Festival, one of the most popular annual cinematic screening events in Asia. The distinctive building plays host to the festival’s celebrity-packed opening and closing ceremonies, but is also now home to another star – LG Electronics’ mesmerizing Transparent LED Film. Installed on one of the expansive windows of the Busan Cinema Center, LG’s state-of-the-art Transparent LED Film is immediately eye-catching, stopping visitors and pedestrians in their tracks as they gaze in awe at the vibrant, i
  2. [Check out the previous episode of the 2021 Tech Trends series here.] The third and final installment of Beyond News’ 2021 Tech Trends series focuses on how LG products can make working and entertaining at home more enjoyable and fulfilling. Given the environment the world now finds itself in, devices and gadgets that offer better at-home productivity and entertainment solutions loomed large at this year’s CES. The biggest names in consumer tech offered up a multitude of innovations in their virtual showrooms geared toward making life better for the millions who now work and play primarily w
  3. Innovative home appliances, solar panels, HVAC technologies and consumer electronics from LG Electronics are delivering high performance, connectivity, convenience, and energy efficiency to The New American Home® (TNAH) and The New American Remodel® (TNAR), the official show homes of the 2021 International Builders’ Show® virtual experience (IBSx) which took place earlier this month in Orlando, Florida, USA. The International Builders’ Show is the annual event sponsored by the National Association of Home Builders (NAHB), the largest US trade group representing the home building industry. Loc
  4. [Check out the first episode of the 2021 Tech Trends series here.] This installment of Beyond News’ 2021 Tech Trends series focuses on how LG’s products are helping people stay healthier wherever they go. Staying healthy goes hand in hand with practicing good hygiene both inside and outside the home. And if CES 2021 is anything to go by, appliances and devices that promote better hygiene will be one of the major trends in consumer electronics this year and quite probably for the foreseeable future. Always responsive to the needs and concerns of its global customers, LG showcased several prod
  5. LG Opens Popular Platform and Integrated Content Services to Manufacturers to Deliver Better TV Experience to Even More Consumers SEOUL, Feb. 24, 2021 — LG Electronics (LG) announces the availability of its popular webOS TV platform ecosystem to other TV brand partners, disrupting the status quo in an industry known for its proprietary operating systems across different manufacturers. LG is now expanding its expertise beyond TV manufacturing to encompass webOS TV software platform development and adoption by other TV brands. This has the potential to reshape the TV business for both techno
  6. Across the world, hospitals and health care facilities have been put to the ultimate test, pushed to their absolute limits. To help ease the burden on the Polish health care system, LG supported the 29th Annual Grand Finale fundraiser hosted by the Great Orchestra of Christmas Charity (GOCC), the largest independent non-profit charity in Poland, to raise money that will be used to help care for the nation’s most vulnerable children. Since 1993, the GOCC has been supporting and promoting health care in Poland by purchasing state-of-the-art medical equipment for the nation’s hospitals and cli
  7. In the Korea press, readers will often run across the term MZ Generation. No, this isn’t a new K-Pop group but a forced pairing of two groups – Millennials and Gen Z – which the rest of the world views as separate and distinct demographic cohorts. Separating consumers into different generations is useful for researchers and social scientists, who measure and document differences in attitudes and behaviors. Similar to how the term untact marketing was coined in South Korea to refer to connecting with consumers intimately but in a safer, more convenient and era-appropriate manner, MZ Generation
  8. It’s the time of year when the world of home appliances turns its full attention to one of the biggest consumer appliance exhibitions of them all, the Kitchen & Bath Industry Show (KBIS). In line with every tradeshow in recent memory, this year’s edition of KBIS was held in an entirely virtual world last week, from February 9 to 11. LG Electronics was there to share its latest premium home and kitchen appliances to builders, interior designers and industry professional alike with its broad portfolio of differentiated brands – from its luxury Signature Kitchen Suite appliance line to its de
  9. The world endured drastic changes last year with everyone doing their best to adjust to the new environment. One thing businesses, families and society in general had in common was the greater reliance on technology to get them through this crisis. Innovation and the advancement of technology never ceases but the pandemic has made this evolution happen at an accelerated pace. Below are five hot topic keywords culled from leading research institution’s trend reports that are likely to dominate and heavily influence our lives in 2021: #virtual #VirtualInfluencer #AI #AIXExchange #LGC
  10. Delivering Outstanding Viewing Experiences, LG’s Expanded Range Includes New QNED Mini LED TVs and Upgraded NanoCell TVs SEOUL, Feb. 16, 2021 — LG Electronics (LG) announces the global rollout of its 2021 TVs with products that give consumers more choice than ever before with an expanded lineup that features new OLED, QNED Mini LED and NanoCell TVs. Guaranteed to deliver an exceptional home entertainment experience, the comprehensive collection offers a wider range of screen sizes from the most compact 43 inches to a new-to-market 83 inches and a mesmerizing 88 inches so there’s a perfect
  11. With everyone spending more time at home these days, as expected interest in improving one’s interior environment has soared. But what exactly makes a space more inviting, comfortable and usable? Interestingly, home appliances play a big role in renewing and revitalizing one’s living space and can make even the most humdrum of interiors look and feel new again. Today, consumers want to put their own stamp on all aspects of their personal space. As a company always with an eye on the latest lifestyle trends, it should to no surprise that LG has a home living solutions for these times. LG’s F
  12. Valentine’s Day is just around the corner, and fanfare and frivolities aside, the essence of this special occassion is to express true love, which can be accomplished without expensive restaurants or romantic getaways. There are plenty of ways to celebrate the special day at home, and with the LG ThinQ taking role as a lifestyle platform, it can help make your Valentine’s Day more memorable without sacrificing safety. It can help you express love in a variety of ways from the perfect meal to fun-filled activities with your loved ones. Turn Your Home into Cupid’s Safe Bubble With LG ThinQ,
  13. The YouTube Originals documentary Life In A Day 2020 received its offline debut this week on LG’s massive high definition digital billboard in New York’s iconic Times Square. The feature-length documentary, which premiered on YouTube over the weekend, is directed by Academy Award winner Kevin Macdonald and executive produced by the prolific Ridley Scott. Life In A Day 2020 debuted on YouTube on February 6, when it also became available on the YouTube app on smart TVs including LG’s award-winning LG OLED TVs. The feature-length documentary is a collaboration between YouTube and LG Electronic
  14. LG Electronics is redefined consumer innovation once again, this time with the opening of Africa’s first-ever digital showroom. The LG “e-Showroom” unveiled in western Kenya’s Kisumu City allows customers to interact with and conveniently purchase home electronics and appliances in a safe space. The digital showroom is the first-of-its-kind for LG in Africa and integrates LG’s online brand shop with a physical browsing environment to enable online purchases through screens installed in the e-Showroom for delivery within 24 hours. The futuristic LG e-Showroom in Kisumu showcases many of the
  15. Lightning-fast reactions, fantastic detail and that super-immersive feeling of being in the game – these are just a few features serious gamers have come to expect from their monitors. But a gaming display’s specs only tell half the story, the other half from the usage experience. So LG Germany teamed up with five established YouTubers to test LG UltraGear gaming monitor’s knack for play… and work. Instead of creating standardized product reviews solely focusing on what’s under the hood, LG’s new recruits integrated LG UltraGear model 27GN950* into their streaming and gaming lives. Popular


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