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By News Reporter
Embracing the Spirit of “Har Ghar Appliances, Har Ghar Happiness,”
the New Lineup Combines Design, Performance and Value for Every Indian Home
Mumbai, Oct. 14, 2025 — LG Electronics India Ltd. (LGEIL) today unveiled the LG Essential Series, a new line of home appliances created from the ground level with Indian insights. As the company’s first major consumer initiative following the public listing of LGEIL, the Essential Series reflects LG Electronics’ (LG) renewed commitment to India – making innovation more accessible to millions of households while meeting their growing aspirations. Under the campaign slogan “Har Ghar Appliances, Har Ghar Happiness,” LG aims to enrich the lifestyles of Indian consumers by ensuring that more households experience the brand promise of Life’s Good first-hand.
Developed after engaging with more than 1,200 families across India representing diverse demographics and lifestyles, the series is built on two core philosophies: “Made in India” and “Made for India.” Each product is designed to meet the dreams and everyday challenges of Indian consumers offering superior performance, durability and thoughtful design, all at an accessible price.
The LG Essential Series comprises four key appliances designed for Indian households:
Double Door Refrigerator with frost-free technology and larger vegetable storage Fully Automatic Top Load Washing Machine built to withstand local conditions like dust, humidity and low water pressure Room Air Conditioner reducing energy consumption with Energy Manager+ & Diet Mode+ Convertible Oven with Indian Auto Cook menus, air fry and convection modes for healthier, versatile cooking. “The LG Essential Series marks a new chapter in our commitment to Indian consumers, following the successful market listing of LGEIL,” said Hong-ju Jeon, managing director of LG Electronics India Ltd. “Designed from the ground-up with insights from thousands of households, this series brings together premium design and everyday reliability. It addresses the real needs of Indian families with appliances built for local conditions – enhancing convenience and enriching daily life. With this launch, LG is making Life’s Good more accessible, turning aspirations into reality across India.”
Designed for India: Durable, Practical and Thoughtful
Double Door Refrigerator
Combining simplicity with premium functionality, the refrigerator offers Frost Free Technology at a reasonable price, eliminating the need for manual defrosting. Its Smart Mode automatically adjusts cooling based on seasonal changes, while a 20 percent larger (compared to previous models) vegetable storage compartment accommodates bulk grocery shopping – ideal for vegetarian households. Fully Automatic Top Loader Washing Machine:
Built for durability in diverse Indian conditions, the washer features Low Pressure Fill technology for effective washing even at low water pressures. The ProShield Motor with BMC (Bulk Moulding Compound) Cover provides enhanced protection against dust, insects and moisture, while the IPX4-certified water-resistant control panel offers reliable operation in humid conditions. Room Air Conditioner:
Designed for comfortable living, the product comes equipped with features like Energy Manager+ with the “You decide your bill” function, which helps consumers manage energy consumption – a key concern as many hesitate to purchase air conditioners due to high electricity costs rather than product price. The Diet Mode+ feature allows users to manage both cooling temperature and personal comfort, optimizing energy efficiency while delivering enhanced airflow. It is ideal for effectively cooling small to medium-sized spaces such as bedrooms or study rooms. Product features and specifications may vary by model. Convertible Oven:
Inspired by India’s rich culinary traditions, the oven includes Auto Cook menus customized for local dishes like ghee, paneer and dal. Equipped with Air Fry and Convection modes, it enables healthier cooking with the convenience of modern versatility. The LG Essential series will begin its nationwide rollout in November 2025, with prices starting at approximately Rs.18,000 for entry-level models.1 The products will be available at all authorized LG brand stores, multi-brand retail outlets and major e-commerce platforms across India.2
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1 The pricing is indicative and subject to change, and may not include installation, taxes or other service charges.
2 Subject to regulatory approvals and supply chain conditions.
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By News Reporter
Company Shares Future Vision to Become a National Corporation of India
MUMBAI, Oct. 14, 2025 — LG Electronics (LG) today announced the listing of its subsidiary, LG Electronics India Limited (LGEIL), on the National Stock Exchange of India (NSE). The milestone marks an important step in the LGEIL’s ambition to become a national corporation of India while reinforcing its role as a long-term partner in the country’s economic growth.
On October 14, LG held a listing and future vision announcement ceremony at NSE in Mumbai, attended by LG Electronics CEO William Cho, CFO Chang-tae Kim, managing director of LGEIL Hong-ju Jeon, board chairman Dae-hyun Song, as well as NSE CEO Ashish Chauhan, investors and analysts. At the market’s opening bell, LG CEO Cho and NSE CEO Chauhan jointly rang the ceremonial gong to celebrate the start of trading for LGEIL.
In the IPO, LG offered 15 percent of LGEIL’s issued shares (101,815,859 shares) through an offer for sale. The IPO price was set at the top of the indicative range at INR 1,140 per share, with subscriptions reaching 54 times the total offering. The listing generated approximately USD 1.31 billion1 (INR 116.05 billion).
With the listing, LGEIL becomes more deeply rooted in India. LG anticipates that this development will support its growth in a market where rising incomes and expanding middle-class households are creating strong momentum in appliance adoption. According to Boston Consulting Group, the proportion of Indian households in the middle-income bracket (annual income USD 6,000–36,000) is forecast to rise from 29 percent in 2020 to 46 percent by 2030.
“India is now at the center of our Global South strategy,” said William Cho, CEO of LG Electronics. “We look forward to advancing the growth of both LG and LGEIL.”
Future Vision: Make for India, Make in India, Make India Global
Alongside its market debut, LG presented a long-term vision to build on its leadership in India and strengthen its position. With India’s population and its status as one of the world’s largest potential markets, LG plans to expand strategies tailored to local customers and market needs. Through this, LG aims to maintain its current position as number one player in major home appliances and consumer electronics2 in India as per the market share in the offline channel.
The first vision, “Make for India”, emphasizes creating products tailored to Indian lifestyles and needs. Building on decades of local insight, the range combines affordability, India-specific features and design elements reflecting cultural preferences. Building on this experience, LG will continue expanding its India-focused portfolio.
The company’s second vision “Make in India” highlights LG’s alignment with India’s manufacturing-driven growth strategy. LG has established a self-sufficient local value chain spanning R&D, production, sales and service. In addition to its existing plants in Noida and Pune, the company is investing INR 50.01 billion in a new factory in Sri City, expected to create 1,900 direct and indirect jobs.
Lastly, “Make India Global” builds on this foundation to position India as a key driving force within LG’s Global South strategy, which focuses on unlocking growth opportunities across emerging markets amid rapidly evolving geo-economic dynamics. Through this initiative, LG aims to help advance India’s transition from a fast-growing market to a recognized hub of innovation, manufacturing and talent.
By empowering local industries, strengthening value chains and fostering technological capabilities, LG seeks to enable India to showcase its excellence on the world stage – from advanced manufacturing and R&D to technology exports and sustainable development. Ultimately, the company aspires to grow alongside India, supporting its rise as a global economic leader while reinforcing its own standing as a trusted national company that represents India’s potential to the world.
Building a Better Future Together
Beyond products, LGEIL continues to strengthen its connection with customers by enhancing after-sales services and expanding its Annual Maintenance Contract subscription programs – ensuring lasting relationships that extend well beyond the point of purchase. The company is also accelerating growth in future-ready B2B domains, providing advanced technologies for commercial spaces, HVAC systems and information displays.
Guided by a shared vision for growth, LG stands ready to create lasting value in India – strengthening its role as a partner in the country’s progress and a contributor to its global success.
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1 The exchange rate was applied at 1 USD = 88.78 INR. (RBI, as of October 13, 2025)
2 Excluding mobile phones
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By Manoj Reddy Police
Hi
the lg c5 2025 does not have ETV win app avalability even in latest webos version. This is a basic app in india.
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By Luka Pantsulaia
I bought LG smart tv. for some reason region selected was Africa and could only choose from african countries and had very little available apps in content store. I live in Georgia, so figured that changing region to EU would help so changed it to 3122 and selected service country UK because Georgia was not in the list. after that every app says that it is not available in current country. I have default region code saved so I guess could go back but wondering if any one can help me to get it working in EU. or if anyone have region code in which Georgia is available it will be helpful as well.
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By ACTX111
Title says it all. Install a new 50 inch LG tv. For every app and App Store it displays that message. I have a great network and the TV is approx 30 feet from the wifi router. It will play TV (not sure if that is coming over the air) and the phone app sees and can control the TV but not one app will work?
Any ideas or just return it?
Thanks
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