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By News Reporter
Elevated Viewing Pleasure With Vibrant, Accurate Color Technology and Immersive Picture
Quality of Mini LED, Powered by LG’s New α AI Processor
SEOUL, April 28, 2025 — LG Electronics (LG) is rolling out its 2025 QNED evo lineup, reinforcing its presence in the premium LCD TV segment. Marking a significant leap forward for LCD TVs, the new QNED evo TVs inherit the differentiated value of LG OLED, along with various color solutions, Mini LED technology, the latest α (Alpha) AI processor, top-tier gaming performance and the versatile award-winning webOS platform.
Certified by Intertek for achieving 100 percent color volume, these cutting-edge TVs reproduce rich, true-to-life colors in both bright and dark environments. With the company’s proprietary Dynamic QNED Color1 solution, which replaces quantum dot technology, viewers can expect outstanding depth, clarity and precision regardless of lighting conditions.
With Mini LED technology2 powered by the Alpha AI processor,3 the QNED evo models boast refined light control, enhancing the contrast and accuracy of images to ensure deeper blacks, brighter highlights and well-balanced picture quality. Advanced AI algorithms effectively control each zone to deliver heightened performance, in addition to the immersive visuals of Mini LED.
To further enhance picture and sound quality, LG’s AI Picture Pro optimizes detail, depth and accuracy, fine-tuning every scene with sophisticated processing to achieve the most refined picture quality across all content.
The AI Object Enhancer identifies and enhances faces, bodies and key scene elements for greater detail and naturalism. Dynamic Tone Mapping Pro splits each scene into blocks and fine-tunes brightness and contrast, creating more vivid and lifelike visuals. Complementing these enhancements, AI Sound Pro immerses viewers in virtual 9.1.2 surround sound, enriching depth and spatial clarity through the TV’s built-in speakers.
The lineup also boasts highly personalized features, thanks to AI technology that can understand each user’s unique audio and visual preferences. Analyzing over 1.6 billion image settings and 40 million sound profiles, the AI Picture/Sound Wizard takes customization to a new level, recommending tailored audio and visual modes for each user.
For added convenience, LG introduces an AI button on the AI Magic Remote, providing intuitive voice recognition and effortless navigation. The remote’s pointer function works like a computer mouse, allowing users to easily explore content and adjust viewing modes.
A suite of AI-powered features creates a deeply personalized entertainment experience. AI Voice ID recognizes individual voices to switch profiles and recommend personalized content. LG AI Concierge analyzes viewing history and user habits to provide curated content suggestions and keyword recommendations, while AI Search – powered by a Large Language Model4 – understands conversational context and user intent for more intuitive content discovery. Microsoft Copilot integration further streamlines the process, helping users find and organize complex information efficiently, and the AI Chatbot identifies potential user challenges and offers timely, effective solutions.
The 2025 QNED evo models elevate the user experience through these advanced AI features and the award-winning webOS 25 smart TV platform. Powered by the new Alpha AI processor, webOS 25 offers enhanced personalization and convenience. Extending benefits beyond the initial purchase, LG’s webOS-powered TV owners can enjoy the most up-to-date smart TV experience for five years.
The new QNED evo models can also function as central smart home hubs. The Home Hub offers multi-platform connectivity via LG ThinQ and Google Home integration, allowing users to manage their smart home devices through a single, intuitive interface. Support for Apple AirPlay and Google Cast enhances mobile compatibility, enabling seamlessly content sharing from personal devices to the big screen.
Gamers will appreciate the QNED evo TVs’ powerful gaming capabilities, including fluid motion, vivid visuals and easy in-game controls. As a central gaming hub, the LG Gaming Portal serves as an effortless way for gamers to discover new titles and enjoy the ones they already love. Through partnerships with leading cloud gaming services, along with many native webOS app games, LG delivers a wide selection of games across various genres, allowing users to play instantly without the need for gaming consoles or downloads. Supporting 4K 144Hz5 with AMD FreeSync Premium, these TVs boost fluid and clear motion that keeps up with every move without judder or visual hiccups.
Highlighting the lineup is the QNED9M, LG’s first QNED TV that can seamlessly transmit both audio and video wirelessly via True Wireless technology.6 This innovation, previously exclusive to the LG OLED evo M series, now extends to QNED, giving more customers the ability to enjoy high-definition 4K content wirelessly without picture quality loss or delay.
By connecting to the Zero Connect Box, the QNED9M can transmit audio and video wirelessly at up to 144Hz, without latency or loss in picture and sound quality, while still meeting the criteria of an AMD FreeSync Premium experience. What’s more, the Zero Connect Box eliminates the need for gaming consoles and set-top boxes around the screen, resulting in a sleek, clutter-free setup.
Offered in sizes ranging from 50 to 100 inches, the 2025 QNED evo models meet the diverse needs of today’s consumers. As demand for ultra-large screens continues to rise, LG’s new 100-inch QNED TV delivers a cinema-quality experience – bringing immersive, theater-like visuals into the home.
LG’s 2025 QNED evo TV lineup will be available starting in May in Korea, the U.S. and European countries, with other markets to follow throughout the year. To learn more about products,
link hidden, please login to view. # # #
1 While Dynamic QNED Color technology is applied across the QNED evo lineup, the specific implementations and specifications may differ across each QNED evo model.
2 The QNED9M, QNED85 and QNED92 models feature Mini LED technology.
3 The QNED9M, QNED85 and QNED92 models are equipped with the Alpha 8 AI Processor.
4 Available in US and Korean markets at the initial launch.
5 100, 86, 75 and 65-inch sizes of QNED87, QNED86 and QNED85 models support 144Hz; 55 and 50-inch sizes of QNED87, QNED86 and QNED85 models support 120Hz. The feature only works with games or PC inputs that support 144Hz.
6 Wireless transmission refers to the transferring of video and audio signals between a TV screen and the Zero Connect Box. Visually lossless, based on internal test results with ISO/IEC 29170-2 and measurement results may vary depending on connection status.
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By News Reporter
LG Smart TV Users Can Dive into the Xbox App and Stream Hundreds of High Quality
Games With Xbox Game Pass Ultimate
SEOUL, April 24, 2025 — LG Electronics (LG) has announced the arrival of the highly anticipated Xbox app on LG Smart TVs this week, allowing users to stream Xbox games on the big screen at home. LG Smart TV owners in over 25 countries1 are now able to play the latest indie hit to the biggest AAA titles directly through the Xbox app on their LG Smart TVs.
Conveniently accessible from the Gaming Portal2 and the LG Apps, the Xbox app enables LG TV owners to jump straight into gameplay from day one with Xbox Game Pass Ultimate, launching hundreds of titles from Activision, Bethesda, Blizzard, Mojang, Xbox Game Studios and more – with just a compatible controller. The Xbox app is available on LG TVs and select smart monitors running the latest webOS 24 and newer versions,3 and it will soon be available on StanbyME screens.
With an Xbox Game Pass Ultimate membership, users can explore a dynamic lineup of games, from action-packed titles like Call of Duty®: Black Ops 6 to popular titles like Avowed, South of Midnight or eagerly awaited upcoming releases like Towerborne. Game Pass Ultimate members can also conveniently stream a select catalog of games they already own, such as NBA 2K25 and Hogwarts Legacy, adding even greater flexibility to their gaming experience.
LG remains dedicated to delivering the ultimate home entertainment experience with its cutting-edge TVs and top-of-the-class built-in platform, webOS. Through its partnership with Xbox and the launch of the Xbox app, LG elevates gaming with the precision of game-changing OLED TVs and the brilliant and vivid action of the latest QNED TVs, including unrivaled gameplay upscaled to 4K for lifelike visuals, while offering a convenient interface on LG Smart TVs to enjoy a vast library of games with cloud gaming.
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1 Xbox cloud gaming is available in Australia, Austria, Belgium, Canada, Czech Republic, Denmark, Finland, France, Germany, Hungary, Ireland, Italy, Japan, South Korea, Mexico, Netherlands, New Zealand, Norway, Poland, Portugal, Slovakia, Spain, Sweden, Switzerland, UK and USA.
2 Gaming Portal is available on LG screens running webOS23 and beyond in Austria, Belgium, Brazil, Canada, Chile, Denmark, France, Germany, Italy, Ireland, Mexico, Netherlands, Poland, Spain, Sweden, Switzerland, Turkiye, UK and USA and will expand to more markets and down to LG screens running webOS 6.0 by the second quarter.
3 Including 2022 OLED TVs, 2023 OLED, QNED, NanoCell and UHD TVs – which have been updated to software version 23.20.01 or higher.
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By News Reporter
Company’s New Brand Film Showcases Affectionate Intelligence,
Delivering Meaningful and Thoughtful Experiences to Customers
SEOUL, April 1, 2025 — LG Electronics (LG) has unveiled a new a brand film titled “Less Artificial, More Human,” inspiring customers to explore how life can be enriched through thoughtful moments and meaningful experiences powered by LG’s Affectionate Intelligence. This film is part of the ongoing Life’s Good global campaign, initially introduced in August 2023 to spread a message of optimism worldwide.
LG is committed to redefining the customer experience, ensuring that the essence of Life’s Good is reflected in every aspect of its products, services and communications. In this evolving AI era, LG continues its pursuit of delivering more authentic experiences by keeping humans at the heart of AI innovation.
This year’s campaign emphasizes Life’s Good moments in everyday life with LG’s Affectionate Intelligence, which better understands and empathizes with customers. By incorporating the company’s human-centric philosophy, LG aims to move beyond technology-centric AI approaches, fostering deeper connections and more meaningful interactions between their products and users.
The new brand film heartwarmingly conveys how LG intuitively integrates its AI into customers’ daily routines, offering support to foster personalized experiences that enhance life at home, work and on the go.
The film begins at home, where a family enjoys ordinary yet precious moments together, relieved from daily chores with LG AI Home solutions quietly adapting to their individual needs. Whether it’s a gentle reminder to take an umbrella or automatically turning off the lights when everyone has left, the intelligent home simplifies routines so individuals can have the peace of mind to go about their day. As the film continues, viewers can see how the workplace transforms into a balanced environment with optimal air quality and temperature control for enhanced comfort. On the road, the system intuitively understands the physical and emotional state of both the driver and passengers, providing personalized recommendations that make every journey more relaxing and reassuring.
“Our brand’s focus is not just on AI technology itself, but on how it enhances customers’ lives in meaningful ways,” said Kim Hyo-eun, vice president and head of LG’s Brand Management Division. “This campaign aims to showcase how LG’s Affectionate Intelligence can positively transform our daily life, seamlessly integrating into everyday moments to offer comfort, ease and connection.”
The global campaign has rolled out in countries including the UK, Germany, Brazil, Mexico and Australia throughout March. The brand film can be viewed on
link hidden, please login to view, and more details about the campaign can be found on the LG website (). # # #
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By Roy Brown
webOS updated, I think to 2023, on my C2 a couple of days ago. Since then the News option on the Sky News app no longer works, instead timing out. The Weather and Climate options still work, though.
I have deleted and reloaded the Sky News app, but the problem remains.
Does anybody have any suggestions of what I might try to get this working again, or is this something for LG, or Sky, to fix?
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By News Reporter
Accessibility in technology transcends mere innovation; it is about making everyday life better for everyone. At CSUN AT 2025, LG participated as the first global home appliance company to showcase its universal approach to accessibility.
The “CSUN Assistive Technology Conference,” organized by the Center on Disabilities at California State University Northridge, is recognized as the world’s largest event focused on assistive technology. Major global tech companies, including Google, Amazon, Apple and Microsoft, participate annually to introduce their new accessibility technologies and gain valuable insights.
As the pioneering global home appliance company to exhibit at the CSUN conference, LG unveiled accessibility innovations designed to enable a “Better Life for All.” At the 40th annual CSUN conference in March, LG showcased smart home innovations, AI technologies and accessory devices aimed at helping consumers with disabilities and senior citizens use products more conveniently.
For the U.S. consumer market, LG demonstrated various solutions that enhance user experiences through attachable accessories and software updates for home appliances and consumer electronics.
The LG Comfort Kit, introduced in North America for the first time this year, was developed in response to user concerns. LG created several accessories to make appliances easier to operate, including easy handles for people with limited strength to open the laundry detergent drawer and washer and dryer doors, and an easy-to-use dial for washing machines. The company continues to expand the Comfort Kit lineup by listening to feedback from a variety of consumers, including those with mobility impairments, visual impairments, as well as children and seniors.
Another highlight of the exhibition was a newly-developed commercial kiosk featuring height- adjustable capabilities and tactile keypads. This kiosk allows wheelchair users to easily adjust the screen height to their eye level. A new tactile keypad accessory designed to enhance accessibility for visually impaired consumers also was introduced at the conference.
Complementing its technology demonstrations in the booth, LG hosted a half-day workshop addressing topics such as AI smart homes, universal design including comfort kits, and accessible kiosks. Discussions included new assistive technologies and ways to alleviate customer pain points to create more convenient environments. Workshop participants included accessibility stakeholders from the Shepherd Center, the University of Maryland, UC Berkeley, the American Council of the Blind and the National Center for Accessible Media, who all shared their expertise and insights on improving accessibility in products.
According to LG Electronics ESG Strategy Head Justin Hong, LG’s role at CSUN 2025 exemplifies the company’s ongoing efforts to enhance accessibility for home appliance users and to realize its Better Life for All ESG vision. “Accessibility is at the heart of our innovation, driving us to push boundaries and exceed expectations,” he says. “It is particularly meaningful to showcase various products launching in North America as we continue our efforts to contribute to a Better Life for All with some of the easiest-to-use and most convenient products on the planet.”
LG was excited to participate in CSUN AT for the first time and present its newest accessibility-focused solutions debuting in North America. The event was a great opportunity to highlight the company’s ongoing commitment to improving lives for everyone by offering products that enhance convenience and ease of use.
With its first appearance at CSUN AT 2025, LG reaffirmed its commitment to universal design and accessibility. By introducing thoughtfully designed solutions that enhance convenience for disabled and senior users, LG continues to push for a more inclusive future.
Contributed by LG Electronics USA
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