2022 LG CineBeam Premium Projector Sets New Standard for the Home Cinema Experience
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By News Reporter
Company Unveils Expanded AI-Powered SIGNATURE Lineup With Advanced
Performance and Refined Minimal Design
SEOUL, Dec. 15, 2025 — LG Electronics (LG) is presenting the next evolution of its premium LG SIGNATURE brand at CES 2026 in Las Vegas (January 6-9). Marking a decade of innovation, the latest LG SIGNATURE collections introduce an expanded range of products that blend powerful AI capabilities and elevated design – while preserving the brand’s timeless aesthetics of quiet luxury.
Powered by LG’s AI Core-Tech, the new LG SIGNATURE lineup brings enhanced intelligence and seamless convenience to everyday living. With a suite of AI-driven features and generative AI functions, the appliances provide personalized experiences designed to maximize user convenience.
As the centerpiece of the showcase is the new LG SIGNATURE refrigerator, which embodies LG’s vision for the intelligent kitchen. Equipped with conversational AI based on Large Language Model (LLM) technology, the refrigerator supports natural-language-based interactions to provide tailored suggestions.1 A new 6.8-inch LCD display complements LG’s advanced AI technologies, helping maintain cooling levels for optimal freshness. Additionally, the AI Fresh feature monitors temperature fluctuations based on user patterns and pre-cools the interior – up to two hours before an anticipated door opening.
For even greater convenience, the LG SIGNATURE Smart InstaView refrigerator streamlines food management through ThinQ Food, which uses an internal camera to help identify ingredients, suggest recipes and offer creative substitutions based on the items inside.2 When not in use, you can set elegant visuals to appear on the T-OLED InstaView panel, enriching the ambience and transforming the kitchen into an expressive, inspiring space.
To elevate the cooking experience, the LG SIGNATURE Oven Range offers functions such as Gourmet AI, which uses an AI camera inside the oven to identify more than 85 dishes and automatically select the ideal cooking settings. The AI Browning feature monitors bread as it bakes and sends a notification through the ThinQ app when it reaches the preset level of doneness. Connected smartphone features include real-time monitoring, a time-lapse recap after cooking and easy sharing on social media.
The new SIGNATURE lineup stays true to its Refined Minimal design identity – a unified aesthetic defined by sleek horizontal lines, iconic gold accents and meticulous craftsmanship. Reflecting the brand’s heritage of excellence, the latest products balance elegant design with maximized capacity and enhanced AI-driven performance.
LG will introduce three new LG SIGNATURE design collections – Seamless, Iconic and Tailored – giving consumers the freedom to choose products that best fit their needs and personal style. Built to meet the highest performance standards, the collections incorporate bold materials that create a confident presence in the home. Aligned with this approach, LG aims to broaden its premium customer base by strengthening region-specific strategies and accelerating growth across global high-end markets.
In addition, LG SIGNATURE will showcase immersive spaces in collaboration with Italian high-end living brand Poliform, demonstrating how the appliances harmonize with luxury interiors to deliver thoughtfully orchestrated premium living solutions.
“LG SIGNATURE brings design, performance and experience together in tune, redefining the future of luxury in the home and setting a new standard for premium appliances,” said Baek Seung-tae, president of the LG Home Appliance Solution Company. “Marking its 10th anniversary, the expanded LG SIGNATURE lineup continues to lead the global market for customers seeking a more expressive, elevated lifestyle.”
Visitors to CES 2026 can explore the new additions to the all-new LG SIGNATURE lineup at LG’s booth from January 6-9 (#15004, Las Vegas Convention Center).
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1 Response accuracy may vary depending on user input and operating conditions.
2 Recognition results may vary depending on food type and placement.
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By JaneD
Hi,
does AirPlay work on your LG projector? I can't get my PF510Q to show up in the Screen Sharing AirPlay menu on my iPhone.
Both the iPhone and the projector are connected to the same WiFi router (both wirelessly, no Ethernet). I tried enabling and disabling IPv6, restarting the router, iPhone and the projector, but still nothing showed up.
Then I connected my MacBook to the same WiFi network and enabled AirPlay Receiver on the MacBook. The iPhone could immediately see the MacBook and stream to it, so it looks like the problem is in the projector.
I should add that the WiFi router isn't connected to the internet, but there is no reason why AirPlay would need internet connection. After all, I was able to connect my iPhone to my MacBook via AirPlay without internet connection.
Thanks for your insights!
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By News Reporter
Agreement Highlights Company’s Global Leadership in Wi-Fi Standard Technologies
SEOUL, Nov. 20, 2025 — LG Electronics (LG) has signed a patent license agreement with Amazon, granting the use of LG’s Wi-Fi Standard Essential Patents (SEPs).
Under this agreement, Amazon obtains a license to use LG’s Wi-Fi SEPs in products utilizing Wi-Fi connectivity, including Amazon’s Echo devices, Fire TV Sticks and Fire Tablets.
LG is currently engaged in Wi-Fi SEP licensing discussions with several global companies that employ Wi-Fi standard technologies. The agreement with Amazon further underscores LG’s technological leadership and credibility in the global Wi-Fi standards domain.
SEPs refer to core patents that must be practiced when implementing an international technical standard – meaning any product using that standard inevitably relies on the patented technology. Once a technology is adopted as an international standard by global standardization organizations, companies around the world incorporate it into their products. Recognition as an SEP signifies both the contribution to advancing the entire industry and its technological value.
LG holds one of the world’s strongest patent portfolios in key standard technology fields, including mobile communications, Wi-Fi, broadcasting and codecs. As of the first half of this year, LG owned 97,880 registered patents globally, about half of which are standard-related patents.* The company’s innovative patented technologies, applied across flagship products such as OLED TVs, washing machines and refrigerators, continue to reinforce its global competitiveness.
Looking ahead, LG aims to further strengthen its patent leadership in emerging technology areas such as 6G mobile communications, vehicle-to-everything (V2X) communications, artificial intelligence (AI) and quantum computing. In its vehicle solutions business, LG has also been recognized for leadership in augmented reality (AR) technologies, earning top honors for its pioneering AR navigation patent.
Since 2022, LG has formally included the licensing of patents and other intellectual property rights in its corporate charter – accelerating efforts to build sustainable value through IP-driven innovation.
“This agreement reaffirms LG’s global leadership in Wi-Fi standard technologies,” said Cho Hwi-jae, head of LG’s Intellectual Property Center. “We will continue to drive innovation worldwide by building on our industry-leading patent competitiveness.”
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* According to LG Electronics’ 2025 semiannual report, the company holds 26,762 domestic patents and 71,118 overseas patents. (Source: link hidden, please login to view).
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By News Reporter
As the Official Home Appliance Partner, SKS Captivates
Visitors With a Stunning Showcase of Elegant Built-In Kitchen Solutions
SEOUL, Nov. 7, 2025 — LG Electronics (LG) showcased its ultra-premium built-in kitchen appliance brand, SKS, at Design Week Mexico 2025, one of Latin America’s largest design festivals. As the exclusive home appliance brand partner of this year’s event, SKS successfully elevated its brand presence in the region, reaffirming its leadership in the global luxury built-in market.
At Design House, the flagship exhibition of Design Week Mexico, visitors were invited to experience the full SKS lineup of ultra-premium built-in kitchen appliances, including the SKS refrigerator, freezer, oven, cook top, wine cellar and dishwasherAlso on display were LG’s premium home appliances, such as the InstaView MoodUP refrigerator, QuadWash® dishwasher, WashTower laundry solution and Styler clothing care system.
Design House transforms iconic local mansions and historic buildings into creative design spaces, each designed through collaboration between leading global architects, interior designers and brands. Spanning approximately 1,126 square meters, this year’s exhibition presented visitors with diverse, trend-forward inspiration for designing refined living environments.
Held under the theme “Designed in Mexico,” the 2025 edition of Design Week Mexico celebrated the artistry and craftsmanship of Mexican design. Reflecting this spirit, SKS’s exhibition theme, “Korean Precision with Mexican Soul,” captured the harmony between SKS’s stylish, technologically-advanced design philosophy and the warmth and creativity of Mexican craftsmanship. The Design House exhibition, which ran until November 2, drew strong interest from professional designers, students and the general public alike.
By expanding direct engagement with customers across the globe, SKS continues to strengthen its reputation as a specialist built-in brand and its position in the premium appliance market. Earlier this year, SKS served as the exclusive home appliance sponsor of the Food & Wine Classic 2025 in Aspen, Colorado – an event attended by more than 4,000 chefs, culinary professionals and visitors. In Seoul, LG recently opened SKS Seoul, a newly renovated showroom offering visitors a complete experience of SKS’s latest ultra-premium built-in kitchen innovations.
LG rebranded its ultra-premium built-in line earlier this year, transitioning from SIGNATURE KITCHEN SUITE to SKS. The refreshed identity, designed to be more modern and intuitive, has enhanced brand recognition and accelerated growth in the premium market. Despite the new name, SKS continues to embody the True to Food philosophy that has defined the brand since its inception.
“At Design Week Mexico, we had the unique opportunity to collaborate with world-class architects and designers to create an inspiring space – one brought to life by our stylish and sophisticated SKS solutions,” said Lyu Jae-cheol, president of the LG Home Appliance Solution Company. “LG will continue to strengthen engagement with customers around the world and further establish SKS as a global leader in the ultra-premium built-in kitchen appliance market.”
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By News Reporter
A Genuine Gamechanger, LG’s Ultra Short Throw Projector Presents 4K Picture
Quality, Dolby Atmos Support and Built-in webOS in a Sleek, Portable Package
SEOUL, Aug. 5, 2025 — LG Electronics (LG) today announced the beginning of the global rollout of the LG CineBeam S (model PU615U), a compact yet powerful 4K Ultra Short Throw (UST) projector designed to deliver premium home entertainment and unprecedented flexibility. Building on the legacy of the LG CineBeam Q, the new model elevates viewer immersion with vibrant, large-scale images in stunning 4K (3,840 x 2,160) and cinematic audio with dynamic Dolby Atmos sound. Introducing the concept of “Wonder beyond spatial limits,” the stylish LG CineBeam S can turn even the smallest space into a premier personal theater.
LG’s latest CineBeam projector combines advanced UST technology and an exceptionally small, aesthetically pleasing form factor to provide maximum space efficiency, effortless portability and a memorable big-screen experience. Positioned as close as 8.1 centimeters from the screen or projection surface, this elegantly designed UST projector reproduces bright, detailed pictures measuring from 40 inches (at 8.1 centimeter) up to 100 inches (at 39.3 centimeter) diagonally. Unlike conventional projectors that require long throw distances and complex mounting setups, the CineBeam S is supremely easy to set up – ideal for situations where space is at a premium. Its tiny footprint means there is no need to move furniture or rearrange the room to create the optimal conditions for installation.
The CineBeam S produces brilliant 4K images – adjustable in size from 40 to 100 inches – that are just as crisp and clear in the daytime as they are at night. Its advanced RGB laser system offers 154 percent coverage of the DCI-P3 color gamut, guaranteeing accurate color reproduction that helps preserve the creative intent behind each piece of content. With 500 ANSI lumens brightness and a 450,000:1 contrast ratio, it ensures deep blacks and rich, lifelike colors under any ambient lighting conditions.
Designed to fit seamlessly into customers’ lifestyles, the LG CineBeam S offers a range of convenient features that promote versatile usability. A complete home cinema solution, it comes equipped with built-in stereo speakers that support Dolby Atmos for spacious and dynamic audio. The integration of LG’s webOS smart TV platform gives users access to a host of popular streaming services along with intuitive control and convenient content discovery.
For more entertainment options, users can connect external devices through the projector’s physical ports (HDMI x 1 and USB Type-C x 2), or stream content wirelessly from a smartphone, tablet or PC via AirPlay 2 and Screen Share. Setup is fast and simple, thanks to Auto Screen Adjustment, which enables sharp, perfectly aligned visuals in practically any viewing environment. Users can further fine-tune visual output without physically moving the projector through Screen Scaling & Shifting, and utilize the Wall Color Adjustment feature for projection onto non-white surfaces.
Beyond performance, the CineBeam S also impresses with its subtle, yet eye-catching minimalist design completed with an elegant metallic finish, seamlessly blending into any interior space as an aesthetic object. Its small size allows for easy placement on a shelf or table and provides excellent portability, giving users the freedom to take the projector with them wherever they go. A triumph of form and function, the LG CineBeam S packs powerful projection technology into an ultra-compact unit that fits comfortably in one hand, measuring 110 × 160 × 160 millimeters and weighing 1.9 kilograms. The model also ships with a redesigned remote that offers a more refined look and a more natural control experience compared to the LG CineBeam Q. Additionally, support for the LG ThinQ app lets users operate the projector with their smartphone.
“The LG CineBeam S is a testament to our commitment to innovation, and to bringing a truly premium home cinema experience to a wider audience,” said YS Lee, head of IT Business at the LG Media Entertainment Solution Company. “This isn’t just a projector; it’s a premium lifestyle solution that combines design and technology excellence to deliver unprecedented flexibility and a new kind of customer value.”
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