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By News Reporter
Expanding the Boundaries of High-Resolution Gaming With a New
Lineup Spanning OLED, New MiniLED and Ultra-Wide Formats
SEOUL, Dec. 26, 2025 — LG Electronics (LG) announced today the global launch of its new premium gaming monitor brand, UltraGear evo, set to debut at CES® 2026. Building on LG’s established leadership in 5K and 5K2K gaming displays, UltraGear evo expands the boundaries of high-resolution gaming with a portfolio of 5K-and-above monitors spanning OLED, New MiniLED and ultra-wide formats, combining ultra-high definition, speed and immersion across multiple form factors. The inaugural UltraGear evo lineup features three flagship models – 39GX950B, 27GM950B and 52G930B – united by a shared foundation of high-resolution excellence.
At the heart of this evolution is LG’s commitment to uncompromised image quality, reinforced by a newly introduced on-device AI solution. This proprietary technology powers the world’s first 5K AI Upscaling technology.* This technology achieves stunning 5K-class clarity without the burden of GPU upgrades and allows gamers to enjoy a wider range of content in high definition – transcending original resolution limits.
39-Inch 5K2K OLED Gaming Monitor With 5K AI Upscaling
The LG UltraGear evo 39-inch GX9 (39GX950B) builds on the legacy of the GX9 series as a 39-inch 5K2K OLED gaming monitor that delivers uncompromised visual quality and immersive gameplay. Building on this foundation, with the new on-device AI solution, the monitor analyzes and enhances content in real time before it reaches the panel, delivering stunning 5K-class clarity without requiring GPU upgrades. This goes beyond resolution, incorporating AI Scene Optimization and AI Sound, the monitor refines images and audio performance for a more immersive audiovisual experience.
Visual performance is enhanced by LG’s Primary RGB Tandem OLED technology, delivering improved brightness, color accuracy and panel longevity with perfect black and lifelike colors. Designed to adapt to different gaming genres, the Dual Mode feature allows seamless switching between 165Hz at 5K2K resolution and 330Hz at WFHD, supported by an ultra-fast 0.03ms (GtG) response time – enabling gamers to prioritize either visual fidelity or ultra-smooth competitive play.
The 1500R-curved 21:9 ultrawide display that retains the vertical height of a 32-inch screen while expanding horizontal immersion for both gaming and multitasking. With a pixel density of 142 PPI and VESA DisplayHDR True Black 500 certification, the monitor delivers detailed highlights and deep blacks even in the darkest scenes.
World’s First 5K New MiniLED Monitor Solving for Blooming
The LG UltraGear evo 27-inch GM9 (27GM950B) sets a new standard for 27-inch gaming monitors as the world’s first 5K New MiniLED display designed to dramatically improve blooming control. By effectively minimizing halo effects that commonly affect high-resolution MiniLED displays, the monitor delivers professional grade 5K precision with exceptional optical clarity. Featuring 2,304 local dimming zones, combined with Zero Optical Distance engineering that minimizes the gap between the panel and LED, the monitor delivers ultra-high luminance and refined contrast accuracy that preserves fine details across bright and dark scenes alike.
Like the 39-inch GX9, the 27GM950B incorporates the on-device AI solution, enabling 5K AI Upscaling, AI Scene Optimization and AI Sound to enhance image and audio in real time without GPU overhead.
For versatile gaming performance, the monitor supports Dual Mode operation, allowing users to switch between 165Hz at 5K resolution and 330Hz at QHD, paired with a fast 1ms (GtG) response time. Certified VESA DisplayHDR 1000 and delivering peak brightness of up to 1,250 nits, the display ensures vivid highlights, intense flames and sharp flashes of light are rendered with striking realism alongside deep, controlled blacks.
World’s Largest 52-Inch 5K2K 240Hz Gaming Monitor
The LG UltraGear evo 52-inch G9 (52G930B) introduces a new class of large-format gaming displays as the world’s largest 5K2K gaming monitor, offering gamers an unprecedented range of screen size options within the UltraGear evo lineup. The expansive scale is paired with a blazing-fast 240Hz refresh rate, ensuring consistent responsiveness and image fidelity.
The massive screen features the vertical viewing height of a standard 42-inch 16:9 display, stretching horizontally for an expansive 12:9 panoramic view. This form factor provides a workspace 33 percent wider than a standard UHD monitor. A 1000R curvature encloses the user’s peripheral vision for seamless immersion. Visuals are equally impactful delivering vivid color and deep contrast validated by VESA Display HDR 600.
“The new UltraGear evo marks a definitive turning point, signaling the end of compromises in gaming display performance. With innovations like industry-first 5K AI Upscaling, the lineup ensures that whether gamers prefer perfect blacks, unmatched brightness, or expansive scale, they can enjoy the same high standard of performance, clarity and immersion in high resolution,” said Lee Choong-hwoan, head of the Display Business at the LG Media Entertainment Solution Company. “This reflects our excellence in delivering high-resolution technology not only to the B2C gaming market but also through precision-driven B2B solutions like medical monitors.”
The bar-raising LG UltraGear evo lineup is set to be showcased at CES 2026. Visitors can experience the evo lineup’s high-quality visuals through two zones: the “Dream Setup” inspired by the Reddit’s gaming communities and a SimCraft-powered racing simulation featuring the new 39-inch GX9.
In addition to the new evo series, sales of the UltraGear GX7 (27GX790B) will commence in global markets on the opening day of CES 2026. This 27-inch gaming monitor boasts a QHD Primary RGB Tandem OLED display, 540Hz refresh rate and Dual Mode (HD 720Hz), matching the high expectations of avid gamers.
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* AI features, including 5K AI Upscaling, AI Scene Optimization and AI Sound, are exclusively available on the 39GX950B and 27GM950B models equipped with the on-device AI solution.
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By News Reporter
Debuting at CES 2026, LG’s Modular LG Sound Suite With Dolby Atmos
FlexConnect Makes Home Audio Simple and Flexible
SEOUL, Dec. 18, 2025 — At CES® 2026, LG Electronics (LG) is transforming home entertainment with LG Sound Suite, a home audio system that gives consumers unprecedented flexibility. At its core is the H7 soundbar – the world’s first with Dolby Atmos® FlexConnectTM – delivering immersive Dolby Atmos sound that adapts to a room’s layout without complicated setup.
LG Sound Suite works seamlessly with LG’s premium TVs, allowing users to pair any of its wireless components – including the M7 and M5 surround speakers, and the W7 subwoofer – with or without the H7 soundbar for 27 possible configurations. This flexibility means consumers can create the perfect setup for their space, whether starting small or building a full 13.1.7-channel home theater. And when the H7 soundbar serves as the lead device, Dolby Atmos FlexConnect works with any TV via HDMI, giving consumers the freedom to meet their entertainment needs. LG is also bringing Dolby Atmos FlexConnect to its 2026 premium TV lineup and select 2025 models* through a future software update, unlocking even more ways to enjoy Dolby Atmos.
Dolby Atmos FlexConnect delivers the simplest and most flexible way to bring immersive Dolby Atmos sound to your favorite big screen. Enjoy astonishing audio that makes every explosion more intense, every song more life-like, every game day more electrifying and every moment more memorable. Setup has never been easier – it’s flexible and intelligently tuned for your personal listening environment.
Audio is reclaiming its place in the living room as streaming has replaced physical media. Leading platforms now deliver movies, shows, and sports in Dolby Atmos and other advanced formats, making cinematic sound widely accessible. This shift has revived home theater, with consumers seeking immersive audio to match the stunning TV visuals. LG Sound Suite answers this demand with wireless convenience, simplicity and performance, bringing true surround sound back to the heart of the home. With Bluetooth and Wi-Fi connectivity, LG Sound Suite offers seamless pairing for streaming and device integration, making setup as simple as enjoying the sound.
In this regard, LG adds its own layer of innovation to elevate the experience. Sound Follow leverages ultra-wideband (UWB) technology to adjust the listening sweet spot based on the user’s location. When combined with Dolby Atmos FlexConnect, this ensures personalized immersion – so any seat feels like the best seat. Additionally, Room Calibration Pro analyzes acoustic characteristics and applies AI processing to refine the sound for a balanced, room-filling audio experience.
Powering the H7 soundbar is LG’s most advanced processor, the α (Alpha) 11 AI Processor Gen 3 – the same chip that drives LG’s flagship OLED TVs. Bringing this proven technology to audio delivers added performance and intelligence. The processor uses deep learning and its Neural Processing Unit to create sound with remarkable precision. With AI Sound Pro+, stereo audio can be up-mixed into multi-channel surround sound, while AI-powered object separation ensures voices, music and sound effects are clear and balanced. The system also adapts audio based on content type for optimized sound across different genres.
Every component in the LG Sound Suite features Peerless speaker units, a name synonymous with audio excellence for over a century and renowned for high-performance craftsmanship in premium speaker systems. By pairing the simplicity and flexibility of Dolby Atmos FlexConnect with the high-caliber acoustic performance of Peerless speakers, LG Sound Suite ushers in a new era of immersive Dolby Atmos sound.
“Together with Dolby, we’ve made immersive audio flexible for every home, LG Sound Suite is a testament to our shared focus on audio innovation,” said Lee Jeong-seok, head of the LG Media Entertainment Solution Company’s Audio Business Division. “LG Sound Suite combines Dolby Atmos FlexConnect with its wireless modular design and AI-driven tuning, so consumers can create the system they want and enjoy cinematic sound from any seat.”
“Dolby and LG are unlocking a new level of audio flexibility for anyone who wants to enjoy better sound with Dolby Atmos,” said John Couling, Senior Vice President of Entertainment at Dolby Laboratories. “Whether your speakers sit on a shelf or are tucked into a corner, Dolby Atmos FlexConnect fits naturally into any home without the complexity of traditional systems. We’re excited for consumers to experience this new level of audio flexibility and performance.”
LG Sound Suite will be on show during CES 2026 from January 6-9 at LG’s booth. To stay up to date with all of LG’s latest innovations and products for ultimate home entertainment experience, please visit the
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* 2025 Models: G5, C5, CS5 and QNED9M.
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By News Reporter
“One LG” Strategy Delivers End-to-End Data Center Solutions Across
Cooling, Energy and Operations
SEOUL, Oct. 9, 2025 — LG Electronics (LG), together with LG CNS and LG Energy Solution, is presenting its comprehensive portfolio of advanced data center technologies at Data Center World Asia (DCWA) 2025 in Singapore (October 8-9). Unified under the “One LG Solution” strategy, the three LG Group affiliates are collaborating to offer a complete lineup of products and services for next-generation AI data centers – covering thermal management, data center design and energy solutions.
One LG: Integrated Solutions for the Future of AI Data Centers
Created to meet growing global demand for AI infrastructure, One LG Solution positions LG as the first-choice strategic partner for data center operators seeking efficiency, scalability and sustainability. The approach combines LG’s cutting-edge cooling technologies, LG CNS’s expertise in data center design, construction and operations and LG Energy Solution’s battery systems into a single cohesive offering for high-performance data processing facilities.
LG’s thermal management portfolio for large-scale, AI-focused data centers includes large-capacity chillers, direct-to-chip (DTC) cooling systems and computer room air handlers (CRAHs). Solutions such as the Coolant Distribution Unit (CDU) and Cold Plate are designed to provide precise temperature regulation for next-generation CPUs and GPUs, supporting stable and energy-efficient performance.
Enhanced by LG’s Data Center Cooling Management System and Digital Twin technologies, these solutions aim to support optimized operation and predictive maintenance. At DCWA, visitors can explore LG’s cooling innovations and experience augmented reality (AR) demonstrations showcasing the test-bed capabilities of LG’s facility in Pyeongtaek.
LG CNS, a leading AX (AI transformation) company in Korea, is spearheading the design, construction and management of next-generation AI data centers. Through its joint venture with Indonesia’s Sinar Mas Group, LG Sinarmas Technology Solutions, the company recently secured a major AI data center construction contract, which includes the deployment of LG’s inverter turbo chillers and other dedicated cooling systems. To accelerate its AI data center business, LG CNS is conducting proof-of-concept testing on immersion cooling, an advanced cooling technology, and has secured the “AI Box” (tentative name), a solution that consolidates all data center operational components into a container-sized unit.
Leveraging its patented battery technologies, LG Energy Solution provides uninterruptible power supply (UPS) systems designed to maintain continuous and reliable energy availability. These systems offer robust support for data centers in managing operational stability amid increasing AI workloads and fluctuating energy demand.
Bringing together the strengths and expertise of all three companies, One LG Solution’s integrated platform empowers global data centers to achieve operational resilience, energy efficiency and scalability.
LG’s Thermal and Energy Solutions for Next-Generation Data Centers
The One LG Solution showcase at DCWA 2025 underscores LG’s leadership in thermal management solutions engineered for data center environments. The LG CDU, equipped with a high-efficiency inverter pump, provides scalability and considerable installation flexibility through its compact, modular design. The Cold Plate liquid cooling system, featuring advanced DTC technology, is designed to directly manage the high thermal loads of advanced chips in data center servers.
Complementing these solutions, LG’s water-cooled chiller incorporates a magnetic bearing controller and oil-free centrifugal compressors, contributing to improved reliability and reduced energy consumption. The CRAH solution further enhances operational stability by reducing electricity usage and managing airflow effectively.
LG’s innovative direct current (DC) grid solution minimizes energy loss in data center operations. While traditional alternating current (AC) conversion can result in around 25 percent heat loss, LG’s DC grid reduces this to approximately 10 percent by enabling chillers to operate directly on DC power. Combined with high-efficiency inverter pumps and heat exchangers, the DC grid significantly improves power efficiency and contributes to lowering total operating costs.
“One LG Solution is ready to reshape the global data center landscape with future-ready solutions from LG Electronics, LG CNS and LG Energy Solution,” said James Lee, president of the LG ES Company. “With our leading thermal management systems, intelligent operation capabilities and resilient power solutions, we can supply data center operators with everything they need to scale efficiently in the AI era.”
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By News Reporter
A Future-Proof Display for Professional Video Editors and Designers, Delivering 6K
Resolution, Precise Colors and High-Speed Connectivity
SEOUL, Sep. 30, 2025 — LG Electronics (LG) is introducing the UltraFine evo 6K (model 32U990A), the world’s first 6K monitor with Thunderbolt 5 connectivity. Debuting under LG’s new UltraFine evo brand of premium, ultra-high-resolution monitors, the 32U990A is purpose-built for professional video editors, graphic designers and other creators working with demanding, data-intensive workflows. Combining ultra-sharp 6K resolution (6,144 x 3,456) with exceptional color accuracy and high-speed connectivity, it empowers users to work faster and smarter.
The 32U990A – the first-ever 6K display with Thunderbolt 5 support – has already earned a CES 2025 Innovation Award and the iF Design Award 2025. Building on the legacy of LG UltraFine series – a line of 5K displays optimized for Mac devices – the UltraFine evo brand raises the bar for professional-grade displays even higher, as clearly demonstrated by the superb performance and impressive capabilities of this inaugural model.
LG’s premium monitor is designed to meet the needs of creative professionals, providing flawless image fidelity and next-level text clarity. Its 32-inch 6K HiDPI display boasts a pixel density of 224 PPI, delivering sharper, cleaner text and precise visual details. Factory-calibrated for consistent color expression with macOS, the 6K UltraFine evo covers 98 percent of the DCI-P3 color space and 99.5 percent of Adobe RGB, ensuring faithful image reproduction for video and image editing as well as print production. VESA DisplayHDR 600-certified, it maintains the consistent brightness and true colors required for detailed graphics and video work. Additionally, Studio Mode* featuring three color preset options for Mac devices will be introduced.
Designed with professional users in mind, the 32U990A’s 6K resolution delivers 2.56 times more pixels than a UHD 4K resolution (3,840 x 2,160) monitor. When two 6K UltraFine evo monitors are set up in a dual configuration, users can achieve a massive workspace with nearly five times the screen real estate of a single UHD 4K monitor. A particular advantage for Thunderbolt based systems, this multi-monitor setup is easily facilitated via daisy-chaining, further enhancing multitasking efficiency and optimizing digital workflows.
The new monitor also serves as a professional hub with built-in KVM switching and multi-port connectivity, enabling seamless operation across Mac- and Windows-based systems. This allows creators to view mobile content in the optimal format while simultaneously working on production tasks.
Thunderbolt 5 compatibility ensures effortless integration with Mac devices while serving as a high-speed hub for SSDs, eGPUs and other peripherals. Offering up to 120Gbps unidirectional data transfer – three times faster than Thunderbolt 4 – it supports real-time 4K rendering and rapid transfer of 8K RAW video files, making the 32U990A ideal for AI-powered video editing and upscaling workflows.
Visually striking as well as powerful, the monitor’s 4-side Virtually Borderless design delivers a clean, minimalist aesthetic and immersive viewing experience. Ergonomic tilt and pivot adjustments allow for comfortable long-session editing and make it ideal for vertical-format content such as YouTube Shorts and Instagram Reels. Thunderbolt 5 also helps reduce cable clutter, keeping workspaces neat while enabling flexible multi-monitor configurations.
“With many video editors now managing high-volume, multi-project workflows, the need for ultra-high-resolution displays with precise color and fast connectivity has never been greater,” said YS Lee, head of the IT Business at the LG Media Entertainment Solution Company. “A future-proof display of uncompromising quality, the new UltraFine evo 6K more than meets this need, helping professional creators work faster, smarter and deliver their best results.”
The UltraFine evo 6K monitor will begin its rollout in late September in South Korea and Japan, with a global launch including the U.S. and Europe to follow in October.
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* Availability of this feature on select early production units may require a firmware update through LG Switch
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By News Reporter
Sometimes, all it takes is a few minutes of film to move you – to stir emotion, preserve memory or reflect the soul of a nation. In Mexico, where tradition runs deep and culture is rich, short films offer a powerful lens into identity, storytelling and history.
That spirit was front and center at the country’s first-ever OLED Film Festival, a celebration made possible by LG Mexico and the iconic Cineteca Nacional, Mexico’s leading institution for cultural cinema.
This debut festival featured over 30 short films, each offering a distinct perspective on Mexican customs, indigenous roots and the artistry of visual storytelling. More than just a celebration of creativity, the event showed how cutting-edge technology can help preserve – and amplify – authentic voices.
The films were showcased in the LG OLED Cinema Room at Cineteca Nacional, recently named the 17th most beautiful cinema in the world by
link hidden, please login to view. Outfitted with LG OLED displays, the space delivered an unmatched viewing experience – thanks to perfect black levels, vivid color reproduction and immersive surround sound. Daniel Aguilar, corporate communications director of LG Mexico
As part of the global Life’s Good campaign, the OLED Film Festival illustrated how innovation can deepen our connections to each other. Under the theme “Less Artificial, More Human,” the event underscored how technology can elevate cultural storytelling, spark empathy and preserve collective memory in ways no other medium can.
Curated by Pixelatl, a leading Mexican organization for graphic and audiovisual storytelling, the lineup included shorts that focused on indigenous languages, rituals and communities. These were shown alongside restored works by legendary animator Dominique Jonard and several critically acclaimed titles:
“Carne de Dios” by Patricio Plaza: Set in colonial Mexico, a Spanish friar suffering from a mysterious illness is brought to a curandera – a traditional healer. As the curandera performs an ancient ritual to cure him, the experience triggers profound and unexpected effects on his body and mind. “Mi abuela Matilde” by Miguel Anaya: When young María is left in the care of her grandmother, she must learn the essential skills for an independent life. Tensions rise until a childhood secret helps them rediscover their connection and compassion. “Hasta los huesos” by René Castillo: A man journeys into the Land of the Dead, where he encounters a surreal world of worms, dancing skeletons and the iconic Catrina. Gradually, he realizes that being dead isn’t as daunting as he thought. The festival’s opening keynote, “Animation with Indigenous Communities” by Luis Jurado, featured four themed screenings: Childhood, Musical Mexico, Rituals and Customs, and The Best of Pixelatl (2019–2024).
To extend the festival’s impact beyond the big screen, LG brought the OLED experience to Villa de las Niñas, a school in the State of Mexico supporting over 3,000 indigenous girls from vulnerable backgrounds.
For one day, the school’s auditorium transformed into a pop-up cinema, giving students a magical, first-hand experience with film. It wasn’t just about watching movies – it was an invitation to dream, explore and connect.
LG’s support for Villa de las Niñas extends beyond this event. The company has equipped the school with more than 70 premium displays, laser projectors, washing machines and kitchen appliances – helping improve everyday life for students and teachers alike.
To amplify awareness and drive support for the school, LG Mexico invited media and influencers to experience the event. The campaign reached over 18.5 million people, highlighting LG’s commitment to social impact while boosting brand visibility through meaningful, purpose-driven storytelling.
The first OLED Film Festival in Mexico brought together the best of technology, culture and creativity – proving that a screen can be more than just a source of entertainment. It can preserve heritage, spark imagination and connect generations.
Contributed by LG Mexico
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