LG Showcases AI-Enhanced B2B Digital Display Solutions at InfoComm 2024
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By News Reporter
Driven by the rapid advancement of AI technologies, the data center construction market is expected to grow continuously over the next decade and possibly beyond.* AI data centers, with their intensive usage of high-powered chips, place greater demands on electricity and water resources and produce more heat than conventional data centers. For these reasons, energy-efficient thermal management solutions have emerged as critical infrastructure components for AI data centers – essential for keeping their servers at the optimal temperature and for minimizing their environmental impacts.
Conventional data centers typically utilize cooling towers to control internal temperatures. However, this method consumes large amounts of water – an increasingly critical concern given the growing threat of global water scarcity. A report from the World Resources Institute highlights that 25 countries currently experience extreme water stress each year, a number projected to double to 51 by 2050, impacting approximately 31 percent of the global population.
In response, AI data center operators are turning to more sustainable, water-efficient cooling solutions. Technologies such as air-cooled chillers (ACC) and direct-to-chip (D2C) cooling solutions are gaining traction as smart alternatives that minimize water usage without sacrificing performance.
At the
link hidden, please login to view in Washington, D.C., LG showcased its latest lineup of sustainable cooling solutions. Leveraging its deep expertise in HVAC technology, LG is helping to shape a greener future for the data center industry.
An integral part of LG’s comprehensive suite of data center solutions is the ACC, which employs high-efficiency core components and low Global Warming Potential refrigerants to deliver a remarkable performance with fewer emissions and lower energy consumption. Available in both inverter screw and oil-free centrifugal types, the innovative ACC offers enhanced cooling capability with its “free-cooling” system that leverages a pumped refrigerant economizer to cut down on energy and water use.
LG has also introduced highly efficient D2C cooling solutions, such as its Cold Plate. When combined with an ACC, this solution is capable of implementing targeted heat removal to help reduce water usage. The system attaches directly to server chips, using a liquid coolant to absorb the heat and channel it through a closed-loop system managed by the Coolant Distribution Unit (CDU). The CDU features AI virtual sensors for full redundancy and boasts a compact, modular design for easy maintenance and installation.
To create the next generation of data center cooling solutions, LG opened a dedicated AIDC testing facility earlier this year at its LG AI Data Center HVAC Solution Lab. The lab is capable of conducting real-world simulations of data center environments, helping LG fine-tune its systems to meet evolving customer and environmental demands.
Through its ongoing research and innovation, LG is reinforcing its position as a global leader in sustainable data center cooling. By delivering solutions that cut energy use, reduce water consumption and maximize performance, LG is committed to supporting both the future of AI and the health of our planet.
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* According to , the size of the global data center construction market is estimated at USD 258.56 billion in 2025 and is forecasted to reach around USD 491.99 billion by 2034, accelerating at a CAGR of 7.41 percent from 2025 to 2034.
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By News Reporter
Company Recognized for Innovation Excellence at GM’s
33rd Annual Supplier of the Year Award
SEOUL, April 14, 2025 —LG Electronics (LG), a mobility sector technology leader, has been honored at General Motors’ (GM) 33rd annual Supplier of the Year event in Arizona, USA, earning the coveted title of “Creativity Team Award” for redefining in-vehicle entertainment and connectivity.
“This latest recognition from GM serves as a testament to our commitment to developing and reliably supplying innovative automotive solutions,” said Eun Seok-hyun, president of the LG Vehicle Solution Company. “We look forward to strengthening our partnership as we continue to push the boundaries of automotive technology.”
GM’s Supplier of the Year awards recognizes global suppliers for their execution across key categories like safety, innovation and resilience. A global cross-functional team makes award selections based not only on an organization’s performance across 2024, but also their alignment to GM’s core values and ambitious goals.
“For more than 30 years, General Motors has recognized the company’s top global suppliers at our annual event, spotlighting their innovation and resiliency through even the most challenging circumstances,” said Jeff Morrison, global chief procurement officer at GM. “Together, we’re helping bring advanced technology and the industry’s broadest portfolio of vehicles to market for GM customers.”
LG has been a trusted partner to GM since 2006. The company was first recognized at GM’s Supplier of the Year Award in 2014 and has now been honored by GM on seven separate occasions. This achievement highlights LG’s ability to consistently develop and deliver cutting-edge solutions. In 2016, 2022 and 2023, LG received GM’s Overdrive Award, an accolade reserved for suppliers that have made exceptional contributions within the framework of GM’s Global Purchasing & Supply Chain operations. Additionally, in 2017 and 2020, LG earned the Innovation Award for its successful efforts to enhance vehicle performance and the customer experience.
In addition to the Supplier of the Year Award, LG earned recognition for its outstanding achievements in customer care & aftersales parts supply, securing the On-Time Shipping (OTS) Award for three consecutive years starting in 2023. From 2022 to 2024, LG consistently maintained an impressive OTS rate of 99 percent for parts supplied to GM North America, earning the esteemed Gold Award. Furthermore, in April 2024, LG achieved a flawless OTS rate of 100 percent for service parts delivered to GM Korea and GM Brazil throughout 2023, earning the coveted Platinum Award, GM’s highest accolade for supplier performance.
This year, 92 suppliers across 12 countries made GM’s 2024 Supplier of the Year list. For more information, visit
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By News Reporter
Ballpark Transformed With 11 Digital Signage Displays Including
Main Videoboard and Ribbon Boards Spanning 842 Square Meters
SEOUL, April 8, 2025 — LG Electronics (LG) is strengthening its leadership in the global commercial display market by providing state-of-the-art display solutions to Fenway Park, the home of the Boston Red Sox and the oldest ballpark in Major League Baseball (MLB).
In late March, LG installed a massive main LED videoboard in centerfield at Fenway Park, measuring 30.5 meters wide by 11.5 meters high and covering an area of 350.75 square meters. Additionally, LG delivered a comprehensive display solution comprising 11 digital signage installations. These screens span a combined area of approximately 842 square meters, including a notable 171 square-meter ribbon board display measuring 21.6 meters wide by 7.9 meters high.
Featuring sophisticated High Dynamic Range technology, LG’s commercial displays strike a meticulous balance between dark and bright elements to deliver exceptionally clear and lifelike imagery. They offer high luminance exceeding 7,000 nits, IP65-rated water and dust resistance, as well as flexible configurations – all tailored to the outdoor conditions of stadium environments.
Starting April 4 (local time), fans had the opportunity to experience the action of the game in vivid detail, delivered by LG’s LED signage displays during the home opener – the first Fenway Park matchup of the 2025 MLB season between the Boston Red Sox and the St. Louis Cardinals.
LG’s innovative display solutions are set to lead the transformation of the beloved Massachusetts ballpark, the iconic stadium that has shared in the joys and sorrows of American baseball fans for more than a century since its opening in 1912.
With a focus on redefining the fan experience, LG has established a strategic partnership with ANC, the agency managing stadium operations and advertising on behalf of Fenway Sports Group, the owner of the Boston Red Sox. Together, they aim to deliver immersive entertainment to sports fans across various regions in the United States, including Boston.
“This collaboration will elevate the in-venue experience for our fans with cutting-edge technology while also expanding LG’s presence through dynamic activations that will engage Red Sox Nation all season long,” said Troup Parkinson, Chief Marketing & Partnerships Officer for the Boston Red Sox.
Meanwhile, LG is accelerating its media entertainment platform-based service business, targeting global sports fans by integrating the display businesses – which include TVs, monitors and signage – under its Media Entertainment Solution (MS) Company.
Earlier this year, LG partnered with AMB Sports and Entertainment to provide displays spanning 141 square meters inside the perimeter of the Mercedes-Benz Stadium in Atlanta, Georgia. LG’s commercial display innovations, including LG MAGNIT and indoor/outdoor LED signage, can also be found at Atomic Golf, a massive entertainment complex in Las Vegas.
“We are thrilled to be able to strengthen our partnerships with prestigious global sports franchises,” said Park Hyoung-sei, president of the LG MS Company. “We will continue to enhance the value of customer spaces and strive to provide differentiated media entertainment experiences.”
Ready to elevate your display strategy? Discover how LG’s advanced display solutions can help you create impactful, next-level customer experiences.
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By News Reporter
Company Redefines In-Vehicle Experience With Smart Home Solutions Delivering
Tailored Mobility Experiences
SEOUL, April 3, 2025 — LG Electronics (LG) is presenting the Spielraum concept car in collaboration with Kia at the 2025 Seoul Mobility Show, taking place at KINTEX in Ilsan, Korea, from April 3-13. This partnership, formalized through a Memorandum of Understanding, aims to seamlessly combine LG’s AI-driven smart life solutions with Kia’s Platform Beyond Vehicle (PBV) technology, creating a distinctive mobility space experience.
Through this partnership, LG and Kia seek to enhance the PBV experience, transforming everyday mobility into a seamless and convenient lifestyle extension. Integrated LG appliances – such as a refrigerator, air conditioner and Styler – allow users to transform their vehicle into a mobile office or studio.
Debuting at the 2025 Seoul Mobility Show, the Spielraum Studio and Spielraum Glow cabin concepts demonstrate how users can customize their vehicle space to fit their unique lifestyles. Spielraum Studio, designed for entrepreneurs who travel frequently and need both workspace and storage, features LG’s modular Styler, smart mirror and a coffee machine – all optimized for the interior of the PV5, Kia’s first dedicated PBV. AI-powered personalized assistance further enhances convenience, offering optimized clothing care settings based on the user’s schedule.
Catering to a different lifestyle, the Spielraum Glow cabin targets the rising trend of car picnics and camping. Equipped with LG’s refrigerator, Lightwave oven and wine cellar, it elevates outdoor experiences with next-level convenience. Additionally, all integrated appliances feature MoodUP panels, allowing users to customize their space with dynamic color options that match their preferences.
At the heart of the Spielraum concept is the LG ThinQ ON, an AI-powered home hub that provides highly personalized experiences. By leveraging generative AI, it enables interactive conversations, optimal control of in-vehicle appliances and efficient schedule management. Beyond providing useful information such as weather and traffic updates, the system can connect to external services, including food delivery, laundry and restaurant reservations.
Expanding the boundaries of AI-driven living based on the company’s vision of Affectionate Intelligence, LG introduced the LG Mobility Experience (MX) platform at CES 2025. This approach extends AI’s role beyond residential spaces into everyday environments such as commercial and mobility spaces, creating personalized spaces for work, relaxation and entertainment. By seamlessly connecting mobility with AI home solutions, LG is redefining how people interact with their surroundings, offering multifunctional and adaptive living spaces.
“We are excited and proud to bring our advanced AI space solutions to the PBV mobility market through this collaboration with Kia,” said Lyu Jae-cheol, president of the LG Home Appliance Solution Company. “This collaboration provides an important opportunity to expand LG Electronics’ ‘AI Space Solution,’ serving as a stepping stone to create new AI-powered lifestyle experiences beyond the home, across mobility and other everyday spaces”.
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By News Reporter
Company Supplies State-of-the-art Multi VTM i System to Landmark Commercial
Project, Strengthening HVAC Leadership in Southeast Asia
SEOUL, Apr. 3, 2025 — LG Electronics (LG) has supplied its state-of-the-art Multi VTM i, a variable refrigerant flow (VRF) solution featuring an advanced AI engine, to a newly constructed 59,800-square-meters logistics center in the Singapore’s Tuas area. This milestone project underscores LG’s commitment to expanding its heating ventilation and air conditioning (HVAC) business in Southeast Asia.
To achieve the highest level of the Building and Construction Authority’s Green Mark certification program – specifically the Green Mark Platinum (Super Low Energy) rating – the logistic center required an exceptionally efficient and comprehensive HVAC solution. LG distinguished itself by presenting a tailored package that optimally meets the client’s specific needs. To further enhance the already outstanding performance and energy efficiency of the Multi V i, LG integrated its proprietary inverter compressor and a larger heat exchanger.
LG Multi V i intelligently adapts to environmental conditions, optimizing operation while minimizing unnecessary energy consumption. It incorporates LG’s industry-leading HVAC innovations, including HiPOR (High Pressure Oil Return) technology, which ensures peak efficiency during part-load operation by improving operational stability, even in challenging conditions. The heat exchanger, enlarged by over 10 percent, accelerates cooling and heating response times, while dual inverter compressors promote increased durability, energy savings and overall efficiency. Moreover, LG’s proprietary energy management tools, including real-time Coefficient of Performance monitoring, provide actionable insights to help building operators reduce HVAC energy consumption without sacrificing performance.
As Singapore strengthens its position as a key regional and global logistics hub – with transportation and storage accounting for over 10 percent of its GDP as of 2022 – the demand for energy-efficient solutions in large-scale logistics operations is steadily increasing. LG estimates that the HVAC market for logistics centers in Singapore is valued at approximately USD 25 million annually, with further growth expected in the coming years. By supplying its advanced Multi V i system, LG is well positioned to accelerate its HVAC expansion across Southeast Asia, where sustainability-focused building initiatives are gaining traction in countries such as Indonesia and Malaysia.
“Precise Development Pte Ltd is thrilled to collaborate with LG to deliver this best-in-class facility,” said Mr. Peh Chong Eng, Group CEO of Precise Development Pte Ltd. “LG’s cutting-edge technology, combined with their attention to detail and responsiveness to our needs, sets them apart from other equipment suppliers. We highly recommend LG air solutions for any project.”
“Fidecs is proud to achieve the BCA Green Mark 2021 Platinum Super Low Energy certification by integrating LG’s high-efficiency VRF system,” said Ervin Chng, Director of Business Development at Fidecs Engineering Pte Ltd. “This milestone demonstrates our commitment to sustainable building solutions and sets a new benchmark for energy efficiency in Singapore.”
“LG Multi V i exemplifies our dedication to creating innovative, energy-efficient solutions that address the changing needs of our clients,” said Jaeseung Kim, Regional CEO of LG Electronics Asia Pacific. “Aligned with Singapore’s Green Mark certification and the growing sustainability initiatives in Southeast Asia, including Indonesia and Malaysia, we are committed to pursuing HVAC opportunities tailored to the specific needs of the region.”
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