LG’s Space-Saving WashTower Compact Showcases All-in-One Laundry Experience at IFA 2022
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By News Reporter
Company Introduces Stunning Home Appliances Featuring Moooi’s Distinctive
Patterns at Must-see Exhibition
SEOUL, Apr. 16, 2024 — LG Electronics (LG), in collaboration with premium Dutch lifestyle brand Moooi, is presenting the ‘A Life Extraordinary’ exhibition at Milan Design Week (MDW) 2024, running from April 16-21. The exhibition is a fusion of bold aesthetics and advanced technologies, where LG’s innovative home appliances meet Moooi’s distinctive designs and interior objects, coming together in a stunning showcase of sophisticated home living.
A Must-see Exhibition: Innovative in Home Appliances as Objet d’Art
Moooi’s “creative luxury” is immediately apparent in each engaging and elegant display that makes up the memorable exhibit. The Dutch company’s curated furniture pieces, lightings, patterns and interior accessories are perfectly paired with a wide range of stylish, premium LG appliances. Among these are the PuriCare AeroFurniture, InstaView bottom-freezer refrigerator with MoodUP, Styler clothing management system and Styler ShoeCase. LG’s state-of-the-art products and Moooi’s designer offerings not only offer convenience and comfort but also create a visually harmonious ensemble that can instantly elevate any indoor space.
Works of Art: LG Home Appliances with Exclusive Moooi Patterns
Following up last year’s successful collaboration, LG is introducing even more eye-catching Moooi designs for the PuriCare AeroFurniture at MDW. Moooi’s new Silk Bombis patterns, embodying the distinctive appearance and habitat of the silkworm, augment the unashamedly modern styling of LG’s table-type air purifier. These patterns infuse the surrounding décor with gorgeous colors and imaginative aesthetics, adding a sense of liveliness.
The LG PuriCare AeroFurniture, with its cutting-edge air purification technologies, convenient functions and a compact, cylindrical form factor, provides cleaner indoor air and a décor-friendly yet highly practical design. In addition to 360-degree air purification for a healthier, more pleasant environment, the AeroFurniture offers a mood lighting feature that allows users to easily alter the ambiance of the room to match their mood or occasion.
Lifestyle Appliances: Harmonizing Design and Tech in an Extraordinary Space
The Milan showcase also puts the spotlight on the evolved design and thoughtful features of groundbreaking LG home appliances, such as the LG InstaView bottom-freezer refrigerator with MoodUP. The impressive new model incorporates an InstaView panel with color-changing LED lighting on its fridge door, and a color-changing MoodUP panel on its freezer door. Users can choose from 438 color combinations for the freezer door and InstaView lighting, giving them considerable scope to customize the fridge’s appearance and transform the atmosphere in the kitchen.
Another lifestyle innovation on show in Milan is the LG Styler ShoeCase. The product allows users to display their favorite sneakers as if they were works of art, thanks to its 360-degree rotating turntable and transparent ‘display case’ panels. The Styler ShoeCase also provides a complete shoe care solution by maintaining the ideal conditions for shoe storage. Visitors can also explore LG’s latest Styler, a steam clothing care solution which blend seamlessly into the visually sumptuous LG x Moooi showroom.
“Our collaboration with Moooi at Milan Design Week presents an extraordinary experience where technology and design meet, and seamlessly merge,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “Leveraging the best of technology and design, we will continue to deliver advanced innovations tailored to the needs and tastes of each customer.”
Moooi’s exhibition envisioned by LG is being held during Milan Design Week from April 16-21 at the Salone dei Tessuti, 29 Via S. Gregorio, Milan, Italy.
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By News Reporter
With a 360-degree Rotatable Handle and Auto Screen Adjustment Feature, the Latest
CineBeam Model Delivers High-quality Content Consumption Anytime, Anywhere
SEOUL, Mar. 15, 2023 — LG Electronics (LG) is set for the global launch of the LG CineBeam Q (model HU710PB). The LG CineBeam Q will be available for pre-orders from March 18 with exclusive benefits.1 The global release will begin in South Korea this month and will roll out in other markets, including US, Canada, Australia, Germany, Spain, France, UK, several countries in Asia and the Gulf region from April. Furthermore, the innovative projector aims for further expansion into additional countries.
Unveiled at CES 2024, the LG CineBeam Q projector is designed to complement users’ lifestyles, offering maximum portability with its compact design featuring a 360-degree rotatable handle. Intended for seamless transitions between indoor and outdoor settings, the CineBeam Q caters to users seeking elevated entertainment experiences free from constraints of location.2
The LG CineBeam Q provides flexibility for effortless content consumption anytime, anywhere.2 Whether used as an educational aid for families or a movie screen for social gatherings, the versatile lifestyle companion integrates into any room or outdoor area. When not in use, the CineBeam Q projector acts as a chic interior accessory, complementing any space with its minimal design. Additionally, users can activate the Light Drawing function to enhance the ambiance of a space with captivating digital images. This image-mapping feature projects images onto the wall, elevating the room with tranquil mood lighting.
Extending beyond its portable design, the CineBeam Q refuses to compromise outstanding picture quality, projecting stunning 4K UHD resolution images up to 120 inches and delivering vibrant, vivid pictures with a remarkable 450,000:1 contrast ratio and 154 percent coverage (overall) of the DCI-P3 color gamut.
The CineBeam Q projector boasts versatile and convenient features that effectively solve portability issues associated with conventional projectors, which can be a hassle to set up and move around. Equipped with Auto Screen Adjustment, the auto-focus feature optimizes image placement and size, creating an immersive viewing experience in any space, while eliminating the inconvenience of the setup process.3 Further enhanced by the latest version of the intuitive LG webOS platform, viewers can watch all their favorite shows with seamless access4 to popular streaming services like Netflix, Disney+, Prime Video and YouTube.5 Additionally, it allows users to effortlessly share content from their smart devices via AirPlay 2 and Miracast.6
“The LG CineBeam Q stands out as a truly unique projector, not only for its exceptional picture quality and impressive visuals but also for its ability to seamlessly blend into any home environment as a stunning art piece,” said YS Lee, vice president and head of the IT business unit of LG Business Solutions Company. “Content lovers will be delighted by the portability of the projector lineup, which delivers unparalleled cinematic viewing experiences anytime, anywhere.”
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1 Benefits for pre-order purchase may vary by country.
2 The projector operates solely through external power sources and does not feature a built-in battery. It necessitates connection to a power cord or external battery. Also, the model requires space suitable for projection such as walls, ceilings and similar surfaces.
3 If the distance from the screen exceeds 2 meters or the angle of placement is over 25 degrees, the auto screen adjustment may not work properly.
4 Available when the device is connected to Internet or Wi-Fi network.
5 Many streaming apps available on webOS require a paid subscription. Support for specific streaming apps may vary by country. Users are required to have an account for the streaming services.
6 Available when the device is connected to Internet or Wi-Fi network.
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By News Reporter
At Europe’s Largest HVAC Exhibition, Company Introduces Highly Energy-Efficient
Residential and Commercial Solutions Designed to Deliver Optimal Indoor Comfort
SEOUL, Mar. 11, 2024 — LG Electronics (LG) is presenting its latest heating, ventilation and air conditioning (HVAC) solutions at Mostra Convegno Expocomfort (MCE) 2024 in Milan, Italy, from March 12-15. LG’s booth will showcase the company’s energy-efficient HVAC solutions for home and business, including the new DUALCOOL residential air conditioner indoor unit that provides a year-round pleasant indoor environment, residential heat pump solutions and commercial hydronic solutions employing low-Global Warming Potential (GWP) refrigerants.
New Residential Air Conditioners With Comfortable Air Flow
In the Home Gallery section of the booth’s Residential Zone, visitors can see for themselves what is so special about LG’s new DUALCOOL residential air conditioner with ‘interior fit’ design.
LG’s air conditioner is equipped with a comfort-enhancing Soft Air function, which provides customized and a soothing, indirect breeze, and an innovative DUAL Vane system, sending warm or cool air in multiple directions to deliver fast and effective temperature control for a favorable indoor environment. Engineered for the European market, the DUALCOOL leverages the state-of-the-art DUAL Inverter Heat Pump Compressor to deliver efficient heating and cooling. Another feature designed to reduce energy consumption is the kW Manager, which lets users set electricity-usage targets and monitor the air conditioner’s estimated electricity usage via the ThinQ app.
Also on display in the Residential Zone, the stylish ARTCOOL Gallery air conditioner can be personalized by selecting beautiful images or dynamic content (using the ThinQ app) to display on its bright LCD screen, which is bordered by a simple yet sophisticated frame.
Residential HVAC Solutions for Diverse Installation Environments and Lifestyles
The Air-to-Air Residential Solution area of LG’s booth offers up a wide selection of solutions from the Multi Split lineup, including the new wall-mounted DUALCOOL residential air conditioner and several indoor units that can be adapted for diverse installation environments and lifestyles. Additionally, visitors can check out the company’s residential Variable Refrigerant Flow (VRF) solution for residential applications such as Multi V S combined with Hydro Kit (Integrated Water Tank). This seamlessly integrated innovation provides stable heating, cooling and hot-water supply.
In the Air-to-Water Residential Solution section, the spotlight is on the LG Therma V R290 Monobloc air-to-water heat pump (AWHP) and an array of medium- and large-size heating solutions. Ideal for use in single-family residential dwellings, the R290 Monobloc matches strong performance with an equally strong design – one that incorporates an elegant and wavy grille finished in matte black. Among the various indoor and outdoor units on display in the Air-to-Water Residential Solution section are the Control Unit, Combi Unit and Hydro Unit – a diverse lineup that is compatible with R290 Monobloc, demonstrating LG’s unmatched ability to provide solutions for diverse installation environments. Moreover, the high-efficiency heat pump solutions are available in various capacities to meet the needs of both new and existing residential properties, including multi-family dwellings.
Home Energy Platform for a More Sustainable Solution
Inside the Air-to-Water Residential Solution section of the booth, visitors can learn how LG’s Home Energy Platform can create a more sustainable solution for home. An extensive energy solution that brings together the LG Therma V R290 Monobloc and the Energy Storage System (ESS), the Home Energy Platform streamlines HVAC and energy management, and can help shrink a household’s carbon footprint.1 Moreover, the heat pumps can significantly reduce carbon emissions when coupled with renewable energy sources such as solar.2 The ESS offers innovative ways to improve the efficiency of renewable energy usage in the home, and functions as a back-up power source if electricity supply is interrupted. Furthermore, the Home Energy Platform is compatible with LG ThinQ Energy,3 an extensive feature of LG ThinQ app, enabling users to monitor energy storage consumption and control their smart appliances and HVAC systems from their smartphones.
Advanced Hydronic Solutions Headlined by the Multi V i
In the Commercial Zone, the focus is on advanced hydronic solutions like the Multi V i, Inverter Scroll Chiller and select Hydro Kit lineups. The Multi V i leverages LG’s AI Engine to deliver AI Smart Care, which uses spatial and situational learning to help reduce daily energy consumption. Consistent thermal conditions are essential to accommodate optimal temperature preferences and ensure user safety and peak performance. The AI Indoor Space Care automatically adjusts the indoor environment in response to actual conditions, regulating connected indoor units to provide a convenient user experience and maintain a steady temperature. Another feature enabled by the AI Engine is AI Energy Management, which allows users to set energy consumption targets to lower the overall power usage of Multi V i.
The Commercial Zone also features LG’s innovative heat recovery unit, designed to enhance the safety of R32-refrigerant-equipped HVAC solutions. In addition, the zone highlights VRF solutions for light commercial spaces, alongside the R32-refrigerant Multi V and Inverter Scroll Chiller.
What’s more, visitors to LG’s booth can experience the airflow of DUALCOOL and 4-way Cassettes via the use of Augmented Reality (AR) and kinetic visualization technology. LG’s industry-leading HVAC component solutions, including its efficient and durable compressors, will also be on display during the exhibition.
“LG’s cutting-edge residential and commercial HVAC solutions on show at MCE 2024 provide a comfortable indoor environment, exceptional efficiency and smart, convenient control,” said James Lee, head of the Air Solution Business Unit at LG Electronics Home Appliance & Air Solution Company. “We will continue to deliver optimal indoor comfort in both residential and commercial environments through high-efficient solutions, employing precise airflow control technology and core compressor technology.”
Visitors to LG’s booth (#U28/Z16, Hall 5, Fiera Milano) at MCE 2024 can experience and explore the company’s full portfolio of innovative HVAC solutions.
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1 Therma V R290 cuts carbon emissions by up to 93 percent compared to a conventional boiler by using heat from the air as an energy source. Carbon emission rates are calculated for space heating only. Using EN14825 climate data and assuming 4,910 annual operating hours with 35 degrees Celsius temperature operation based on average temperatures in France. Calculations based on June 2023 energy prices and the carbon intensity of the power sector in the EU in 2022, and 56.1 t-CO2/TJ is considered for calculation of CO2 emission of gas boiler.
2 According to the German Heat Pump Association, the annual CO2 emissions of heating systems vary significantly based on the power source. When a heat pump is powered by renewable energy, the emissions are as low as 0.09 tons, the least amount recorded, while using heat pumps powered by conventional energy results in emissions of 1.35 tons. (Exemplary figures from Germany, 2020; 4 persons, 200m2 flat and sourced from German Heat Pump Association, waermepumpe-bwp.de/co2-neutral-heizen/)
3 ThinQ Energy is an extensive feature of the LG ThinQ app. The name of the app and feature availability may vary depending on model and region.
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By News Reporter
Features Seamless Integration With LG StanbyME Screens’ UX/UI and Sound System
to Enhance Home Entertainment or Works Effectively as a Highly Portable Speaker
SEOUL, Mar. 8, 2024 — LG Electronics (LG) announces the global launch of the LG StanbyME Speaker (model XT7S), the company’s latest portable speaker which works in harmony with an LG StanbyME lifestyle screen or as a standalone speaker that can be taken anywhere.
Designed to enrich both indoor and outdoor entertainment, LG StanbyME Speaker’s compelling audio quality and remarkable versatility caters to the diverse lifestyles and preferences of today’s users. Ideal for design-conscious individuals who relish streaming content and music at home or on the go, this speaker hit the market in Korea and the U.S. and will be made available in more regions later.
Engineered to offer the complete entertainment experience when combined with a StanbyME screen, this speaker features seamless, intuitive pairing and control through the remote control that comes with the StanbyME screen. This allows users to effortlessly toggle their speaker and screen on and off with a single press, while also seamlessly connecting them via Bluetooth. LG StanbyME also boasts a dedicated widget with convenient one-stop control center and an overview of the speaker’s status.
To further elevate audio-visual pleasure through audio quality, LG StanbyME Speaker’s WOW Orchestra feature combines it with the StanbyME screen’s built-in audio system, creating a unified audio setup and delivering an outstanding sound experience. What’s more, LG StanbyME’s α (Alpha) 7 Gen 6 AI processor optimizes sound by content type, while the 20-millimeter dual tweeters on the StanbyME speaker deliver clear, highly detailed high frequency stereo sound. The dual passive radiator on this speaker also creates deeper, more compelling bass.
Offering multifaceted versatility, the all-new StanbyME speaker can seamlessly complement the StanbyME screen or be used as a standalone speaker anywhere, providing users with the remarkable level of flexibility that serves all their sound entertainment needs. Thanks to a dedicated cradle, the speaker attaches to LG StanbyME effortlessly, allowing users to place it in the perfect position for enhanced sound.
Moreover, with an IPX5 rating and up to 16 hours of playback, this portable speaker ensures consistent audio performance everywhere they go. With its compact and lightweight body (78-millimeter height, 326-millimeter width, 87-millimeter depth and 0.9 kilograms), LG StanbyME Speaker can be carried from one place to another with ease, while its ‘edge lighting’ feature offers eye-pleasing lighting effects that add a subtle yet visually captivating element to lift the mood and atmosphere of any setting or occasion.
LG StanbyME Speaker is currently available from LG.com website in Korea and the U.S. and is scheduled to roll out in other major markets worldwide.
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By News Reporter
LG Singapore recently hit another important milestone with the opening of the LG Life’s Good Experience Zone. Officially launched in January in collaboration with leading Australian retailer Harvey Norman, this first-of-its-kind space showcases how LG’s latest smart products seamlessly integrate into, transform and revolutionize practically any space. Visitors to the zone can expect to be treated to a first-hand experience of the interconnected world LG’s innovations create.
The celebrations began with a ribbon cutting ceremony where Gerald Chun, managing director at LG Singapore, and Bernice Kwok, chief operating officer at Harvey Norman Singapore, used golden scissors to officially open the space to the people of Singapore and the world.
As part of the celebrations, a team of red lion dancers performed a captivating routine to bring good fortune and wealth to the new space. Afterwards, Gerald Chun and Bernice Kwok were presented with a pair of traditional blessings as a gesture of long-lasting prosperity.
The special guests were then ushered through the showroom on a private tour conducted by LG Singapore’s insightful product team, giving them the very first look at the Life’s Good Experiential Zone and their first experience of how their lifestyle could evolve to the next level as LG’s appliances work in unison with the LG ThinQ app.
“We are delighted to collaborate with Harvey Norman to introduce Singapore’s first-ever LG shop-in-shop experience zone, a significant milestone that demonstrates our commitment to innovating shopping experiences,” said Gerald Chun, managing director at LG Singapore. “As visitors witness the debut of various LG products in Singapore, our commitment to innovation is on full display. We invite everyone to join us on our journey to shape the future of home living.”
Offering a sneak peek into the future of living, the LG Life’s Good Experience Zone invites you to witness the seamless integration of LG’s cutting-edge technologies. By exploring such harmonious synergy, visitors can discover a connected ecosystem where all products converge and are intelligently managed on the intuitive LG ThinQ app, inspiring them to envision their dream home that elevates daily convenience and quality of life.
Contributed by LG Singapore
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