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Innovators Worldwide Take on Better Life for All Mission


News Reporter

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Fueled by its unwavering commitment to putting a warm smile on the faces of people from all walks of life, LG is constantly innovating to reimagine and reshape their future so that they can live better through an inclusive society and flourishing environment.

To inspire and collaborate with the like-minded innovators responding to the world’s most imminent challenges with their novel ideas, in September, LG opened up applications for its first-ever LIFE’S GOOD AWARD.

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True to its name, this challenge solicited innovative solutions aligning with LG’s goal of creating a Better Life for All in two areas: Innovation for the Planet, which targets solutions that help preserve and repair the environment, and Innovation for People, solutions that prioritize safety, usability and accessibility for users of varying abilities and disabilities.

This initiative was the perfect opportunity to build on LG’s philosophy of open innovation, as it brought together over 334 creative minds from 61 countries of the globe to share their potentially world-changing ideas. With entrants competing against a one-in-a-hundred chance, this challenge showed just how many brilliant minds resonate with LG’s vision for a sustainable world, no matter where they hail from.

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The successful culmination of the

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applications shines a bright light on the new direction LG is headed to adopt more sustainable business practices. The company is now turning its attention to widening the platform of opportunities and resources to invite people from all backgrounds to join its virtuous cycle of positive impact.

Adding even more expertise and fairness to the award is B Lab Korea, a non-profit with ample know-how in measuring and certifying a business’s social impact, which in partnership with LG has been tasked with evaluating applications based on their impact, innovation and feasibility – LG’s own criteria for innovations for a better life.

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For the fairest, most knowledgeable evaluation process, LG enlisted the help of respected academics across various industries to join its executives on the judging panel, dubbed the Life’s Good Committee. This diverse talent pool of budding innovators, entrepreneurs, business professionals and renowned scholars perfectly demonstrates how society can come together as one to pave a better future for the people and their planet.

The grand finale will be held in January, with the three finalists set to be announced at CES® 2023 and final pitches to be made in the following weeks. Although the end is in sight for the inaugural innovation challenge, LG’s collective journey towards a Better Life for All will continue for many years. With a commitment to ensuring Life’s Good in everything it does, LG continues to foster new possibilities for society and the planet.

To keep up to date with the latest news, stay tuned to the .

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      Headlined by the Ultra-Premium ‘Signature Kitchen Suite’ Built-in Lineup,
      Latest Premium Appliances Offer New Options for a More Personalized Home

      SEOUL, Feb. 1, 2023 — LG Electronics (LG) is presenting its state-of-the-art kitchen and living appliance lineups at the 2023 Kitchen & Bath Industry Show (KBIS), taking place at the Las Vegas Convention Center in Las Vegas, Nevada, USA, from January 31 to February 2.
      Under the theme of ‘Life on the UP,’ LG’s exhibit showcases the modern design and advanced technology of the company’s latest appliances while highlighting the personalized convenience they provide through the addition of ThinQ UP and ThinQ Care features – now available on LG’s premium built-in lineups for the very first time. Featuring eight unique zones, LG’s booth explores diverse consumer lifestyles and aesthetics with each zone representing a different, well-known American city, location or landmark, and each displaying a selection of new, cutting-edge LG appliances.
      Visitors to KBIS 2023 can discover the latest premium kitchen solutions from luxury built-in brands, Signature Kitchen Suite and LG STUDIO, both of which offer the refined design and personalization options that today’s consumers want for their homes. The new Signature Kitchen Suite 48-inch built-in refrigerator comes in stainless steel or panel-ready option and boasts Signature Fit Integrated Design; enabling a seamless match with any interior décor and giving customers the choice of proud or flush installation.
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      For hassle-free cleanup, the Signature Kitchen Suite’s PowerSteam® dishwasher can complete a full cycle in less than one hour thanks to LG’s QuadWash Pro and Dynamic Heat Dry technologies, the latter of which circulates hot air throughout the appliance’s interior. The sleek, stainless steel dishwasher, which has ‘hidden’ controls located on top of its door, uses TrueSteam® to help remove caked-on food and reduce water spots, while QuadWash Pro uses high-pressure jets of water to clean dishware from multiple angles.
      LG is also exhibiting its personalized living solutions at this year’s show, with ThinQ UP appliances such as the latest washer and dryer pair, a new minimalism concept kitchen appliances lineup, and lastly, the new MoodUP by LG STUDIO – a fridge with color-changing door panels (23 colors available for the upper panel and 19 for the lower) that can be easily controlled via the LG ThinQ app. ThinQ UP, which enables users to continuously upgrade their appliances with additional features, will soon be coming to LG’s built-in appliances – including the Signature Kitchen Suite and LG STUDIO lineup – as will ThinQ Care features designed to help users protect and get the most out of their LG solutions.
      What’s more, LG is presenting entertaining events at the show to allow visitors to experience its products and brand values first-hand. In the Las Vegas-themed zone of the company’s booth, Signature Kitchen Suite chefs, Nick Ritchie from Napa Valley and Austin Kang from Seoul, are giving cooking demonstrations using Signature Kitchen Suite appliances to prepare delectable treats for attendees. LG is also hosting an exclusive party in its booth’s New York-themed zone on the evening before KBIS 2023 opens. Along with music and a colorful LED lighting display provided by the customizable MoodUP by LG STUDIO, guests will be able to enjoy delicious desserts made using the ultra-convenient Scan to Cook feature on LG STUDIO cooking appliances.
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      Visitors to LG’s booth (West Hall #3045, Las Vegas Convention Center) at KBIS 2023 will have the opportunity to experience the full portfolio of LG kitchen and living appliances.
      # # #
      * British Thermal Unit (BTU) is a unit of heat.

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