By News Reporter
CASACOR, which celebrated its 35th anniversary in 2022, is the largest integrated exhibition of architecture, interior design and landscaping in Latin America. Held in the city of São Paulo, Brazil, between July and September last year, the wide-ranging event featured more than 60 architect- and designer-led projects and attracted more than 115,000 in-person visitors.
The official technology partner of CASACOR for four consecutive years, LG Brazil hosted a stylish lifestyle exhibit at the show, pairing modernist interior design with cutting-edge home innovations from the 2022 LG product lineup.
link hidden, please login to view and designed by architect , the 415 square-meter exhibition space was transformed into a stunning indoor environment complete with gorgeous, understated furnishings and LG’s premium lifestyle solutions. Among these were the LG G2 Gallery Series OLED TV, OLED Objet Collection Posé, side-by-side refrigerator, Styler, WashTower, PuriCare 360° Air Purifier and ARTCOOL Gallery air conditioner. The company’s state-of-the-art appliances blended in perfectly with the curated selection of vintage furniture pieces and interior objects to create a space of effortless comfort, convenience and aesthetic beauty.
The layout of LG Magenta House was centered around a central island that divided the space into a living room, kitchen, bathroom, bedroom and clothing area. The façade of the project featured walls made entirely of transparent glass bricks, a distinctly modernist touch that lets in natural light and warmth while still maintaining the privacy of those inside.
Drawing inspiration from the Conjunto Nacional – which was completed in the 1950s and has the distinction of being one of São Paulo’s first modern multi-use buildings – the LG Magenta House was awarded the VEJA SP Award for Best CASACOR Environment in the category of “Best Suite.” LG Magenta House was also recognized with the “Best of 2022” award from Archello, a global platform that connects professionals such as architects, sculptors, painters and engineers.
(From left to right) LG Magenta ambassadors at CASACOR 2022: , and
During CASACOR 2022, LG also announced the next phase of “” – a relationship program designed especially for architects and interior designers – with the launch of a new platform that offers dedicated content, special discounts and exclusive benefits as well as training from industry professionals.
Stay tuned to to learn more about LG’s inspiring projects and collaborations, and to check out the many ways that the company’s smart, innovative products continue to enhance the lives of consumers worldwide.
Contributed by LG Brazil
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By Xavier Williams
As stated in the title.
I can't connect my controller to the tv, however it says there may be some incompatibility issues. Which is interesting because it's listed in the compatible products on LG's webpage.
When I open the web browser and go to the Xbox xcloud site to play games. I hit 'ready to play' and it says that it can't detect the controller even though its connected to my TV.
Things I've tried:
- Unplugging my TV from the wall for 5 minutes or so.
- Updating the TV to the latest software.
- Updating the controller to the latest software.
- Putting the controller USB stick into the TV and connecting it to the TV that way.
- Removing all wireless transmission devices away from the TV (except my Orbi or Wireless router, roughly 5 meters away from the TV)
I've seen a Youtube video of someone successfully connecting their controller and play xcloud on the web browser but i haven't had the same success.
Any ideas or solutions would be much appreciated.
By News Reporter
In this installment of On the Job, we go inside LG’s System Integrated Circuit (SIC) Center to learn how LG is leveraging the latest AI to help deliver new customer experiences.
Imagine if there was a refrigerator that could play music and change color to match your current mood or spice up your kitchen décor. Well, as it happens, such a fridge actually exists – the newly introduced refrigerator with MoodUP from LG. The unique capabilities and customer experiences offered by LG’s latest kitchen innovation owe much to the LG8111, an on-device AI system-on-chip (SoC) developed by LG’s SIC Center.
Even before it was known as LG Electronics, the company began producing chips for consumer electronics as far back as 1992, at the ASIC Center under Goldstar’s Central Research Institute. Now, LG’s SIC Center is responsible for developing all of the AI chips used in LG products. These technologies have evolved over time to become the AI-based integrated circuits now used in cutting-edge appliances and home entertainment solutions such as LG OLED TV, and now, the fridge with MoodUP.
(From left to right) Chang Woon-suk, lead of Smart Solution TP, LG SIC Center, and Lee Jin-jong, LG SIC Center professional
Greatly expanding the customer experience, the company’s latest AI chips can process innumerable data points and enable LG appliances to communicate with one another – and with other smart devices as well. LG8111, the new AI chip used in the MoodUP, features an acceleration engine that processes information gathered from the refrigerator’s built-in cameras, microphones and sensors in real time. This allows the MoodUP to quickly recognize changes in its immediate environment and adjust performance accordingly, facilitate more convenient interactions with users and accurately assess if all of its features are functioning optimally.
Recognizing the importance that AI will play in consumer electronics and wanting to find a solution to differentiate LG products, engineers at the LG SIC Center began to develop the LG8111 in 2017 and created the first prototype in 2018. The LG8111, a highly integrated AI chip that is equipped with an LG-specific AI processor, is perfectly designed for LG products. While the chip performs and functions better online, its AI functions can also be utilized offline as well.
Impressively, the LG8111 can provide three types of AI: vision intelligence (the ability to recognize and distinguish between different spaces, locations, objects and users), voice intelligence (the ability to recognize users’ voices or specific noises associated with a certain type of space) and control intelligence (the ability to adjust and optimize performance according to physical or chemical changes in the environment). Also, when connected to Wi-Fi, any product equipped with the LG8111 can transmit information to nearby devices or to cloud servers.
“We spent a considerable amount of time deciding which device would be the first to apply our new on-device AI chip,” said Chang Woon-suk, lead of Smart Solution TP, LG SIC Center.
Various appliances were in contention, but ultimately, the SIC team decided to go with a refrigerator, a choice made because the household fridge has the distinction of being the only home appliance to operate 24/7. The first recipient of the state-of-the-art chip, the color-changing LG refrigerator with MoodUP boasts a seamless voice recognition feature that allows for convenient, remote control and monitoring via the LG ThinQ app.
“All of our top-notch researchers at the LG SIC Center are dedicated to developing chip solutions based on the core goal of maximizing customer value,” said Chang. “While we’re pleased with the success of the LG8111, we will continue to push the envelope as a team to take the customer experience to the next level.”
The successful implementation of the LG8111 in the new LG refrigerator with MoodUP opens the way for the chip’s use in a wide range of LG solutions, from other smart home appliances to electric vehicle components.
Stay tuned to
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By News Reporter
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By News Reporter
Headlined by the Ultra-Premium ‘Signature Kitchen Suite’ Built-in Lineup,
Latest Premium Appliances Offer New Options for a More Personalized Home
SEOUL, Feb. 1, 2023 — LG Electronics (LG) is presenting its state-of-the-art kitchen and living appliance lineups at the 2023 Kitchen & Bath Industry Show (KBIS), taking place at the Las Vegas Convention Center in Las Vegas, Nevada, USA, from January 31 to February 2.
Under the theme of ‘Life on the UP,’ LG’s exhibit showcases the modern design and advanced technology of the company’s latest appliances while highlighting the personalized convenience they provide through the addition of ThinQ UP and ThinQ Care features – now available on LG’s premium built-in lineups for the very first time. Featuring eight unique zones, LG’s booth explores diverse consumer lifestyles and aesthetics with each zone representing a different, well-known American city, location or landmark, and each displaying a selection of new, cutting-edge LG appliances.
Visitors to KBIS 2023 can discover the latest premium kitchen solutions from luxury built-in brands, Signature Kitchen Suite and LG STUDIO, both of which offer the refined design and personalization options that today’s consumers want for their homes. The new Signature Kitchen Suite 48-inch built-in refrigerator comes in stainless steel or panel-ready option and boasts Signature Fit Integrated Design; enabling a seamless match with any interior décor and giving customers the choice of proud or flush installation.
Also on show at KBIS is LG’s new Signature Kitchen Suite 36-inch gas cooktop. The impressive appliance features five, powerful brass burners totaling 67,500 BTUs – including a 24,000-BTU* Ultra-High dual burner with a convertible wok grate – which is the most of any cooktop in the luxury kitchen category. Additionally, the new cooktop is available with an easy-to-clean porcelain-coated cooking surface, while the LG STUDIO kitchen package now offers customers an elegant, new handle color – rose gold – to choose from.
For hassle-free cleanup, the Signature Kitchen Suite’s PowerSteam® dishwasher can complete a full cycle in less than one hour thanks to LG’s QuadWash Pro and Dynamic Heat Dry technologies, the latter of which circulates hot air throughout the appliance’s interior. The sleek, stainless steel dishwasher, which has ‘hidden’ controls located on top of its door, uses TrueSteam® to help remove caked-on food and reduce water spots, while QuadWash Pro uses high-pressure jets of water to clean dishware from multiple angles.
LG is also exhibiting its personalized living solutions at this year’s show, with ThinQ UP appliances such as the latest washer and dryer pair, a new minimalism concept kitchen appliances lineup, and lastly, the new MoodUP by LG STUDIO – a fridge with color-changing door panels (23 colors available for the upper panel and 19 for the lower) that can be easily controlled via the LG ThinQ app. ThinQ UP, which enables users to continuously upgrade their appliances with additional features, will soon be coming to LG’s built-in appliances – including the Signature Kitchen Suite and LG STUDIO lineup – as will ThinQ Care features designed to help users protect and get the most out of their LG solutions.
What’s more, LG is presenting entertaining events at the show to allow visitors to experience its products and brand values first-hand. In the Las Vegas-themed zone of the company’s booth, Signature Kitchen Suite chefs, Nick Ritchie from Napa Valley and Austin Kang from Seoul, are giving cooking demonstrations using Signature Kitchen Suite appliances to prepare delectable treats for attendees. LG is also hosting an exclusive party in its booth’s New York-themed zone on the evening before KBIS 2023 opens. Along with music and a colorful LED lighting display provided by the customizable MoodUP by LG STUDIO, guests will be able to enjoy delicious desserts made using the ultra-convenient Scan to Cook feature on LG STUDIO cooking appliances.
“At KBIS 2023, we will introduce the exceptional, personalized experience offered by our ultra-premium built-in appliances and ThinQ UP,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “LG will continue to deliver smart, stylish kitchen and living solutions designed to enhance consumers’ homes and daily lives.”
Visitors to LG’s booth (West Hall #3045, Las Vegas Convention Center) at KBIS 2023 will have the opportunity to experience the full portfolio of LG kitchen and living appliances.
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* British Thermal Unit (BTU) is a unit of heat.
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