LG Smart TVs Take Learning to the Next Level With MasterClass
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By News Reporter
Company Announces Integration of Latest Intel Core Ultra Processor in the LG gram
Lineup at Intel Launch Event, Marking Giant Leap Forward for Personal Computing
SEOUL, Sep. 4, 2024 — LG Electronics (LG) is excited to announce that its newest LG gram laptop featuring the Intel® Core Ultra processor (Series 2) will be showcased at the Intel Core Ultra Global Launch Event from September 3-8. Renowned for its powerful performance and ultra-lightweight design, the LG gram series now integrates advanced AI capabilities powered by the latest Intel® Core Ultra processor. The LG gram 16 Pro, the first model to feature these new Intel processors, will be unveiled before its release at the end of 2024.
As the first on-device AI laptop from the LG gram series, it offers up to an impressive 48 neural processing unit (NPU) tera operations per second (TOPS), setting a new standard for AI PCs and providing the exceptional performance required for Copilot experiences.* Powered by the latest Intel® Core Ultra processor, the LG gram 16 Pro is now more efficient thanks to advanced AI functionalities such as productivity assistants, text and image creation and collaboration tools. What’s more, its extended battery life helps users handle tasks without worry.
The Intel® Core Ultra processor (Series 2) AI processor, which is three times more powerful than its predecessor, enhances a PC’s AI performance dramatically. With up to 48 NPU TOPS and up to 67 GPU TOPS, this next-gen processor offers up to 120 total platform TOPS to unlock new levels of productivity while maximizing user convenience. The new LG gram offers a smoother user experience, since the Intel® Core Ultra processor is optimized for Windows PCs.
“Together with LG, we are bringing to market the next generation of AI PCs that offer incredible performance, power efficiency and security capabilities for consumers. The LG gram 16 is a great example of an ultra-lightweight AI PC, powered by the all-new Intel® Core Ultra processor, that delivers an outstanding and seamless experience for creators, working professionals and everyday users. We’re thrilled for people to experience the wide-ranging benefits these AI PCs can enable,” said Michelle Johnston Holthaus, Intel executive vice president and general manager, Client Computing Group.
“Building on LG gram’s renowned ultra-lightweight design and powerful functionality, our newest model integrates Intel’s exceptional AI technology to push the boundaries of on-device AI laptops,” said YS Lee, vice president and head of the IT business unit of LG Business Solutions Company. “The enhanced performance and productivity offered by the latest Intel® Core Ultra processor is poised to enrich the LG gram user experience with AI, ushering in a new era of on-device AI laptops.”
In line with the company’s AI vision of “Affectionate Intelligence,” an approach that seeks to understand customer needs and deliver differentiated experiences that go beyond traditional AI, LG plans to add more AI processor models to its gram lineup following the introduction of the LG gram 16 Pro with Intel® Core Ultra processors (Series 2).
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* Rolling out gradually in preview within the latest update to Windows 11 in select global markets. Timing of availability varies by device and market. Learn more here: aka.ms/WindowsAIFeatures.
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By News Reporter
Company’s Premium Gaming Monitors Deliver the Image Quality and
Responsiveness That Professional Gamers Demand
SEOUL, Aug. 21, 2024 — LG Electronics (LG) is set to showcase its industry-leading UltraGear gaming monitors at two of Europe’s biggest gaming events this summer: Gamescom 2024 and the League of Legends EMEA Championship (LEC 2024). The company will also be hosting LG Gaming Weeks, a promotional event offering customers in several European countries special discounts on LG UltraGear gaming monitors, and the chance to receive exclusive gifts.
Gamescom 2024
LG UltraGear will be operating a brand experience booth at Gamescom 2024, Europe’s largest video game tradeshow, taking place in Cologne, Germany, from August 21 to 25. Attracting around 370,000 participants annually, Gamescom is one of the most significant events on the gaming industry calendar, with game developers and hardware manufacturers from around the world unveil their latest offerings.
Visitors to LG UltraGear’s booth will have the opportunity to experience the unmatched immersion delivered by the brand’s stunning OLED gaming monitors. Available in screen sizes of 45-, 39-, 34-, 32- and 27-inches, LG UltraGear OLED gaming monitors feature cutting edge Micro Lens Array Plus (MLA+) technology, are VESA DisplayHDR True Black 400-certified, and boast a peak brightness of 1300 nits. Notably, the 32-inch LG UltraGear OLED gaming monitor (model 32GS95UE) is the world’s first VESA-certified dual-mode display, allowing users to switch seamlessly between 4K UHD 240Hz and FHD 480Hz.
LEC 2024
LG UltraGear gaming monitors have also been named the Official Gaming Monitor for the LEC 2024 summer season. At the tournament’s fiercely-contested final rounds in Munich, Germany (August 31 to September 1), the top-ranked teams will be playing for victory using LG UltraGear gaming monitors.
Throughout the LEC 2024 finals, LG’s UltraGear gaming monitors will be on show at a pop-up operated by Riot Games, the developer of League of Legends. Located on Odeonsplatz, in the heart of downtown Munich, the pop-up will give visitors the chance to play some of Riot Games’ latest titles on LG’s premium gaming displays. These include the stellar 27-inch LG UltraGear OLED gaming monitor (model 27GS95QE), which provides smooth, responsive gameplay with its 240Hz refresh rate and 0.03ms Gray-to-Gray response time. Gaming fans and curious passersby can drop by the pop-up to see first-hand why LG UltraGear is the preferred choice of many of the world’s top gamers.
LG Gaming Weeks
Starting in the third week of August, LG Gaming Weeks will present exclusive deals and gifts along with special discounts on UltraGear products that will have gamers from across Europe heading to LG.com. For more information on LG Gaming Weeks, including activity schedules and participating countries, visit link hidden, please login to view.
“We look forward to connecting with Europe’s gaming community through special encounters at these large-scale offline activities of Gamescom 2024 and LEC 2024, as well as LG Gaming Weeks,” said YS Lee, vice president and head of the IT business unit of LG Business Solutions Company. “Through both online and offline events, the LG UltraGear brand will continue to raise its profile by showcasing its impressive OLED gaming monitors at major gaming industry events, and by supporting premier esports tournaments with the best ‘Gear’ around.”
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By News Reporter
Since CEO William Cho
link hidden, please login to view of becoming a ‘Smart Life Solutions’ company, LG has made significant changes to various parts of its business and expanded new areas. To celebrate one year since this bold move, the company has launched an advertising campaign showcasing the remarkable progress it has made so far.
Titled ‘Connecting Spaces and Future,’ the campaign highlights this vision and demonstrates a strong dedication to innovation, aiming to strengthen its reputation as a leading innovator across various sectors. The campaign features videos showcasing LG’s ongoing transformation into a ‘Smart Life Solutions’ company through an ever-evolving product portfolio. Starting July 27, three videos will be released focusing on its mobility solutions, air solutions and more.
This marks the first LG video campaign to focus on the company as a whole since ‘Digitally Yours’ in 2000. The new video content seeks to underscore LG’s mobility solutions and the unique experiences they offer, as well as AI smart home solutions that provide personalized environments, webOS solutions that connect various devices on a single platform, and the core technologies including HVAC solutions that will drive future industries.
The mobility solutions video illustrates LG’s efforts to expand home experiences onto the road and deliver unique customer experiences based on three main themes: Transformable, Explorable and Relaxable. It also features the company’s emerging electric vehicle (EV) charging business. The video on its air solutions highlights excellent HVAC technology, including chillers and heat pumps, and a commitment to innovating global solutions that enhance customers’ lives in every space, from residential to commercial.
This event is in line with LG’s desire to showcase its innovative efforts beyond the home appliance space. By highlighting other categories and sectors it pioneers, LG aims to resonate with younger audiences and establish a youthful, dynamic brand image.
On the first anniversary of the announcement of its ‘Smart Life Solutions’ transformation, LG is expanding its achievements across three new pillars of growth: accelerating B2B (including vehicle components and HVAC), pursuing platform-based services (subscriptions, webOS-based advertising and content, etc.) and exploring new business areas such as EV charging.
Notably, after surpassing KRW 10 trillion in sales last year, LG’s vehicle components business carried on in the same form this year by achieving a record-high performance in the second quarter. The company’s commercial HVAC business, which is also growing rapidly, is further diversifying its business portfolio. LG is continuously leveraging its globally competitive HVAC solutions across the entire value chain, from products, technology, production and services, while actively targeting backend industries supporting AI infrastructure, such as data centers.
Starting this year, LG launched its , integrating AI and digital transformation with the company’s manufacturing and production data. This business undertakes production consulting, develops production methods, equipment and operation systems, and trains production technology personnel. Furthermore, the company expects to secure orders worth approximately KRW 300 billion in supplying smart factory solutions to business clients. Meanwhile, the company is actively expanding its webOS-based advertising and content business from TVs to automotive infotainment, with sales set to exceed KRW 1 trillion this year.
LG is accelerating its shift from a traditional product-centric business model to a recurring model that continuously generates revenue through intangible, non-hardware businesses such as subscriptions, content and services.
Stay tuned to to discover LG’s vision in greater detail and get the latest updates on the company’s ongoing transformation into a Smart Life Solutions company.
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By News Reporter
With the Theme of ‘Experience, Affectionate Intelligence Home,’
LG’s IFA Exhibit to Highlight Company’s ‘AI Home’ Vision and AI-Powered Appliances
SEOUL, Aug. 7, 2024 — LG Electronics (LG) is inviting consumers from around the globe to Berlin, Germany, to experience its latest AI appliance innovations at IFA 2024, taking place from September 6-10. Under the theme Experience, Affectionate Intelligence Home, the company will present its comprehensive and inspiring vision for the next chapter of the AI home.
At LG’s large-scale booth, located in Hall 18 at Messe Berlin, visitors can experience the elevated quality of life made possible by the company’s diverse lineup of AI home solutions. In addition to introducing its newest offerings powered by Affectionate Intelligence, LG will demonstrate its considerable progress in realizing the AI home of the future and reaffirm its strong commitment to leading a new era of AI innovation.
Those unable to attend IFA in person can still learn all about LG’s AI home appliance showcase through the LG Booth video, which will be available on the LG Global YouTube channel (
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By News Reporter
Featuring a 21:9 Aspect Ratio Screen, LG’s Latest Smart Monitor Is Perfect
for Productivity and Entertainment
SEOUL, July 24, 2024 — LG Electronics (LG) is launching its latest LG MyView Smart Monitor (model 34SR65QC),1 a 34-inch display with a unique form factor and a range of features for better productivity and entertainment experiences. This marks the company’s first smart monitor featuring a curved, 21:9 aspect ratio UltraWide screen, offering an expansive desktop display solution for customers seeking improved workflow, enhanced viewing immersion or both.
The newly-released LG MyView Smart Monitor boasts a 34-inch WQHD (3,440 x 1,440) resolution2 VA panel, delivering 300 nits of brightness, a wide viewing angle and 99 percent coverage of the sRGB color gamut. These specifications, combined with the screen’s 21:9 format, make the LG MyView an excellent ‘side-by-side’ desktop companion for office workers, developers and other digital professionals.
The 34SR65QC facilitates greater work efficiency courtesy of its elongated, high-resolution display, useful screen-organization features and support for various home-office apps. The 21:9 UltraWide display provides additional screen-space, allowing users to keep multiple tabs and windows open at the same time and arrange them optimally using the built-in Screen Split function. What’s more, users can take advantage of apps such as mail, online document editors and cloud storage directly on the monitor without having to connect to a PC or laptop. The extra width of the 34SR65QC enables users to operate productivity apps in full screen (16:9) mode and still have enough room for helpful generative AI tools, which can be conveniently pinned to the right-hand part of the display in a smaller-sized (5:9) window.
The 34SR65QC is also ideal for those seeking a movie theater-like experience at home. Its UltraWide display allows users to enjoy 21:9 content as it was meant to be seen, eliminating the letter-boxing needed to preserve the aspect ratio on conventional 16:9 monitors. This new model is the first in the LG MyView lineup to allow the streaming of video captured in the 21:9 format, bringing a cinematic feel to broadcast content and giving users a real sense of being part of the action.
Like all LG MyView Smart Monitors, the 34SR65QC comes equipped with the LG webOS platform, which provides access to a wide range of content services including Netflix, YouTube and Prime Video, along with personalized viewing recommendations and intuitive navigation. For even more superb content options, users can head to LG Channels – LG’s free, premium content service – and browse more than 300 channels3 spanning categories such as movies, news, sports, drama and children’s programming. Additionally, with AirPlay 24 and ScreenShare5 support, users can stream or mirror content from their smartphones, enjoying all their go-to mobile apps and games on the monitor’s large, curved screen.
The 34SR65QC comes with a handy remote that provides basic functions such as power and volume control. It is also compatible with the LG Magic Remote,6 which delivers user-friendly features such as AI Concierge and one-touch access to popular streaming services including Netflix, Prime Video and Disney+. The AI Concierge, activated by pressing the Magic Remote’s microphone button, recognizes different voices and recommends content based on each user’s viewing history.
Furthermore, once LG MyView Smart Monitor has been connected to the LG ThinQ smart home platform, the ThinQ app can transform the user’s smartphone into a remote offering both touch- and voice-control capabilities. For additional convenience, users can manage monitor settings and navigate and search webOS using a keyboard and mouse.
“By expanding the LG MyView Smart Monitor lineup with our new 34-inch curved UltraWide model, we are providing consumers with a comprehensive productivity and entertainment solution,” said YS Lee, vice president and head of the IT business unit of LG Business Solutions Company. “We will continue to introduce versatile smart monitors that combine innovative designs with premium performance and practical features.”
LG MyView Smart Monitor is launching globally starting in the U.S and Korea in August, with availability in other markets to follow soon after.
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1 LG MyView Smart Monitor is available in two versions: one offering tilt- and height-adjustability (model 34SR65QC) and one providing tilt-adjustability (model 34SR60QC). All other technical specifications, features and capabilities are common to both versions.
2 Wide Quad High Definition resolution.
3 Channel and program availability on LG Channels may differ by region.
4 To use AirPlay and HomeKit with this monitor, the latest version of iOS, iPadOS or macOS is recommended.
5 Supported on Android or Windows 8.1 and above.
6 LG Magic Remote is sold separately.
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