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At LG, we are committed to nurturing expertise, collaboration and innovation in the heating, ventilation and air conditioning (HVAC) industry. As part of this commitment, we continue to create opportunities for professionals around the world to learn, share knowledge and grow together. Earlier this month, we welcomed 14 of Brazil’s leading HVAC installers to South Korea for the LG Brazil Installer HVAC Academy. Designed to strengthen participants’ technical capabilities and reinforce our partnership network, the program combined hands-on learning with site visits and in-depth technical sessions. Participants also had the chance to present their own case studies and explore how LG’s advanced, eco-conscious HVAC solutions are shaping a smarter, more sustainable future. The Academy began with a visit to a local reference site showcasing LG’s latest residential air conditioning systems. The visit offered participants a close-up look at how our technologies are applied in real-world settings to deliver comfort, energy efficiency and reliability. The following day, experts from Hi-M Solutek – an LG subsidiary specializing in total HVAC services including maintenance, engineering and building management – led an immersive seminar. The session explored advanced installation methods and shared best-practice cases from across South Korea’s HVAC industry. Brazilian participants also took the stage to present their own successful installation projects, sharing valuable insights and field expertise that sparked meaningful exchanges with peers and LG engineers alike. The program concluded with a visit to LG Smart Park in Changwon, our world-class manufacturing site for residential and commercial air conditioners. Attendees toured the state-of-the-art HVAC showroom and participated in a dynamic Q&A session with LG’s product development team – discussing future innovations, trends and the evolving role of smart, sustainable technologies in HVAC. The LG Brazil Installer HVAC Academy is part of our broader effort to foster collaboration and continuous learning across the global HVAC community. Alongside this initiative, we’ve hosted a series of HVAC Leaders’ Summit events for consultants from Asia, Africa and the Middle East. Most recently, in July 2025, we brought together 30 leading consultants from Central and South America in Panama for a regional summit focused on innovation and partnership. Under our Global South growth strategy, we will continue to expand our programs aimed at strengthening long-term partnerships with HVAC consultants and installers – empowering them to deliver smarter, more efficient solutions to customers while enhancing the reputation and reach of LG HVAC. # # # View the full article
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Designed in Collaboration With Piero Lissoni, the Showroom Showcases Lifestyle Solutions Centered on the SKS Luxury Portfolio SEOUL, Nov. 17, 2025 — LG Electronics (LG) has opened the SKS Chicago Showroom, a dedicated space for its’s SKS brand of ultra-premium built-in home appliances, in Chicago, Illinois – a city known for its architecture and design heritage. The new showroom brings SKS’s refined vision to life and strengthens the brand’s presence in the North American luxury built-in appliance market. The SKS Chicago Showroom is an innovation hub where visitors can experience SKS’s “True to Food” philosophy and advanced technologies in an immersive, lifestyle-oriented setting. Located inside THE MART (formerly the Merchandise Mart) – one of North America’s premier destinations for kitchen and interior design professionals – the showroom helps designers, builders and consumers imagine how the latest SKS solutions can enrich modern living with style and simplicity. Designed in collaboration with world-renowned architect Piero Lissoni, the new venue – themed the “SKS Theater” – is a curated space where visitors can absorb the unique culture of LG’s luxury appliance brand. Lissoni’s minimalist approach and attention to detail give the showroom a calm, refined atmosphere that highlights how SKS products integrate naturally into premium living spaces. Inspired by the brand’s unmistakable aesthetic, the showroom also presents immersive media art installations combining light, sound and visuals to express the heart of SKS’s True to Food philosophy. Covering 8,672 square feet, the showroom includes five fully-tailored kitchens – Serenity, Midnight, Residence, Immersive and Interactive – each presented on a grand scale with soaring ceilings and 20-foot kitchen islands. More than 50 SKS appliances are displayed throughout, including pro-ranges and rangetops with the industry’s first built-in sous vide, advanced induction cooktops for rapid and precise heating, and innovative refrigerators and wine storage solutions. Bringing an unparalleled visual brilliance and immersive experience to SKS at The MART are 81 square meters of LG MAGNIT direct-view LED displays, which create a luxury cinematic and digital art showcase – including “The Culinary Journey,” a compelling multimedia piece by artist KAMW. The SKS lineup showcases a comprehensive range of built-in luxury appliances, from refrigeration to cooking and laundry solutions. Highlights include 48- and 36-inch built-in French door refrigerators, 30-, 24- and 18-inch refrigerator and freezer columns, and 24- and 18-inch wine columns. The cooking collection features 48-inch sous-vide pro ranges and transitional wall ovens equipped with Gourmet AI. The showroom also offers an exclusive preview of the new 29-inch SKS washer and dryer pair. Since its 2016 launch, SKS has embodied LG’s vision for the luxury market. The brand’s 2025 rebrand from Signature Kitchen Suite to SKS has strengthened its identity and recognition, while continued participation in events such as KBIS has reinforced its leadership in design and innovation. The opening of the Chicago showroom marks another key milestone in this journey. The third SKS showroom in the U.S. following the opening of the Napa Experience & Design Center showroom in Napa, California (opened in 2019) and Skyline Showroom in New Jersey (opened in 2023) – the Chicago venue extends SKS’s presence across North America. It offers unique experiences not only for design professionals but also for discerning customers seeking a modern, luxury lifestyle. “The SKS Chicago Showroom is a pioneering space where customers can experience our vision for ultra-premium living and understand the philosophy that drives our brand,” said Chris Jung, president and CEO of LG Electronics North America. “This is not simply a venue for displaying our built-in luxury portfolio – it’s an immersive destination that merges design and technology with art, architecture and the experiential to create something truly unique for our U.S. customers.” # # # View the full article
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As we celebrate LG’s 35-year journey in Indonesia, I am filled with both gratitude and optimism for what lies ahead. Our presence in this vibrant nation has been more than a business story – it has been a partnership built on shared growth, innovation and resilience. Aligning With Indonesia’s Industrial Vision for Sustainable Growth Indonesia’s manufacturing sector continues to be a vital driver of national progress, contributing between 17 and 20 percent of the country’s GDP and employing more than 20 percent of the workforce. The Industrial Services Roadmap 2025–2045 sets out a bold vision to expand industry, create future-ready jobs and integrate technology with sustainability – an ambition that closely aligns with LG’s own values and long-term direction. Vice Minister of Industry Mr. Faisol Riza highlighted that in 2024, Indonesia’s Manufacturing Value Added (MVA) reached USD 265.07 billion (Rp 4,349 trillion), ranking 13th globally and first in Southeast Asia. This strong performance reflects the growing competitiveness of Indonesia’s industrial base and its crucial role in ensuring economic resilience. Further underscoring this momentum, the Industrial Confidence Index (IKI) for September 2025 stood at 53.02, signaling continued expansion across 21 of 23 manufacturing subsectors, which together account for nearly 98 percent of non-oil and gas manufacturing GDP. Optimism about the coming months remains high – driven by confidence in policy direction, innovation and industrial strength. Over Three Decades of Milestones: Building a Fully Integrated Operation At LG, we are proud to have grown alongside Indonesia, becoming a trusted partner in its industrial and technological transformation. Over the past three and a half decades, we have invested in local capabilities, championed innovation and embedded sustainability into every aspect of our operations – all to enhance lives and strengthen industries. Our manufacturing facilities in Tangerang and Bekasi produce a wide range of products, from refrigerators and washing machines to monitors, commercial displays and televisions – serving both domestic and regional markets. Last month, we expanded our production capabilities through a strategic partnership in air conditioner manufacturing, operated by a partner company. This initiative reflects our ongoing commitment to advancing Indonesia’s industrial ecosystem. With a network of over 190 service centers across the archipelago and strong collaborations with local distributors and partners, we ensure that LG products and services reach customers in every region. Today, our locally self-sufficient operation – spanning R&D, manufacturing, marketing and customer care – empowers more than 4,000 local talents and supports national priorities such as Making Indonesia 4.0 and the Industrial Services Roadmap. Together, we are driving continuous innovation, operational excellence and customer satisfaction. Beyond Business: Empowering Communities and Driving Inclusive Growth Our commitment to Indonesia goes well beyond business. Through our CSR platform, LG Loves Indonesia, we focus on sustainability, education and community well-being to create meaningful and lasting impact. Under LG Loves Green, we promote energy-efficient living and environmental responsibility – planting 32,000 trees and supporting recycling initiatives for fabric, food waste and e-waste to raise public and youth awareness. LG Loves Children enhances early childhood literacy in partnership with the Ministry of Education and Culture, publishing and distributing two series of LG Children’s Books nationwide. We also established three libraries in low-literacy regions, each offering more than 350 curated titles to inspire learning. Through LG Loves School, we help vocational students build practical skills for future careers by upgrading school labs with LG products and training tools. Meanwhile, LG Loves and Cares supports local communities through initiatives like Lebaran Sehat, which provides food packages during festive seasons, as well as product donations that improve daily living standards. Each of these initiatives reflects our belief that true progress must be inclusive – empowering individuals and uplifting communities across Indonesia. Looking Ahead: A Shared Future of Sustainable Growth As we look toward the future, LG’s dedication to Indonesia remains steadfast. We deeply value the trust and partnership we have built with the government, industry peers and the Indonesian people. Our approach – anchored in local manufacturing excellence, technology transfer and environmental stewardship – demonstrates our long-term commitment to inclusive and sustainable growth. Together, under the shared spirit of Life’s Good, we will continue to create a better, more sustainable tomorrow for all. Contributed by Ha Sang-chul, president of LG Indonesia # # # View the full article
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Deepening Strategic Partnership to Drive Innovation in Next-Generation Mobility Solutions SEOUL, Nov. 13, 2025 — Executives from LG Electronics, LG Display, LG Energy Solution and LG Innotek met with Mercedes-Benz AG to discuss expanded collaboration under LG’s “One LG Solution” strategy. Focused on leveraging the combined expertise of LG Group affiliates, this effort brings together the four companies driving the Group’s automotive components business. The meeting took place on November 13 at LG Twin Towers in Yeouido, Seoul, during the visit of Ola Källenius, Chairman of the Board of Management and CEO of Mercedes-Benz Group AG, to Korea. Participants included William Cho, CEO of LG Electronics; Jeong Cheol-dong, CEO of LG Display; Kim Dong-myung, CEO of LG Energy Solution; and Moon Hyuk-soo, CEO of LG Innotek, alongside Mathias Vaitl, CEO of Mercedes-Benz Korea and other senior executives. Discussions centered on strengthening cooperation to support Mercedes-Benz’s vision for the future of mobility – including the transition to electric vehicles (EVs) and the establishment of a flexible, sustainable global production network driven by digitalization and automation. In line with this shared vision, LG Electronics, LG Display, LG Energy Solution and LG Innotek presented their next-generation solutions in EV components, batteries, displays and autonomous driving sensors, seeking new ways to strengthen integration under the One LG Solution framework. The four LG Group affiliates already work closely with Mercedes-Benz across multiple core areas of mobility technology: LG Electronics and Mercedes-Benz have long worked together on core systems for software-defined vehicles (SDVs), including in-vehicle infotainment (IVI) and advanced driver assistance systems. A notable example is the co-developed OLED-based IVI system for the Mercedes-Benz EQS, featuring a curved panoramic display that spans the entire dashboard – reflecting the growing trend toward immersive, large-format in-vehicle screens. LG Display has been supplying advanced Plastic OLED (P-OLED) panels to Mercedes-Benz since 2020. Built on flexible plastic substrates, the P-OLED panels deliver exceptional image quality and enable elegant, curved designs, including those featured in Mercedes-Benz’s next-generation MBUX Hyperscreen infotainment system. LG Energy Solution continues its partnership with Mercedes-Benz in the area of electric vehicle batteries. LG Innotek is in discussions to expand cooperation in autonomous driving sensor technologies, including vehicle camera modules, LiDAR and Radar. “At Mercedes-Benz, we firmly believe that strategic, collaborative partnerships are the driving force which shapes our next generation vehicles,” said, Ola Källenius, CEO of Mercedes-Benz AG. “Together with LG, we share a vision built on innovation, quality and sustainability. By combining our strengths, we’re creating vehicles that will set new global standards.” “We will further solidify our strategic partnership with Mercedes-Benz by leveraging our core competencies in the vehicle components business – from our user experience-centric value proposition to our integrated SDV solution portfolio and globally proven technology and reliability,” said William Cho, CEO of LG Electronics. # # # View the full article
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Tucked in the heart of Tennessee, LG’s smart factory is a modern marvel – designed for speed, precision and innovation. At the helm is Charles Lonergan, Manufacturing Director, whose steady leadership keeps this high-tech operation running smoothly. We spent a day with Charles to learn more about his role, the technology behind the factory and what it takes to lead one of LG’s most advanced production sites. From Inspection to Innovation: A Day in the Life Charles oversees the production of LG’s front load washers, top load washers, dryers and the sleek WashTower. His day starts the same way, every day – with a walk across the factory floor. “Each day starts with a walk-through,” he says. “We check equipment, review workflow and make sure everything’s set to hit our production targets.” Mornings are all about quality. Charles and his team review every production line to ensure each unit meets LG’s standards. As the day goes on, meetings shift focus to what’s ahead: upcoming products, refining processes and tracking performance metrics. “No two days are exactly the same,” Charles says. “But the goal always is – run better, solve faster and never stop improving.” A Fully Integrated Manufacturing Ecosystem One of the things that makes this plant unique is how much happens under one roof. From injection molding and metal stamping to painting and packaging, nearly every part of the process is handled on-site. “This level of vertical integration gives us complete control over quality and timing,” Charles explains. Take the unmanned logistics warehouse, for example – it stores large, molded components and uses smart trolleys to move them through the facility. The system tracks inventory, controls curing time and ensures parts arrive at the next station right when they’re needed. High-Tech Meets Hands-On Training With a factory powered by automation – Automated Guided Vehicles (AGVs), Autonomous Mobile Robots (AMRs) and AI-based inspection tools – keeping everything running smoothly takes serious know-how. “To support all this tech, we built hands-on training programs from the ground up,” Charles says. “That’s been key to stabilizing operations and helping our team work confidently with advanced systems.” Ongoing training is a must, especially in an industry where technology keeps evolving. The Tennessee team is making sure its skills evolve just as quickly. Quality Built Into Every Step At this factory, quality isn’t a final check – it’s built into every phase. The team uses a three-stage process: raw material checks, 100 percent inspection of each unit for function and appearance, and final sampling before shipment. AI vision systems help verify precise fastening. Multi-camera setups monitor each unit’s key checkpoints. These technologies help catch errors early, before they become issues down the line. Innovation From Day One This factory was built to be smart from the start. That gave Charles and his team the chance to design workflows around automation and robotics – rather than adding them later. Robots handle complex or physically demanding tasks. AGVs and AMRs navigate the space using QR codes and LiDAR. Workers, meanwhile, focus on higher-value responsibilities, making the whole operation more efficient and safer. “Robotics aren’t just for show,” says Charles. “They’re woven into our everyday workflow.” Pride in Progress: From Construction to High-Volume Production Charles has been with the Tennessee plant since day one – literally. “I’ve been here since before the first wall went up,” he says. “Now we’re producing over 300 units per hour. That’s something to be proud of.” The journey hasn’t always been easy – ramping up operations and fine-tuning quality took time. But every challenge helped the team grow stronger and more agile. “Continuous improvement is just how we operate,” Charles says. “We’re always thinking about what’s next.” Work, Life and Balance Leadership at this level is demanding – but Charles makes it a point to protect his time, both at work and at home. “I rely on daily planning, time-blocking and a strong support system,” he says. “Time with family is just as important as hitting production goals. You can’t give your best at work if things aren’t balanced outside of it.” Looking Ahead Charles’s story is part of a bigger picture – LG’s commitment to smarter, more sustainable manufacturing. With his eye on the future and a passion for progress, Charles is helping lead LG’s Tennessee Smart Factory into a new era of intelligent production. # # # View the full article
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LG Brings the Spirit of Life’s Good to Communities Across Indonesia With optimism and innovation at our core, we continue to share our Life’s Good philosophy by inspiring joy and connection in local communities. Throughout 2025, LG Indonesia has carried this spirit across the country through meaningful initiatives marking its 35th anniversary – celebrating togetherness, creativity and the everyday moments that make life good. By combining technology with shared experiences, LG Indonesia is bringing innovation closer to everyday life and creating opportunities for people to experience how technology can uplift and inspire. Taking Innovation on the Road Earlier this year, LG Indonesia took our latest AI-powered products and LG ThinQ technology on the road with the Life’s Good Truck Roadshow campaign. Over several months, the Life’s Good Truck visited 21 cities across Java, inviting visitors to explore and experience our innovations firsthand. Through interactive activities and hands-on product trials, local communities had the chance to engage with LG’s cutting-edge technologies outside of a traditional showroom – turning every stop into a celebration of innovation and connection. A New Space for Creativity and Connection Following the roadshow, LG Indonesia opened LG ZonaSeru at CGV Cinemas in Central Park Mall, Jakarta – a space designed to inspire, educate and entertain. More than a display area, LG ZonaSeru reimagines the customer experience as a creative hub where technology and culture meet. With interactive installations, workshops and community events, the space brings people together and embodies the Life’s Good spirit through shared discovery and fun. Celebrating 35 Years with the Life’s Good Festival 2025: K-Wave Edition To mark 35 years in Indonesia, LG Indonesia proudly introduced the Life’s Good Festival 2025: K-Wave Edition, hosted at LG ZonaSeru. Running through the end of the year, the festival invites visitors of all ages to explore the richness of Korean culture through engaging classes in Hangul, K-Food, K-Beauty and K-Pop Dance. Each session is led by professional instructors and popular influencers who make every class accessible, creative and full of energy. In the K-Food Class, participants can cook healthy Korean dishes using the LG NeoChef Microwave Grill Oven, while the Hangul Class introduces the Korean alphabet and simple vocabulary. The K-Beauty Class offers hands-on insights into skincare and style trends, and the K-Pop Dance Class gets everyone moving with choreography inspired by their favorite idols. Throughout the festival, visitors can also experience our latest award-winning innovations – including the LG AI OLED evo C5 TV, LG WashTower, LG InstaView Refrigerator, LG DUALCOOL Air Conditioner and LG PuriCare Dehumidifier – each designed to make everyday living smarter, healthier and more enjoyable. Life’s Good – Every Day, Everywhere These initiatives show that Life’s Good is more than just a slogan. It’s about creating real experiences that connect people across cultures, celebrate optimism and make technology meaningful in everyday life. As we celebrate 35 years in Indonesia, we remain committed to bringing innovation directly to communities – enriching daily living with smart, intuitive design and a spirit of togetherness that makes Life’s Good for everyone. Contributed by LG Indonesia # # # View the full article
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As the Official Home Appliance Partner, SKS Captivates Visitors With a Stunning Showcase of Elegant Built-In Kitchen Solutions SEOUL, Nov. 7, 2025 — LG Electronics (LG) showcased its ultra-premium built-in kitchen appliance brand, SKS, at Design Week Mexico 2025, one of Latin America’s largest design festivals. As the exclusive home appliance brand partner of this year’s event, SKS successfully elevated its brand presence in the region, reaffirming its leadership in the global luxury built-in market. At Design House, the flagship exhibition of Design Week Mexico, visitors were invited to experience the full SKS lineup of ultra-premium built-in kitchen appliances, including the SKS refrigerator, freezer, oven, cook top, wine cellar and dishwasherAlso on display were LG’s premium home appliances, such as the InstaView MoodUP refrigerator, QuadWash® dishwasher, WashTower laundry solution and Styler clothing care system. Design House transforms iconic local mansions and historic buildings into creative design spaces, each designed through collaboration between leading global architects, interior designers and brands. Spanning approximately 1,126 square meters, this year’s exhibition presented visitors with diverse, trend-forward inspiration for designing refined living environments. Held under the theme “Designed in Mexico,” the 2025 edition of Design Week Mexico celebrated the artistry and craftsmanship of Mexican design. Reflecting this spirit, SKS’s exhibition theme, “Korean Precision with Mexican Soul,” captured the harmony between SKS’s stylish, technologically-advanced design philosophy and the warmth and creativity of Mexican craftsmanship. The Design House exhibition, which ran until November 2, drew strong interest from professional designers, students and the general public alike. By expanding direct engagement with customers across the globe, SKS continues to strengthen its reputation as a specialist built-in brand and its position in the premium appliance market. Earlier this year, SKS served as the exclusive home appliance sponsor of the Food & Wine Classic 2025 in Aspen, Colorado – an event attended by more than 4,000 chefs, culinary professionals and visitors. In Seoul, LG recently opened SKS Seoul, a newly renovated showroom offering visitors a complete experience of SKS’s latest ultra-premium built-in kitchen innovations. LG rebranded its ultra-premium built-in line earlier this year, transitioning from SIGNATURE KITCHEN SUITE to SKS. The refreshed identity, designed to be more modern and intuitive, has enhanced brand recognition and accelerated growth in the premium market. Despite the new name, SKS continues to embody the True to Food philosophy that has defined the brand since its inception. “At Design Week Mexico, we had the unique opportunity to collaborate with world-class architects and designers to create an inspiring space – one brought to life by our stylish and sophisticated SKS solutions,” said Lyu Jae-cheol, president of the LG Home Appliance Solution Company. “LG will continue to strengthen engagement with customers around the world and further establish SKS as a global leader in the ultra-premium built-in kitchen appliance market.” # # # View the full article
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Company Recognized Across Range of Categories for Its Smart Life Solutions, Earns Two Best of Innovation Awards SEOUL, Nov. 6, 2025 — LG Electronics (LG) has been honored with numerous CES® 2026 Innovation Awards, including two Best of Innovation distinctions, reaffirming its leadership in next-generation smart life solutions and display technology excellence. Presented annually by the Consumer Technology Association (CTA) ahead of CES – the world’s largest consumer electronics and IT trade show – the Innovation Awards recognize groundbreaking products and services that drive the future of technology and design. LG’s latest honors span multiple product categories, with its OLED TVs and monitors alone earning five Innovation Awards across Imaging, Gaming & eSports and Computer Hardware & Components. Leading the lineup is the LG SIGNATURE OLED T, which received the Best of Innovation Award in the Imaging category. The recognition underscores LG’s dominance in OLED technology and its commitment to delivering new value and user experiences. The 2026 honors mark the fourth consecutive year an LG OLED TV has claimed a Best of Innovation Award. The milestone follows a remarkable run of previous winners: the LG OLED evo featuring a new Brightness Enhancement technology (2025); LG’s first wireless OLED TV (2024); and the bendable gaming OLED TV, LG OLED Flex (2023). For 2026, the world’s first true wireless and transparent TV – the LG SIGNATURE OLED T – continues this legacy of innovation at the pinnacle of the TV industry. The LG SIGNATURE OLED T redefines the viewing experience with a stunning 77-inch transparent OLED display, ultra-sharp 4K (3,840 x 2,160) resolution and LG’s wireless AV transmission technology. Combining groundbreaking form with unrivaled performance, it sets a new benchmark for immersive design. Last month, the OLED T drew global attention at the APEC CEO Summit Korea 2025 in Gyeongju, where LG created a kinetic media chandelier using 28 units of the transparent TV – a striking showcase of LG’s vision for future display innovation. LG’s webOS smart TV platform, a key pillar of the company’s platform-based service business, earned dual recognition this year with Innovation Awards in both Artificial Intelligence and Cybersecurity categories. webOS has now been honored in the Cybersecurity category for two consecutive years, reinforcing its reputation as a secure and intelligent entertainment platform. In the Home Appliances category, LG’s new built-in robot vacuum station received an Innovation Award for its ingenious built-in design and advanced functionality. Hidden from sight when not in use, the station can be installed in underutilized spaces such as under kitchen sinks or behind doors. It features the world’s first steam-cleaning system applied to both the robot vacuum and the station, elevating cleaning performance and hygiene management to new heights. Other LG products recognized by the CES 2026 Innovation Awards include a premium LCD TV with Micro RGB technology; the LG StanbyME 2, a next-generation portable lifestyle screen; and the LG UltraFine evo 6K professional monitor, the world’s first display to support both 6K (6,144 × 3,456) resolution and the latest Thunderbolt 5 interface. The full list and details of LG’s CES 2026 Innovation Award-winning products will be revealed at CES 2026 in Las Vegas on January 6, 2026. # # # View the full article
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Across Asia, lifestyle changes are reshaping how people find comfort and care at home. Consumers are turning toward subscription-based living – a smarter and more flexible way to enjoy the latest home innovations. LG Subscribe is leading this shift with premium products, expert maintenance services and flexible payment plans. From Singapore’s first experiential LG Subscribe Brand Store at Suntec City to Thailand’s rapid growth toward 20,000 subscribers in its first year, we are making more accessible living a reality. Singapore: A New Era of Smart Living at Suntec City On August 6, 2025, LG Singapore opened the doors to its first LG Subscribe Brand Store in Singapore at Suntec City – a space that celebrates our vision to make life easier through real solutions tailored to different lifestyles. To kick off the event, Fabian Kunho Lee, Managing Director of LG Singapore, shared how LG Subscribe blends technology with accessibility and care to begin “a new chapter in customer experience.” After the classic ribbon-cutting ceremony, a vibrant lion dance performance set the tone for an auspicious and energetic start. Media and key partners toured the experiential store, exploring appliances such as the LG Styler®, washing machines, refrigerators and air purifiers – all available through flexible subscription plans. Product specialists also introduced LG Careship, a routine maintenance service covered by a monthly fee, ensuring that every appliance performs at its best. Beyond retail, the store is designed as a welcoming space for families. In September, LG Singapore hosted a special Children’s Day event, transforming the store into a lively playground filled with interactive games, creative workshops and sweet treats. This celebration marked the beginning of a series of weekend experiences that make family time part of the LG Subscribe journey. Thailand: Celebrating One Year of Growth and Innovation In Thailand, LG Subscribe has quickly become a leader in the home appliance subscription market since its launch in October 2024. LG Thailand surpassed 10,000 subscribers in just nine months and are on track to reach 20,000 as its first anniversary approaches. To celebrate this success, LG Thailand recognized outstanding Lifestyle Planners (LPs) and Lifestyle Sales Managers (LSMs) at the 2025 LSM Awards in July. Their dedication and customer-first mindset have been key to the program’s rapid expansion. The subsidiary also launched LG Subscribe Friends, an influencer initiative that invites creators to share authentic stories about how subscription living enhances everyday life in Thailand. LG Thailand has successfully expanded its service network to 50 areas nationwide. With three LG Subscribe Complex Centers already open in Chiang Mai, Nakhon Ratchasima and Hat Yai, it plans to increase the number to seven by year’s end. The next milestone is to broaden its product portfolio to 14 categories and 100 models – making it easier for every Thai household to enjoy the comfort, convenience and peace of mind that define the company’s Life’s Good promise. LG Subscribe is redefining home living across Asia through flexibility, care and innovation. Whether through Singapore’s engaging in-store experiences or Thailand’s nationwide growth, we continue to show how our commitment to convenience and comfort makes Life’s Good – every day, everywhere. Contributed by LG Singapore and LG Thailand # # # View the full article
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Collaboration to Deliver Integrated Solutions Combining Cooling, Power and IT Infrastructure for AI Data Centers SEOUL, Nov. 4, 2025 — LG Electronics (LG) has signed a memorandum of understanding (MOU) with Flex, a global manufacturing leader and innovator in data center infrastructure solutions. Under the agreement, LG and Flex will collaborate on the joint development integrated, modular cooling solutions that address the escalating thermal management challenges of AI-era data centers. Advanced cooling technologies are required for more efficient heat dissipation in high-density data centers. The partnership brings together LG’s high-performance air and liquid cooling modules, including CRAC, CRAH, chillers, coolant distribution units (CDUs) and full suite of thermal management and monitoring solutions with Flex’s liquid cooling portfolio, proprietary power products and IT infrastructure solutions. This gives data center operators the agility to customize solutions and scale with demand. LG is actively exploring diverse opportunities to expand its data center business worldwide. In Jakarta, Indonesia, the company recently secured an AI data center project that is set to become one of the largest of its kind in the country. LG is also collaborating with DATAVOLT, a global data center infrastructure provider, on projects in the Middle East and Africa, and has been awarded a contract to supply cooling solutions for a hyperscale data center under construction in North America. In addition, LG has partnered with LG Uplus, a telecommunications provider under LG Corp., to successfully complete a proof-of-concept demonstrating advanced liquid cooling technology for data center thermal management solutions. The company is also developing next-generation CDUs and cold plate solutions scheduled for completion later this year, with commercialization to follow. Building on its debut at Data Center World (DCW) held in Washington D.C. earlier this year, LG recently showcased its latest cooling technologies at DCW Asia 2025 in Singapore, further accelerating its efforts to expand its presence in the global market. “Through our collaboration with LG, Flex now offers customers a complete range of cooling solutions to tackle escalating heat challenges in the data center,” said Michael Hartung, president and Chief Commercial Officer, Flex. “Together, we’ll deliver prefabricated, scalable data center infrastructure solutions that incorporate advanced liquid and air cooling technologies to increase efficiency, simplify deployment and speed time to revenue for our customers.” Co-developed solutions will be available as part of the Flex AI infrastructure platform, the first globally manufactured data center platform integrating power, cooling, compute and services into modular designs. Flex provides advanced manufacturing capabilities, innovative power and cooling products and end-to-end lifecycle services that solve for data center power, heat and scale challenges in the AI era. “We are advancing our competitiveness in the AI data center market by strategically partnering with leading global companies,” said James Lee, president of the LG ES Company. “Our collaboration with Flex adds new momentum to our global expansion and enhances our ability to deliver unique value to clients worldwide.” # # # View the full article
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Strong Performance in Home Appliance and Vehicle Solutions Drives Second-Highest Third-Quarter Revenue in Company History SEOUL, Oct. 31, 2025 — LG Electronics Inc. (LG) today announced consolidated revenue of KRW 21.87 trillion and operating profit of KRW 688.9 billion for the third quarter of 2025. The Home Appliance Solution (HS) Company and Vehicle Solution (VS) Company delivered strong performances despite external challenges such as U.S. tariffs and a slowdown in the electric vehicle (EV) market. These results reflect LG’s ongoing transformation of its business portfolio and commitment to qualitative growth, encompassing B2B solutions such as vehicle and HVAC systems, expanding non-hardware businesses like subscriptions and webOS, and innovative direct-to-consumer business models. In the third quarter, LG’s B2B revenue grew 2 percent year-on-year to KRW 5.9 trillion, while revenue from appliance subscription services reached KRW 700 billion, up 31 percent year-on-year. Q3 2025 Results & Outlook by Company LG Home Appliance Solution (HS) Company The HS Company reported revenue of KRW 6.58 trillion and operating profit of KRW 365.9 billion. Growth was driven by a successful two-track strategy targeting both premium and mass-market segments, alongside continued expansion in subscription and online businesses. Production site optimization and operational efficiency improvements helped offset much of the U.S. tariff impact, resulting in higher year-on-year profitability. Looking ahead to the fourth quarter, the global home appliance market is expected to remain challenging due to sluggish demand recovery and intensified competition. The Company plans to continue expanding its subscription and online businesses and maintain focus on furthering its qualitative growth efforts. It will also pursue cost structure enhancements and fixed cost reductions to improve profitability year-on-year. LG Media Entertainment Solution (MS) Company The MS Company recorded revenue of KRW 4.65 trillion and an operating loss of KRW 302.6 billion in the third quarter. Profitability was impacted by increased marketing investments to address intensifying competition and one-time expenses related to voluntary retirements. The Company remains focused on improving operational efficiency and profitability in its TV business while expanding the webOS platform through advancements in advertising and content diversification. It also plans to strengthen its presence in Global South markets, where demand remains relatively resilient. LG Vehicle Solution (VS) Company The VS Company recorded revenue of KRW 2.65 trillion and operating profit of KRW 149.6 billion. Revenue reached an all-time third-quarter high, while operating profit achieved the highest quarterly level since the Company’s establishment. The operating profit margin exceeded 5 percent for the first time. While external factors such as changes to U.S. EV subsidy policies may present short-term challenges in the fourth quarter, the Company aims to maintain stable profitability through ongoing product mix optimization, cost structure improvements and efficiency initiatives. LG Eco Solution (ES) Company The ES Company reported revenue of KRW 2.17 trillion and operating profit of KRW 132.9 billion. Revenue increased slightly year-on-year, supported by stronger domestic sales and continued growth in subscription and online businesses. Operating profit declined modestly due to expanded investments. The Company plans to strengthen growth momentum through region-specific product launches and explore new opportunities in commercial HVAC systems and industrial and power generation chillers. It has recently secured a series of AI data center cooling solution contracts across North America, Latin America, the Middle East and Asia, demonstrating tangible progress. The Company aims to use these projects as strategic references to further expand its market presence. In parallel, it is preparing for the commercialization of next-generation liquid cooling solutions for data centers and broadening partnerships to advance immersion cooling technologies. # # # View the full article
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Dance to Chart-Topping Hits Using the LG Magic Remote on LG Gaming Portal – Exclusive Track Available at Launch SEOUL, Oct. 30, 2025 — LG Electronics (LG) and Ubisoft are collaborating for the upcoming launch of one of the most popular music-based dance video game, Just Dance Now, on LG Smart TVs. The official trailer will debut at Paris Games Week 2025, with service availability starting sequentially from December 2025 through LG Gaming Portal in North America and Europe.* This collaboration will let LG Smart TV owners in supported markets dance along to their favorite Just Dance routines – no console required. With over 135 million players worldwide, Just Dance Now offers dynamic choreography of hundreds of songs. LG Smart TVs running webOS 22 or later will provide easy access to this extensive library. To celebrate the launch, LG TV users will enjoy exclusive access to a limited-time Just Dance map featuring Money Pull Up, a viral track with tens of millions of streams worldwide. LG Smart TV users will be able to play for free Just Dance Now for a limited time each day, providing a chance to experience the fun of dancing along to popular tracks on their TVs. Those who wish to keep playing can extend their access with a subscription or by purchasing song packs. Players can enjoy countless hours of dancing with friends and family by simply using the LG Magic Remote, without the need for additional controllers or a gaming console. With motion-sensing technology, the LG Magic Remote can accurately capture each movement, reflecting the motions on screen for a smooth and responsive experience. “Our collaboration with LG Electronics is a great way for more people to play Just Dance Now through the LG webOS smart TV platform,” said Amelie Louvet, Just Dance Brand Director, Ubisoft Paris Studio. “With Just Dance Now, LG Smart TVs are now a dynamic space for families and friends to turn their living room into a dancefloor and move to the world’s biggest hits.” “We are committed to evolving the LG Gaming Portal into the ultimate gaming destination,” said Chris Jo, head of the webOS Platform Business Center at the LG Media Entertainment Solution Company. “By working with leading partners like Ubisoft, we are continuously expanding our selection of game titles and advanced features to offer a variety of immersive gaming experiences on LG Smart TVs.” Just Dance Now app will have an early debut in beta version ahead of launch in select markets including France, allowing users to sample three songs on the first day, followed by one song daily, during a two-week beta trial. # # # * Service availability varies across markets. View the full article
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With a Complete Portfolio of Advanced Air Solutions, Company Continues to Reinforce Longstanding Leadership in Region’s Fast-Growing RAC Market SEOUL, Oct. 29, 2025 — LG Electronics (LG) has reaffirmed its status as Latin America’s number one residential air conditioner (RAC) brand. According to Euromonitor International, a respected data analytics and market research company, LG has been the region’s top-selling air conditioner brand for ten consecutive years (2015 to 2024). The company also continues to lead the Brazilian RAC market with solutions that combine its proprietary Dual Inverter technology, advanced design and now, AI-powered features at competitive prices. The Latin American RAC sales grew by 30 percent in 2024 compared to the previous year. Within the region, Brazil has shown particularly strong momentum, with annual sales nearly tripling since 2015. With RAC penetration in Brazil currently around 20 percent,1 the country’s market is projected to expand by more than 20 percent from 2024 by 2029.2 LG plans to build on this growth potential to further strengthen its leadership in Latin America. Earlier this year, LG expanded its lineup of next-generation air conditioning solutions in Latin America with the launch of new AI-equipped RAC products: the DUALCOOL AI Air (marketed as DUAL INVERTER AI Air in Brazil) and the ARTCOOL AI Air. Powered by LG’s advanced AI core technology, these solutions are designed to enhance user comfort by sensing room conditions and automatically adjusting airflow, temperature and fan speed. The latest models also support more efficient energy use with features such as the AI kW Manager and Window Open Detection. In addition, the ARTCOOL AI Air was awarded the winner of the Red Dot Design Award and the International Design Excellence Awards (IDEA) while the DUALCOOL AI Air received the winning product of the iF Design Award this year. “Being recognized as the number one RAC brand in Latin America for the past ten years is a testament to the quality of our products and the strong trust we have built with customers throughout the region,” said Jang Seok-hoon, head of the Residential Air Conditioners Business at the LG ES Company. “We will continue to strengthen our position by introducing innovative products tailored to the diverse needs of local consumers.” # # # 1 According to the Brazilian Association of Refrigeration, Air Conditioning, Ventilation and Heating (ABRAVA), only 20 percent of Brazilian households own an air conditioner. 2 Euromonitor International, Forecast Sales of Air Treatment Products by Category: Volume 2024–2029. View the full article
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Partnership Strengthens LG’s Global Data Center Solution Portfolio, Leveraging Joint Expertise to Meet Increasing AI Power and Sustainability Demands SEOUL, Oct. 28, 2025 — LG Electronics (LG) today announced the signing of a memorandum of understanding (MOU) with SK Enmove (SKEN) and Green Revolution Cooling (GRC) to jointly develop and expand next-generation liquid immersion cooling solutions optimized for artificial intelligence data centers (AIDCs). Under the agreement, the three companies will collaborate to explore new business opportunities, conduct joint marketing and deliver proof of concept (PoC) demonstrations for integrated solutions and business models in liquid immersion cooling for AIDCs. SKEN, a leading company in advanced lubricating base oils and premium lubricants, provides next-generation thermal management solutions, including immersion cooling fluids, and is strengthening its global partnerships to foster an immersion cooling ecosystem. In 2022, SKEN became the first company in Korea to develop immersion cooling fluids. Through an equity investment in GRC, SKEN is also leading the way in innovation in the future cooling market, jointly developing data center immersion cooling systems with the company. GRC, headquartered in Texas, is a global leader in immersion cooling solutions. Since launching its industry-first solution in 2009, GRC has been at the forefront of commercializing immersion cooling technology and expanding the market by partnering with leading global IT companies. LG will take the lead in integrating data center cooling systems, providing core components such as coolant distribution units (CDUs), facility water units (FWUs) and chillers. SKEN will supply advanced thermal fluids designed for immersion cooling, while GRC will contribute its expertise in immersion tank system design and deployment. The rapid expansion of the AI industry has created new challenges for data center operators worldwide, who must meet increasing computing demands while improving energy efficiency and complying with stricter sustainability standards. Liquid immersion cooling, which submerges entire servers in a non-conductive fluid, offers a highly efficient alternative to traditional air- or water-based cooling methods. By transferring heat from the servers through a heat exchanger and circulating it via external cooling systems such as air-cooled chillers, the technology can significantly reduce overall energy consumption. Compared with conventional cooling systems, liquid immersion cooling can improve power usage effectiveness (PUE) and enable the stable operation of high-density GPU servers. In addition, the technology enhances heat transfer efficiency and helps reduce potential fire risks, enabling safer and more reliable data center environments. LG plans to expand its liquid cooling PoC at the Pyeongtaek testbed facility by adding an immersion cooling solution, further demonstrating the company’s system performance and integration capabilities. Building on the MOU with SKEN and GRC, LG will also develop an integrated Data Center Infrastructure Management (DCIM) platform, allowing operators to monitor and manage both facility and server systems in real time. “We expect that these three companies, each with their own immersion cooling technology and market experience, will effectively combine their respective strengths to further enhance our competitiveness in the global data center immersion cooling market,” said Nam Jae-in, Head of Green Growth at SK Enmove. “Based on our innovative solutions and strategic partnership, we will lead the growth and transformation of the cooling market.” “This collaborative partnership between LG and SK will provide innovative and quantifiable value to AI data center customers,” said Peter Pollin, CEO of GRC. “We will support customers in quickly adopting high-quality cooling solutions and establishing a stable operating environment.” This partnership marks another milestone in LG’s broader strategy to deliver sustainable and intelligent data center solutions. Recently LG – together with LG Energy Solution and LG CNS – supplied its “One LG Solution” to hyperscale data centers in Indonesia and showcased its cutting-edge integrated AIDC cooling solutions at Data Center World Asia (DCWA) in Singapore. “Through this strategic partnership with SKEN and GRC, LG aims to accelerate the adoption of liquid immersion cooling and deliver highly efficient and reliable solutions for the AI-driven future,” said James Lee, president of the LG ES Company. “We are committed to leading innovation in the data center market with integrated solutions that address both performance and environmental goals.” # # # View the full article
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Kinetic OLED Installation Showcases Company’s Vision for the Future of Immersive Display Technology SEOUL, Oct. 28, 2025 — LG Electronics (LG) reaffirmed its leadership in OLED innovation with a breathtaking installation at APEC 2025 in Gyeongju, South Korea. LG showcased a kinetic media chandelier composed of 28 transparent 77-inch LG SIGNATURE OLED T TVs, mesmerizing global leaders and delegates from around the Asia-Pacific region. First unveiled at CES 2025, the OLED chandelier returns to APEC 2025 with the pinnacle of visual storytelling made possible with transparent LG OLED TVs. The installation features the world’s first transparent and true wireless OLED TVs created into a technological splendor that is designed to be appreciated from every angle. Each panel gracefully moves – opening and closing like the petals of a kinetic sculpture – revealing LG OLED’s hallmark features of perfect black, vivid colors and slim design. In sync with hanging lights, the screens transition fluidly between transparent and opaque modes, transforming the atmosphere with immersive visual sequences: interstellar showers, drifting clouds, underwater landscapes and stained-glass finales. Powered by LG’s True Wireless technology, the chandelier eliminates visible cables and delivers flawless 4K transmission without latency, blurring the line between display and artistic visualization. The LG SIGNATURE OLED T demonstrates the versatility of OLED technology in immersive environments and reflects LG’s broader vision for OLED – transforming displays into premium, form-factor-free solutions that seamlessly integrate into everyday spaces. Also redefining home entertainment, the product has been recognized with major international design honors – including Red Dot, iF and IDEA Awards – and was recently named Best of IFA and Best in Home Entertainment at IFA 2025, affirming its global acclaim. APEC 2025 brings together leaders and innovators from 21 Asia-Pacific economies to foster inclusive growth and innovation. LG’s presence at this influential summit highlights its commitment to shaping the future of display technology and driving meaningful progress across industries. # # # View the full article
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New Partner-Operated Plant Highlights Company’s Strategic Commitment to Emerging Markets JAKARTA, Oct. 23, 2025 — LG Electronics (LG) has invested in a partner-operated production facility in Bekasi, West Java, Indonesia, dedicated exclusively to manufacturing LG air conditioners. As part of the company’s strategic efforts to reinforce its Global South strategy, the new facility will enhance LG’s presence in Indonesia, help strengthen its supply chain and serve as a hub for air conditioning innovation. Coinciding with LG’s 35th anniversary in Indonesia, the Bekasi facility spans 32,000 square meters and commenced operation last month, starting with residential air conditioner production. In its first year, the factory is expected to produce approximately 700,000 indoor and outdoor units, with plans to double capacity in the near future. All products manufactured at the facility will adhere to LG’s stringent global quality standards and embody the exceptional energy efficiency for which the company is renowned. Implementation of LG’s Korean Quality Control system – applied at all LG production sites globally – will support consistent performance and long-lasting reliability. The facility also supports the Indonesian government’s initiative to harmonize Minimum Energy Performance Standards with those of the Association of Southeast Asian Nations (ASEAN). Furthermore, LG’s residential solutions employ R32 refrigerant,1 underscoring the company’s commitment to environmental responsibility. Building on LG’s advanced technologies with localized production systems, the partner-operated plant is designed to deliver solutions optimized for the Indonesian market. In line with government policy on Domestic Component Level (TDKN2), LG aims to domestically source or manufacture more than 40 percent of key components used in production at Bekasi, contributing to local self-sufficiency and bolstering the supply chain. The plant will also create jobs, stimulate the regional economy and promote knowledge-sharing in air conditioning technology. These efforts will drive new growth opportunities for LG while advancing its goal of becoming a top-tier global HVAC provider. LG has already played an important role in Indonesia’s industrial and social development through local manufacturing, sales and R&D. With facilities in Tangerang and Bekasi supplying both the domestic and regional markets, as well as a recently established R&D subsidiary, the company continues to create employment, facilitate knowledge transfer and support national industrial growth. Now, through investment in the new partner-operated plant in Bekasi, LG will further expand production capacity and job creation, reinforcing its commitment to sustainable growth and community well-being. This move also reflects LG’s broader Global South strategy, which extends across R&D, manufacturing, sales and maintenance, while sustaining growth in North America and Europe. By establishing manufacturing plants in key markets such as Brazil, India and Thailand, LG is enhancing its flexibility to adapt to shifting global conditions. “The new partner-operated facility in Indonesia underscores the tremendous progress we are making in advancing our Global South strategy,” said James Lee, president of the LG ES Company. “By strengthening local production capacity, we can better provide advanced air solutions that meet the needs of customers in Indonesia and surrounding markets, while driving growth across the region.” # # # 1 Global Warming Potential of R32 refrigerant is 675. 2 Tingkat Komponen Dalam Negeri. View the full article
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LG Brings AlphaWare Suite and Other Mobility Solutions to SDVerse Marketplace, Supporting Automakers and Suppliers to Usher in the Software-Defined Vehicle Era SEOUL, Oct. 23, 2025 — LG Electronics (LG), a global leader in mobility technology, has joined SDVerse, the automotive industry’s first B2B marketplace dedicated to software. By introducing its LG AlphaWare portfolio of software solutions to the platform, LG aims to support automakers and suppliers in accelerating the transition to software-defined vehicles (SDVs). SDVerse, founded in 2024 by General Motors, Magna and Wipro, is the first global B2B marketplace for automotive software. Designed as a “matchmaking” platform for software buyers and sellers, SDVerse shifts away from the traditional “captive” development model to one that promotes transparency, efficiency and collaboration across the value chain. Sellers can list their software solutions, while buyers can easily search, compare and explore offerings to find the right solutions. Supported by a consortium of industry-leading partners, SDVerse has quickly evolved into a trusted digital hub that is already reducing inefficiencies in procurement and helping to accelerate the industry-wide adoption of SDVs. By joining SDVerse, LG aims to deepen its cooperation with automakers and suppliers, fostering a more open and connected mobility ecosystem. With LG AlphaWare – a comprehensive portfolio designed for SDVs – LG helps automakers navigate the growing complexity of automotive software, improve reliability and security and accelerate the evolution of in-vehicle experiences. LG AlphaWare is organized around five key pillars – PlayWare, MetaWare, VisionWare, BaseWare and OpsWare – covering key areas from immersive in-vehicle entertainment and AR/MR navigation to intelligent driver and passenger monitoring, robust operating system support and secure lifecycle management. LG AlphaWare is symbolic of LG’s transformation into a Smart Life Solution Company – extending its innovation leadership from the home to mobility and delivering safer, smarter and more enjoyable driving experiences. “We are delighted to welcome LG Electronics to SDVerse,” said Prashant Gulati, CEO of SDVerse. “LG’s broad suite of mobility solutions, led by their AlphaWare suite, strengthens our platform and enables OEMs and suppliers to access technologies that simultaneously create exceptional user experiences and speed up the arrival of software-defined mobility worldwide.” “We are proud to introduce LG’s mobility solutions to the SDVerse marketplace,” said Eun Seok-hyun, president of LG Electronics Vehicle Solution Company. “Automotive companies today face the challenge of unifying vehicle operating systems and evolving their business models to stay competitive in the SDV era. By joining SDVerse, we can provide proven solutions that simplify integration and help accelerate innovation.” # # # View the full article
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In mid-October, London once again became the global epicenter of artistic inspiration as Frieze London 2025 filled the city with creative energy and cultural dialogue. Joining the celebrations, LG showcased its passion for art and innovation through a stunning presentation that brought together the visionary legacy of Korean modern art and the cutting-edge power of LG OLED technology. At Frieze London 2025, LG presented the renowned abstract ink paintings of Se Ok Suh (1929 -2020), a pioneer of modern Korean ink abstraction, digitally reimagined by his sons – renowned contemporary artist Do Ho Suh and visionary architect Eul Ho Suh. Photo credit: LG By combining traditional art forms with LG’s state-of-the-art OLED TVs, the Suh family transformed Se Ok’s iconic ink paintings into a dynamic, immersive digital experience. Do Ho reimagined the beauty and radical inventiveness of Se Ok’s “People” series on the OLED screens, animating marks that explore the philosophical relationship between humanity and infinite space. Photo credit: LG LG SIGNATURE OLED T transparent TV and LG OLED evo TVs served as the canvas for this immersive reimagining, presenting overlapping video animations of Se Ok’s black ink abstractions. Each brushstroke came alive with movement and depth, enhanced by the OLED’s perfect contrast and luminous clarity. Viewers were drawn into a rhythmic interplay of form and light – a seamless fusion of art and technology. Eul Ho, who designed and curated the exhibition space, created an environment that reflected both the fluid motion of the artworks and the elegant transparency of LG’s OLED displays. The installation invited visitors to experience art not as something observed, but as something felt – a living, breathing interaction between tradition and innovation. Photo credit: KCCUK Extending beyond Frieze London, this exceptional exhibition continued at the Korean Cultural Centre UK (KCCUK), where Se Ok’s works – reinterpreted by his sons – were displayed on LG’s 83-inch OLED TV. This collaboration between LG and KCCUK formed part of a broader mission to celebrate Korean cultural heritage and bring Se Ok’s visionary artistry to a wider audience. Alongside the digital presentation, a documentary offered deeper insight into Se Ok’s creative journey and the philosophical ideas that shaped his practice. Photo credit: Unexpected View 2025 at the National Gallery © Ben Fisher Adding to its expanding role in the art world, LG has also partnered with the National Gallery in London, one of the world’s leading cultural institutions. Reflecting a shared commitment to nurturing creativity, the collaboration includes LG’s sponsorship of the Gallery’s “Unexpected View” program – a monthly series where curators and contemporary cultural figures engage in thought-provoking discussions about iconic masterpieces. Photo credit: Unexpected View 2025 at the National Gallery © Ben Fisher Through this initiative, LG and the National Gallery aim to inspire new ways of seeing and understanding art, connecting the past and present through dialogue and exploration. The program encourages audiences to rediscover the relevance of classic works and consider their influence on modern artistic expression. “It is a privilege for the National Gallery to embark on this significant collaboration with LG, a globally recognized innovator, as we continue to honour our heritage and artistic tradition and pursue a new endeavour to connect and expand connect with and expand our engagement in modern and contemporary art,” said Daniel F. Herrmann, Ardalan Curator of Modern and Contemporary Projects at the National Gallery, London. “Together with LG, we aim to explore new approaches to our masterpieces, extend the reach of our world-renowned collection and foster engagement with the art of today and tomorrow.” LG’s participation in Frieze London 2025 and its partnerships with leading cultural institutions demonstrate the company’s ongoing commitment to expanding the boundaries of digital art and technology. Through LG OLED ART, the company continues to empower artists, reimagine visual storytelling and invite audiences to experience art in new, inspiring ways. Visit www.LGOLEDART.com to explore exceptional artistry and learn more about the inspiring collaborations powered by LG OLED ART. # # # View the full article
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Company’s Free Audio Streaming Service Adds Hundreds of Music Channels, Curated Playlists and Upgraded UI to Enrich and Simplify the Listening Experience SEOUL, Oct. 21, 2025 — LG Electronics (LG) has partnered with Stingray Music to upgrade its free ad-supported audio streaming service, LG Radio+. Available on LG Smart TVs running webOS 6.0 and above in the U.S., UK, France, Germany, Italy, Spain and Korea, LG Radio+ will provide over 200 music channels and hundreds of thousands of songs to suit diverse listeners’ tastes. Accessible via the LG Content Store, Apps and Music Portal pages on webOS, the app features a new intuitive UI that makes discovering music, podcasts and radio shows effortless. Stingray Music offers an extensive library of songs curated by music experts worldwide, helping listeners find the ideal tracks for different moods and settings. LG Radio+ users can now access a variety of music channels, covering a wide range of genres and featuring local artists. Many of Stingray Music’s channels are curated for regional audiences, offering music that resonates with local tastes, trends and culture. In the U.S., listeners can explore a diverse musical landscape, from the latest chart-toppers on Today’s Pop and timeless Greatest Hits, to the heartland sounds of Country Classics and the eclectic blend of the Americana Road Trip channel. In the UK, listeners can tune into Greatest Hits UK, Love Songs UK and Kids Hits UK, delivering chart-topping anthems, romantic favorites and family-friendly songs all in one place. In Germany, channels such as Today’s Pop Germany, Schlager and Kuschelsongs blend contemporary pop with traditional genres and cultural diversity. Additionally, with K-pop taking the world by storm, channels like K-Pop Summer Hits, Korean Ballads, Idols and Hot 100 Korea deliver everything from trending idol groups and chart favorites to seasonal favorites and timeless ballads. To keep listeners in tune with the latest trends, hit music channels such as Today’s K-pop are updated every week. And for fans who can’t wait to hear their favorite artist’s latest track, every major release is added on the day of its official debut. “LG’s Radio+ is setting a new bar for engaging customer experiences, and we at Stingray are thrilled to expand our collaboration as their music partner for this exciting new offering,” said Jim Riley, President of Stingray Music USA. “Music is the universal language, and the string that binds us across borders and generations. LG’s Radio+ service is set to become another bond for every LG customer, wherever they may be.” “LG is committed to continuously enhancing the LG Radio+ experience,” said Chris Jo, head of the webOS Platform Business Center at the LG Media Entertainment Solution Company. “Our new partnership with industry leader Stingray will bring LG TV owners a wealth of free content, empowering them to enjoy all the content they love at their convenience. LG Smart TV owners can elevate their LG Radio+ experience even further with either AI Sound Pro or Clear Voice Pro. AI Sound Pro uses deep learning algorithms to automatically optimize audio for different genres and listening environments, enriching the immersion of the music being played. Clear Voice Pro enhances the clarity of human voices, ensuring that speech in news, podcasts or talk shows, remains crisp for a more comfortable listening experience. Designed for seamless listening and easy exploration, the latest LG Radio+ interface brings podcasts, live radio programs and music channels together in one intuitive platform. The refined design helps users navigate content, tune into live broadcasts, enjoy curated playlists and explore podcasts with ease. A dedicated Favorites page gives users instant access to their preferred channels while making it easier to discover personalized content. For greater ease of use, the new side menu grants quick access to the Home, Music, On-Air and Podcasts pages, each marked with a unique, clear icon. Furthermore, a simplified layout and intuitive structure let users move between sections easily for a more seamless listening experience. # # # View the full article
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With Active Matrix Technology and Dolby Vision, the 136 Inch LED Display Delivers True Cinematic Immersion and Stunning 4K Visuals SEOUL, Oct. 20, 2025 — LG Electronics (LG) unveiled the LG MAGNIT Active Micro LED, its latest innovation in home cinema display that incorporates Active Matrix technology for ultra-precise control of every individual pixel. This next-generation model brings exceptional image clarity, contrast and depth, redefining the viewing experience with premium home entertainment. Available from October 21 in Korea, followed by key global markets including North America, the LG MAGNIT Active Micro LED represents LG’s premium MAGNIT lineup. With a 136-inch screen (approximately 3 meters wide and 1.7 meters tall), 4K (3,840 x 2,160) resolution and an extraordinary contrast ratio of 1,000,000:1, it delivers unparalleled immersion and visual realism. By integrating Active Matrix technology, the new model’s self-emissive Micro LED display enables each pixel to generate its own light. Unlike conventional Passive Matrix systems that control pixels by rows and columns, LG’s Active Matrix approach provides individual pixel-level control for remarkably refined detail and ultra-high-definition picture quality. LG’s proprietary surface treatment technology deepens black levels and minimizes the impact of external lighting for superior color accuracy. Its precisely aligned modular design minimizes gaps between panels to create a seamless viewing surface, while the flicker-free screen provides a comfortable, strain-free viewing experience, even during long viewing sessions. The built-in speakers on each side deliver 4.2-channel surround sound with a total output of 100 watts. The display also supports enhanced Audio Return Channel (eARC) for lossless playback of high-quality audio, enabling users to enjoy rich, cinematic sound in the comfort of home. Powered by LG’s latest α9 AI Processor 6th Generation, the display intelligently analyzes the creator’s intent to optimize every scene. It reduces noise, sharpens clarity and recognizes faces, objects, text and backgrounds to deliver more natural, detailed and lifelike images. In addition, its 144Hz high refresh rate ensures smooth, blur-free motion, making it ideal for fast-paced gaming and dynamic sports content. Powered by LG’s proprietary smart TV platform, webOS, the display allows users to effortlessly enjoy LG Channels, LG’s free ad-supported streaming television (FAST) service, as well as other OTT and gaming content. What’s more, by subscribing to LG Gallery+, users can enhance the aesthetic of their living spaces with an array of visual content, turning their homes into personalized exhibitions with famous paintings or game illustrations. The display also supports AirPlay 2 and Miracast, enabling convenient screen sharing with iOS and Android OS devices. The LG MAGNIT Active Micro LED features Dolby Vision to deliver stunning visuals with a dazzling array of colors, sharper contrast and richer details. It has also received Color Consistency Wide Viewing certification from TÜV Rheinland, underscoring its ability to deliver uniform color and wide viewing angles, even at ultra-large screen sizes. LG designed the MAGNIT Active Micro LED with both installation environments and user well-being in mind. The product has been certified for electromagnetic compatibility under the Federal Communications Commission regulations for residential environments, and has achieved Class 2 certification in the flammability assessment test conducted by the British Standards Institution, verifying its suitability for use in home and indoor applications. LG plans to advance this product into a fully scalable video wall solution, further strengthening its presence in the B2B market. “With its impressive size that spans an entire wall in lifelike colors and stunning high-definition detail, the new LG MAGNIT Active Micro LED transforms a home into a true theater, delivering an unmatched cinematic experience,” said Park Hyoung-sei, president of the LG Media Entertainment Solution Company. To learn more about the LG MAGNIT Active Micro LED’s visual elegance, connect with an LG expert for a personalized consultation. # # # View the full article
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In London’s Thriving Art Season, Se Ok’s Ink Abstraction Comes Alive on LG OLED TVs, While LG Engages Artists via Partnership With National Gallery SEOUL, Oct. 16, 2025 — Amid the energy of Frieze London 2025, LG Electronics (LG) celebrates the abstract artistry of Se Ok Suh (1929–2020), a pioneer of modern Korean ink abstraction. At Frieze London 2025, this visionary artist’s abstract ink paintings are reinterpreted by his sons, Do Ho Suh and Eul Ho Suh, as an inspiring digital art experience on LG OLED TVs. To translate Se Ok Suh’s artistic vision from ink painting to digital art experience, renowned contemporary artist Do Ho Suh, and visionary architect Eul Ho Suh, closely collaborated to create an immersive spatial arrangement. LG OLED TVs provide the ideal digital canvas to present their vision. Through this partnership, Do Ho gives new life to the beauty and radical inventiveness of Se Ok Suh’s “People” series, animating marks that explore the philosophical relationship between humanity and infinite space. Presented across multiple LG SIGNATURE OLED T transparent TV and OLED evo TVs, the black ink abstract works are rendered through overlapping video animations, drawing viewers into a compelling narrative that captures the meditative flow of Se Ok Suh’s ink paintings. The innovative capabilities of LG’s transparent OLED screens create a visually striking and immersive experience that will captivate viewers, highlighting the layered interplay and refined lines of Se Ok Suh’s brushwork. The perfect black facilitated by LG’s self-lit OLED technology brings out the depth and subtlety of every stroke in astonishing detail. Extending the creative energy sparked by Frieze London across the city’s vibrant art scene, the story behind the project, showcased at Frieze London, will be elaborated for the wider art community at the National Gallery in London. A special event will enable wider reflection on this intergenerational collaboration and the inspiration Do Ho Suh drew from his father’s work in this reinterpretation. LG recently began the journey of its partnership with the National Gallery, one of the world’s favorite art destinations, reflecting its commitment to nurturing contemporary artists and their work. As the National Gallery’s Modern and Contemporary Art Partner, LG supports current and upcoming artist projects and relationships with other cultural institutions at the intersection of art and technology. “My father often spoke of the infinite universe and space in his work, while he was painting,” said Do Ho Suh. “When I witnessed the moment the LG OLED screen became transparent, it felt as if a two-dimensional picture was transformed into three-dimensional space, revealing the space behind the painting that has been invisible until now.” “This exhibition is a meaningful opportunity to share the legacy of Se Ok Suh’s work, digitally reimagined by Do Ho Suh and Eul Ho Suh for Frieze London,” said Kate Oh, head of Experiential Marketing at the LG Media Entertainment Solution Company. “During London Art week, we are excited to take part in projects and events with the cultural partners including National Gallery in London and Korean Cultural Centre UK (KCCUK) to support artists and inspire art lovers and the wider art community across London.” During Frieze London 2025, LG and the KCCUK are also hosting K-Art Lab, an interactive exhibition exploring the dialogue between Korean heritage and contemporary creativity. At the event, Se Ok Suh’s reimagined works are showcased on LG’s 83-inch OLED TV, providing visitors a deeply engaging visual experience. Visitors to Frieze London 2025 can explore LG’s latest OLED TVs and Se Ok Suh’s artwork, reinterpreted by his sons, in The Regent’s Park from October 15 to 19. LG OLED TVs continue to inspire new forms of artistic expression through the integration of art and technology, creating innovative ways to experience creativity in the digital age. To learn more about LG’s latest collaborations and initiatives, visit www.LGOLEDART.com. # # # View the full article
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Embracing the Spirit of “Har Ghar Appliances, Har Ghar Happiness,” the New Lineup Combines Design, Performance and Value for Every Indian Home Mumbai, Oct. 14, 2025 — LG Electronics India Ltd. (LGEIL) today unveiled the LG Essential Series, a new line of home appliances created from the ground level with Indian insights. As the company’s first major consumer initiative following the public listing of LGEIL, the Essential Series reflects LG Electronics’ (LG) renewed commitment to India – making innovation more accessible to millions of households while meeting their growing aspirations. Under the campaign slogan “Har Ghar Appliances, Har Ghar Happiness,” LG aims to enrich the lifestyles of Indian consumers by ensuring that more households experience the brand promise of Life’s Good first-hand. Developed after engaging with more than 1,200 families across India representing diverse demographics and lifestyles, the series is built on two core philosophies: “Made in India” and “Made for India.” Each product is designed to meet the dreams and everyday challenges of Indian consumers offering superior performance, durability and thoughtful design, all at an accessible price. The LG Essential Series comprises four key appliances designed for Indian households: Double Door Refrigerator with frost-free technology and larger vegetable storage Fully Automatic Top Load Washing Machine built to withstand local conditions like dust, humidity and low water pressure Room Air Conditioner reducing energy consumption with Energy Manager+ & Diet Mode+ Convertible Oven with Indian Auto Cook menus, air fry and convection modes for healthier, versatile cooking. “The LG Essential Series marks a new chapter in our commitment to Indian consumers, following the successful market listing of LGEIL,” said Hong-ju Jeon, managing director of LG Electronics India Ltd. “Designed from the ground-up with insights from thousands of households, this series brings together premium design and everyday reliability. It addresses the real needs of Indian families with appliances built for local conditions – enhancing convenience and enriching daily life. With this launch, LG is making Life’s Good more accessible, turning aspirations into reality across India.” Designed for India: Durable, Practical and Thoughtful Double Door Refrigerator Combining simplicity with premium functionality, the refrigerator offers Frost Free Technology at a reasonable price, eliminating the need for manual defrosting. Its Smart Mode automatically adjusts cooling based on seasonal changes, while a 20 percent larger (compared to previous models) vegetable storage compartment accommodates bulk grocery shopping – ideal for vegetarian households. Fully Automatic Top Loader Washing Machine: Built for durability in diverse Indian conditions, the washer features Low Pressure Fill technology for effective washing even at low water pressures. The ProShield Motor with BMC (Bulk Moulding Compound) Cover provides enhanced protection against dust, insects and moisture, while the IPX4-certified water-resistant control panel offers reliable operation in humid conditions. Room Air Conditioner: Designed for comfortable living, the product comes equipped with features like Energy Manager+ with the “You decide your bill” function, which helps consumers manage energy consumption – a key concern as many hesitate to purchase air conditioners due to high electricity costs rather than product price. The Diet Mode+ feature allows users to manage both cooling temperature and personal comfort, optimizing energy efficiency while delivering enhanced airflow. It is ideal for effectively cooling small to medium-sized spaces such as bedrooms or study rooms. Product features and specifications may vary by model. Convertible Oven: Inspired by India’s rich culinary traditions, the oven includes Auto Cook menus customized for local dishes like ghee, paneer and dal. Equipped with Air Fry and Convection modes, it enables healthier cooking with the convenience of modern versatility. The LG Essential series will begin its nationwide rollout in November 2025, with prices starting at approximately Rs.18,000 for entry-level models.1 The products will be available at all authorized LG brand stores, multi-brand retail outlets and major e-commerce platforms across India.2 # # # 1 The pricing is indicative and subject to change, and may not include installation, taxes or other service charges. 2 Subject to regulatory approvals and supply chain conditions. View the full article
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Company Shares Future Vision to Become a National Corporation of India MUMBAI, Oct. 14, 2025 — LG Electronics (LG) today announced the listing of its subsidiary, LG Electronics India Limited (LGEIL), on the National Stock Exchange of India (NSE). The milestone marks an important step in the LGEIL’s ambition to become a national corporation of India while reinforcing its role as a long-term partner in the country’s economic growth. On October 14, LG held a listing and future vision announcement ceremony at NSE in Mumbai, attended by LG Electronics CEO William Cho, CFO Chang-tae Kim, managing director of LGEIL Hong-ju Jeon, board chairman Dae-hyun Song, as well as NSE CEO Ashish Chauhan, investors and analysts. At the market’s opening bell, LG CEO Cho and NSE CEO Chauhan jointly rang the ceremonial gong to celebrate the start of trading for LGEIL. In the IPO, LG offered 15 percent of LGEIL’s issued shares (101,815,859 shares) through an offer for sale. The IPO price was set at the top of the indicative range at INR 1,140 per share, with subscriptions reaching 54 times the total offering. The listing generated approximately USD 1.31 billion1 (INR 116.05 billion). With the listing, LGEIL becomes more deeply rooted in India. LG anticipates that this development will support its growth in a market where rising incomes and expanding middle-class households are creating strong momentum in appliance adoption. According to Boston Consulting Group, the proportion of Indian households in the middle-income bracket (annual income USD 6,000–36,000) is forecast to rise from 29 percent in 2020 to 46 percent by 2030. “India is now at the center of our Global South strategy,” said William Cho, CEO of LG Electronics. “We look forward to advancing the growth of both LG and LGEIL.” Future Vision: Make for India, Make in India, Make India Global Alongside its market debut, LG presented a long-term vision to build on its leadership in India and strengthen its position. With India’s population and its status as one of the world’s largest potential markets, LG plans to expand strategies tailored to local customers and market needs. Through this, LG aims to maintain its current position as number one player in major home appliances and consumer electronics2 in India as per the market share in the offline channel. The first vision, “Make for India”, emphasizes creating products tailored to Indian lifestyles and needs. Building on decades of local insight, the range combines affordability, India-specific features and design elements reflecting cultural preferences. Building on this experience, LG will continue expanding its India-focused portfolio. The company’s second vision “Make in India” highlights LG’s alignment with India’s manufacturing-driven growth strategy. LG has established a self-sufficient local value chain spanning R&D, production, sales and service. In addition to its existing plants in Noida and Pune, the company is investing INR 50.01 billion in a new factory in Sri City, expected to create 1,900 direct and indirect jobs. Lastly, “Make India Global” builds on this foundation to position India as a key driving force within LG’s Global South strategy, which focuses on unlocking growth opportunities across emerging markets amid rapidly evolving geo-economic dynamics. Through this initiative, LG aims to help advance India’s transition from a fast-growing market to a recognized hub of innovation, manufacturing and talent. By empowering local industries, strengthening value chains and fostering technological capabilities, LG seeks to enable India to showcase its excellence on the world stage – from advanced manufacturing and R&D to technology exports and sustainable development. Ultimately, the company aspires to grow alongside India, supporting its rise as a global economic leader while reinforcing its own standing as a trusted national company that represents India’s potential to the world. Building a Better Future Together Beyond products, LGEIL continues to strengthen its connection with customers by enhancing after-sales services and expanding its Annual Maintenance Contract subscription programs – ensuring lasting relationships that extend well beyond the point of purchase. The company is also accelerating growth in future-ready B2B domains, providing advanced technologies for commercial spaces, HVAC systems and information displays. Guided by a shared vision for growth, LG stands ready to create lasting value in India – strengthening its role as a partner in the country’s progress and a contributor to its global success. # # # 1 The exchange rate was applied at 1 USD = 88.78 INR. (RBI, as of October 13, 2025) 2 Excluding mobile phones View the full article
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Strong Performance in Key and Future-Oriented Businesses Drives Q3 Results Above Market Expectations SEOUL, Oct. 13, 2025 — LG Electronics Inc. (LG) today announced its preliminary earnings results for the third quarter of 2025, reporting consolidated revenue of KRW 21.88 trillion and an operating profit of KRW 688.9 billion. Despite external headwinds, including escalating U.S. tariffs, both figures surpassed market expectations. Revenue marked the second-highest ever for a third quarter, while operating profit exceeded recent market forecasts by more than 10 percent. Profitability declined year-on-year due to several non-recurring factors, including higher tariff burdens under changing trade conditions. Nevertheless, LG successfully offset market concerns and exceeded expectations, driven by solid performances across key and future-oriented businesses. The home appliance solutions business maintained strong competitiveness and market leadership, while the vehicle solutions business achieved record-high profitability. LG continues to reinforce its business fundamentals through a focus on qualitative growth – emphasizing B2B operations such as vehicle solutions and HVAC, expanding non-hardware platforms including appliance subscriptions and webOS, and strengthening its online business. In particular, the IPO of LG Electronics India Limited is expected to provide significant funding to accelerate business structure improvements and future growth initiatives. The home appliance solutions business continued to face challenges from tariff pressures on U.S. exports and a delayed recovery in global demand. Despite these conditions, it sustained leadership in the premium segment and maintained stable performance in the mass market. These results were supported by optimized production operations, efficient resource allocation to mitigate tariff effects and steady growth in subscription-based appliance services. The media and entertainment solutions business faced higher marketing costs as competition intensified in the global TV market. Moving forward, LG plans to enhance the competitiveness of the webOS platform to diversify its profit structure – focusing on advancing its advertising business and expanding content offerings. The company also plans to accelerate growth in the Global South, where TV demand remains relatively stable. The vehicle solutions business is expected to have achieved record-breaking profitability in the third quarter, driven primarily by the strong performance of premium in-vehicle infotainment systems, which contributed to improved margins. The business is also broadening its portfolio beyond hardware to include vehicle content platforms, with continued growth expected based on a robust order backlog and improving operational efficiency across lighting and EV powertrain units. In the eco solutions business, LG is actively expanding its footprint in future-oriented markets such as commercial HVAC systems and industrial and power plant chillers. The company has recently secured a series of large-scale projects – including AI data center cooling solutions – across North America, Latin America, the Middle East and Asia. As these projects progress, LG aims to leverage them as key references to further reinforce its long-term growth potential. In parallel, the company is preparing for the commercialization of liquid cooling solutions for data centers, a next-generation technology poised to become a major driver of future expansion. These figures are tentative consolidated earnings based on K-IFRS provided as a service to investors prior to LG Electronics’ final earnings results, including net profit. Details regarding each division will be announced officially later this month. # # # View the full article
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Company Accelerates Global Expansion of Materials Business, Boosts Industry Recognition by Participating in World’s Three Largest Plastics Exhibitions SEOUL, Oct. 13, 2025 — LG Electronics (LG) is presenting a comprehensive lineup of LG PuroTec antimicrobial additive solutions at K 2025 – one of the world’s leading plastics tradeshows – taking place in Düsseldorf, Germany (October 8-15). Making its debut at K show, LG is accelerating the global expansion of its advanced materials business. This year, the company has established a strong global presence by participating in all three of the world’s major plastics exhibitions: Chinaplas in China, National Plastics Exposition in the U.S., and now K show in Europe. Underscoring LG’s leadership in advanced material technologies, PuroTec solutions are suitable for a wide range of applications spanning diverse industries, including home appliances, healthcare, construction materials, packaging and automotive. Along with the complete PuroTec portfolio, LG’s showcase at K show also features antibacterial plastics co-developed with LG Chem, a global leader in chemical and materials innovation. Demonstrating the depth and diversity of its offerings, LG unveiled five core PuroTec product lines at the show. LG PuroTec is a glass matrix–based antimicrobial additive that can be incorporated into plastics, coatings, powder coatings and textiles, delivering both antibacterial and antifungal properties. Effective at preventing odors and contamination caused by microorganisms, it helps maintain product cleanliness and durability. Built on LG’s decades-long expertise in glass powder R&D – and following its successful application in home appliances – PuroTec has rapidly emerged as a key growth driver in LG’s B2B portfolio, with annual sales more than doubling year-over-year. To increase the footprint of its advanced materials business, LG is exploring new applications for its glass powder innovations. These include Marine Glass, designed to support marine ecosystem restoration and carbon reduction, and Mineral Wash, an eco-conscious laundry technology that cleans fabric without surfactants. LG currently holds 420 patents related to glass powder technology and operates a manufacturing facility at LG Smart Park in Changwon, South Korea, with an annual production capacity of 4,500 tons. In September, LG signed a memorandum of understanding with SGS Korea, a global certification organization, to co-develop international antimicrobial certification standards for PuroTec. Under the agreement, LG will provide technical expertise related to antimicrobial technologies for certification design, while SGS Korea will develop certification procedures aligned with global standards. Products certified under this partnership will bear the SGS Global Performance Mark, clearly signaling transparency and reliability to global customers. “LG PuroTec is more than just an additive; it is a strategic B2B growth engine that creates meaningful value for customers and industries worldwide,” said Lyu Jae-cheol, president of the LG Home Appliance Solution Company. “By strengthening collaborations with global partners, reinforcing compliance with international standards and delivering reliable performance, we aim to establish PuroTec as a core pillar of LG’s materials business – driving sustainable growth and strengthening our leadership in the global market.” # # # View the full article