CELEBRATING AND CONNECTING WITH SPORTS FANS IN THE GREAT WHITE NORTH
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By News Reporter
An exciting transformation is taking place in the world of sports entertainment, revolutionizing how enthusiasts engage with live games and events to foster stronger connections with their favorite athletes and teams.
link hidden, please login to view1 from LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, offer compelling insights into the growing trend of consuming sports content through streaming services. Over 70 percent of respondents across the US, UK and Canada regularly stream live sports and a considerable portion expressed intentions to stream upcoming major sports games. With increasingly convenient options available, evidence proves that sports streaming is gaining rapid momentum.
Amidst the surge in sports consumption via streaming, LG Smart TVs offer a comprehensive and compelling array of options catered to the preferences of every sports fan. Available on both paid and free ad-supported streaming services, LG Smart TV users can enjoy a variety of sports content on the big screen for an immersive and dynamic viewing experience that brings the excitement of the game right into the living room. In anticipation of the buzz surrounding major sports events later this year, LG Smart TVs promise to heighten these games and tournaments, bringing people together for a sensational sports entertainment experience.
Notably, users can access LG Channels, the company’s exclusive, free streaming service, which boasts an extensive range of sports channels, presenting coverage of popular games and events across multiple countries. For example, popular content from the National Collegiate Athletics Association (NCAA), Matthew Berry’s Fantasy Life and the National Football League (NFL) have captured the attention of sports lovers from the US. Similarly, in Europe, viewers have engaged with a multitude of channels showcasing regional or local leagues, such as FIFA+, DAZN RISE, Tennis Channel, EdgeSports, MTRSPT1 and SportsGrid, providing a diverse range of content for enthusiasts of any sport.
Tailored for passionate sports fans, LG Smart TVs are loaded with versatile features including Sports Portal2 and Sports Alert.3 Easy access through the Sports Quick Card on the Home Screen ensures users can stay up to date with key game highlight and real-time score, missing none of the action and excitement.
Sport Portal Snapshot. Sports streaming services available in select regions, subscription to Prime or
Prime Video required
What’s new, LG introduces Sports Portal, an intuitive and convenient interface that delivers a comprehensive selection of sports information and content. The Sports Portal is a hub for sports channels, live content, match schedules, scores and more. Moreover, convenient features like keyword web searches and curated lists of major sports leagues and sports apps grant access to all the resources needed to customize the entertainment experience.
Sports viewing on LG Smart TVs is further enhanced with the personalized support of Sports Alert. By registering their favorite players or teams, users can receive the latest updates with notifications showing real-time scoring alerts and final match results, all available even while enjoying other content. The feature also conveniently presents information about their teams’ upcoming matches and key sports league details.
Another versatile feature, Room to Room Share4 utilizes a Wi-Fi connection to seamlessly mirror the content from one LG Smart TV to another5 in a different room within a house, providing an uninterrupted viewing experience, so viewers never miss a moment of the game, even as they move between rooms.
Dive into the dynamic world of sports entertainment with future updates on LG’s latest innovations by visiting the .
1 LG Ad Solutions “Stadium to Screen. Streaming live sports in 2024.”
2 Available on LG 2024 OLED TVs, QNED TVs, NanoCell TVs and UHD TVs.
3 Available on LG Smart TVs running webOS 6.0 and above. Sports and sports leagues supported may differ by country. Functionality and EPG limitations vary by country.
4 Syncing is only available between TVs connected to the same Wi-Fi access point. Support for Room-to-Room Sharing may vary by country.
5 Sending and receiving capabilities may differ depending on the TV model.
– Main TV / Content Sender: LG OLED TVs, including Z2, Z3, Z4, M4, G2, G3, G4, C2, CS, C3, C4, and QNED TVs, including QNED99Q, QNED95Q, QNED 99T
– Sub TV / Content Receiver: Every LG Smart TV released in 2022 and later
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By News Reporter
The ‘Doi Moi’ generation,* known for their social media savvy and drive for upward mobility, exerts a considerable influence on Vietnam’s fast-growing economy. Recognizing the importance of connecting with this demographic, LG has opened the dynamic ‘Another Saigon’ brand experience space in the heart of bustling Ho Chi Minh City.
At Another Saigon, visitors are immersed in four distinct areas that offer a comprehensive experience of the LG brand and its newest products, featuring leading technologies and reflecting the latest lifestyle trends. Moreover, the space showcases charming miniatures of displayed appliances and provides a seamless purchasing experience through QR codes, transforming the customer journey from brand exploration to product acquisition.
The exhibition space is thoughtfully divided into four sections: Hello, LG zone, which underscores LG’s commitment to ESG principles for a Better Life for All; The Curation of Good Life zone, which focuses on Objet Collection appliances and spatial/interior design integration; The Solution of Good Life zone, which seamlessly connects visitors to the online brand shop via product miniatures and QR codes, and introduces the stories of LG’s Core Techs and The Joy of Good Life zone, where LG’s MoodUP refrigerators with color-changing door panels (controllable via the ThinQ app) are artfully displayed.
Located on the ground floor of Another Saigon, Hello, LG zone highlights some of the many activities and initiatives LG undertakes globally to foster a sustainable future. This zone also introduces lifestyle solutions such as the LG PuriCare AeroFurniture, Styler ShoeCare and Styler ShoeCase, all featuring components made from environmentally friendly recycled plastics. Visitors can also explore the innovative LG Styler clothing care solution, which gently refreshes garments without the use of chemical-based detergents.
On the first floor, The Curation of Good Life zone serves as a showcase for LG’s premium home appliance lineups like the stellar Objet Collection – including exciting, new products that are yet to be released. Meanwhile, The Solution of Good Life zone on the third floor not only showcases the InstaView refrigerator and WashTower washer and dryer but also provides insight into LG’s Core Techs for home appliances, such as durable and efficient compressors and motors used in the company’s washers, dryers and air conditioners.
In The Joy of Good Life zone, guests are treated to a visually stunning experience combining immersive videos of natural landscapes and the many different hues of LG’s refrigerator with MoodUP. The refrigerators’ advanced LED door panels switch colors in sync with LED displays installed around the zone, illuminating the space with a delightful dance of inspiring color. Visitors are encouraged to capture the vibrant display and upload images and videos to share their experiences on social media.
Additionally, Another Saigon reveals LG’s commitment to collaborating with local enterprises to realize a more sustainable future for Vietnam. Courtesy of upcycling design group Dong Dong, visitors can take home an upcycled laundry bag in one of the sophisticated colors from the Objet Collection. What’s more, they can enjoy beverages from Cacao Land, a Vietnamese chain specializing in fair-trade cocoa drinks, and try out exciting video games from VNG Games, Vietnam’s leading game distributor.
Back in South Korea, where the company is headquartered, LG has opened a series of ‘Another Life’ offline experience spaces to offer a welcoming atmosphere while providing customers with exclusive opportunities to interact with and learn about LG’s lifestyle-enhancing products. The first to open was the ‘Another Kitchen’ experience space in 2022, dedicated to the company’s smart, stylish and efficient kitchen appliances. Next came ‘Another Vibe,’ a space focusing on community revitalization in the nation’s lively and always-evolving capital city, Seoul. Last year, the ‘Another House’ experience space was set up to help reinvigorate the local economy by breathing new life into abandoned houses, while ‘Another Style’ highlights the LG Styler as well as the importance of minimizing environmental impact.
Delivering a differentiated brand experience, Another Saigon is enabling LG to form new connections with Vietnam’s young generations. Notably, 86 percent of visitors to the space have been in their 20s and 30s, with the vast majority expressing positive feedback about the energetic and enriching environment LG has brought to Ho Chi Minh City.
Through establishing creative, interactive spaces like Another Saigon, LG continues to engage and connect with young consumers around the world, introducing them to a smarter way of living and sharing its firmly-held belief in a Better Life for All.
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* Vietnamese citizens born after Vietnam launched its ‘Doi Moi’ economic reforms in 1986.
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By Clifford Walker
Upto a few weeks back had no issues but am unable to watch bbc weather page videos?
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By News Reporter
Company’s Free Streaming Service on LG Smart TVs Offers Popular Sports Channels
Including FIFA+ and DAZN in Europe, Latin America and Australia
SEOUL, July 31, 2023 — LG Electronics’ (LG) exclusive, free streaming service, LG Channels, is set to offer LG Smart TV owners in Europe, Latin America and Australia an almost limitless stream of sports content to satisfy their appetite for action, regardless of their favorite competition or team.
Recently launched on LG Channels, FIFA+ is home to football fandom around the globe.1 LG Channels users in regions including Europe, US, Latin America and Australia2 will be able to access FIFA+. Featuring a wide range of Originals, live broadcasts and an extensive archive, FIFA+ has become a global hub for the beautiful game, and now, the channel will be on the home screens of millions globally as the FIFA Women’s World Cup 2023 continues apace.
Further, wedo Sports via wedoTV was also launched on LG Channels in Germany, Austria and Switzerland this month, which puts the spotlight on eminent sporting events like world-class horse racing such as the recent Royal Ascot and the Breeder’s Cup, and sailing competitions such as the German Sailing Bundesliga, the Sailing Champions League and SailGP. The German-language, 24-hour service also features weekly programs with highlights from football, Formula 1, e-sports, martial arts and other sports, as well as documentaries about sports legends like Tiger Woods, David Beckham and Michael Schumacher, and world-famous teams like Manchester United and other well-known national clubs.
Bringing joy to Europe’s passionate football fan base, LG has launched a special Advertising-based Video on Demand (AVOD) content featuring Shoot for Love, a popular YouTube Channel where they put well-known footballers to the test.
More events are coming to European sport fanatics in the upcoming months. Unbeaten, a premium sports channel featuring the biggest events and athletes in football, tennis and golf history, will be coming to LG Channels users in five European countries.3 Meanwhile, Tennis Channel, the only 24-hour live sports app dedicated to the sport and the lifestyle that comes with it, gives tennis aficionados in the UK, Germany and Austria all the content they could possibly need.
These new channels are not the first in LG’s continued content partnerships to bring the best of sports to LG Channels. Last May, LG Channels partnered with the world’s leading live sports streaming service, DAZN,4 to add DAZN FAST, a free-to-air channel delivering a curated selection of sports content; DAZN Rise, a broadcaster of women’s sports in Germany and Austria; DAZN Combat, a channel for boxing and MMA buffs; and DAZN Women’s Football, presenting live matches from the fiercest female players in the UEFA Women’s Champions League and more.
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1 Country availability varies.
2 Content available in the United States, Australia, Europe (United Kingdom, France, Germany, Spain, Italy, Austria, Belgium, Denmark, Finland, Ireland, Luxembourg, Netherlands, Norway, Portugal, Sweden, Switzerland), Latin America (Brazil, Mexico, Colombia, Chile, Peru, Argentina) and Asia (Japan, South Korea).
3 United Kingdom, France, Germany, Spain, Italy.
4 DAZN FAST and DAZN RISE available in Germany, DAZN Combat and DAZN Women’s Football available in France, Finland, Sweden, Norway, Netherlands, Brazil, Mexico, Argentina.
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