How LG’s Enhanced In-Vehicle Cabin Camera Makes Driving and Riding Safer
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By News Reporter
Headlined by Next-Gen Micro LED Display, Company’s Exhibit Boasts an Array of
Cutting-Edge Displays and Management Solutions for Diverse Sectors
SEOUL, June 12, 2024 — LG Electronics (LG) is participating in InfoComm 2024, North America’s largest professional audiovisual tradeshow, taking place in Las Vegas, Nevada, from June 12-14. Inside a vast, 225-square-meter exhibition booth, the company is showcasing its latest AI-enhanced digital display solutions for B2B environments, including retail, corporate and education.
Among the highlights of LG’s InfoComm 2024 exhibit is a next-generation Micro LED display which is being unveiled to the public for the first time. Scheduled to launch by the end of this year, the newly-announced model employs AI technology to enhance picture quality and all-around performance.
LG’s Micro LED display utilizes tiny LED chips, measuring approximately 16 micrometers wide by 27 micrometers long – to deliver high contrast, bold colors and exceptional detail. The company’s sophisticated AI technology is used to produce and precisely evaluate the chips, 25 million of which are integrated into the 136-inch model. Additionally, the display itself leverages LG’s AI processor to analyze the brightness and tone of the LED chips in real time, automatically calibrating them to achieve the best picture quality possible.
Visitors to LG’s booth can also explore the convenience-enhancing signage display software available through
link hidden, please login to view, the company’s exclusive B2B online software platform. These include the LG DOOH Ads commercial display advertising solution, LG SuperSign Cloud content management solution, and the LG ConnectedCare real-time monitoring and remote-control solution. Each suite of software helps to maximize the efficient usage of LG’s commercial display solutions and expand the customer experience. In addition, LG is demonstrating its security system, LG Shield, at InfoComm 2024. The ideal tool for an era in which security has become more important than ever, the system is able to protect central servers, apps and operating systems from a broad spectrum of cyber threats. LG Shield has attained several international security certifications, including Common Criteria Evaluation Assurance Level 2 (CC EAL2) certification and the OpenChain security assurance specification (ISO/IEC 18974:2023).
Also on show is an advanced AI advertising solution, presented by LG in collaboration with its partners, which can display ads tailored to various audiences.
Furthermore, the LG booth features a comprehensive lineup of display solutions optimized for corporate environments. These include the LG MAGNIT, which now features a 144Hz variable refresh rate (VRR). Courtesy of this new upgrade, users can enjoy high-quality video content without the distraction of screen-tearing or stuttering. As certified by TÜV Rheinland, the LG MAGNIT delivers excellent low-grayscale performance, boasting outstanding image clarity and enabling users to see more vividly what’s happening during the darkest scenes. The display is also certified for color consistency over a wide viewing angle.
LG MAGNIT also has earned certifications regarding product- and user-safety in the installation environment. LG’s display complies with the Federal Communications Commission’s (FCC) regulatory standards for electromagnetic compatibility and has earned a Class-1 rating in the British Standards Institution (BSI) Surface Spread of Flame Test (BS476 Part7). It also comes with Eye Comfort certification from TÜV Rheinland for its low blue-light emissions.
The LG MAGNIT All-in-One, a 136-inch display equipped with a built-in controller and speakers, is ideal for use in offices and conference rooms. With its sleek, user-friendly design, the display has received prestigious industrial design accolades, such as a 2024 Red Dot Design Award and a 2024 iF Design Award.
Other impressive products presented by LG at this year’s InfoComm include 171-inch LED signage and 105-inch digital signage display featuring a 21:9 aspect ratio. Suitable for video conference calls, the super-sized screens enable users to display multiple pieces of visual information simultaneously, making it possible to share a wealth of data or video feeds from a large number of conference participants. Additional displays include LG CreateBoard, a digital whiteboard that promotes interactive learning and collaboration in both classrooms and workplaces. Google Mobile Services-certified, LG CreateBoard enables users to seamlessly integrate with the Google ecosystem by connecting their Google accounts.
Visitors can also see LG’s solutions for the digitalized retail environment, including digital menu boards and standing displays designed for drive-through restaurants and stores. The company’s solutions provide excellent visibility outdoors thanks to their high-brightness displays, and increased durability due to the implementation of technology that protects against screen-yellowing from prolonged exposure to sunlight.
“Featuring an array of AI-powered digital display solutions for B2B customers, LG’s showcase at InfoComm 2024 reveals a strong commitment to advancing the technology, and to meeting the unique display needs of diverse sectors,” said Paik Ki-mun, head of the Information Display business unit at LG Business Solutions Company.
To learn more about LG’s B2B digital displays, visit .
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By News Reporter
In the third episode of the ‘Customers at Heart’ series, we take a look at how LG India created a customized care solution to innovate the customer experience.
LG India, a subsidiary of LG, is unique among its global counterparts as it independently manages sales, installation, repair and maintenance. Leveraging this autonomy, LG India has enhanced customer satisfaction and boosted sales through LG BEST Care, a service extending the warranty period of home appliances, including regular maintenance and cleaning.
Prior to LG BEST Care, LG India offered product care services under LG CareShip, which included routine visits and complimentary filter changes. However, a challenge was that 99% of customers only signed up for the service when they needed it, rather than at the point of purchase. This realization prompted efforts to improve customer engagement and revenue generation.
LG India aspires to conduct regular product inspections by experts to ensure that purchased products are in optimal condition, especially for customers who want to ensure peak product performance throughout the entire period of use. In order to do this, LG India came up with three key customer experience innovations.
The first looked to expand the range of customer choices, broadening the range of CareShip sales channels and products. The second aimed to improve customer impression services, where detailed plans were developed to differentiate the installation and repair experience. The last considered how to create an easy and convenient CareShip management system with customer convenience in mind.
To implement these new services, LG India analyzed data from its 50 million customers based on product type and usage period. This data-driven approach led to the expansion of sales channels and the creation of new care packages tailored to customer demand.
The company has also enriched the customer experience with discount promotions, a wider selection of choices and the introduction of LG SUPER Service – a unique local package offering superior service quality.
LG BEST Care further reflects customer needs by bringing ease and convenience to CareShip’s management system. Services are now automated with a systemized schedule for regular visits. In addition, LG India has increased the number of dedicated care professionals and uses Net Promoter Score to identify and address negative feedback on CareShip products.
These enhancements have yielded impressive results. The number of care products increased from three to ten types, offering a more diverse range of services. The rate of same-day installations and repairs has improved from 66.5 percent to 70.4 percent with SUPER Service. Consequently, LG BEST Care has experienced rapid growth in both customer base and revenue. LG India aims to continue this momentum into 2024 by setting regional monthly goals.
Stay tuned for the next episode of ‘Customers at Heart,’ where we’ll visit another global LG office to discover more innovative customer experience strategies.
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By News Reporter
Company Aims to Lead Shift to Software-Defined Robotics
SEOUL, Mar. 12, 2024 — LG Electronics (LG) is making a strategic investment move to expedite the advancement of its capabilities in service robotics, a key new business area of the company.
LG has executed a stock purchase agreement to acquire a stake in Bear Robotics, a prominent Silicon Valley-based startup specializing in AI-driven autonomous service robots, through an investment of USD 60 million.
Rather than seeking short-term returns, this strategic investment is aimed at bolstering LG’s portfolio for long-term growth. Upon closing the stock purchase, the company will hold the largest portion of shares in Bear Robotics on a single-shareholder basis.
At CES 2024, LG’s CEO William Cho had discussed such potential equity investments, stating, “In the service robotics market, we’re focusing primarily on areas such as delivery and logistics. However, we are carefully considering future directions, keeping open the possibility of equity investments or mergers and acquisitions.”
Founded in 2017 under the leadership of CEO John Ha, a former Senior Software Engineer and Technical Lead at Google, Bear Robotics has gained recognition for its AI-powered indoor delivery robots catering to markets in the United States, South Korea and Japan. The company boasts a team of skilled engineers, including its co-founder and CTO, with backgrounds in prominent tech companies. Notably, Bear Robotics is drawing attention for its expertise in platformizing service robotics software, robot fleet management technology and cloud-based control solutions.
Leading the Shift to Software-Defined Robotics and Enhancing Synergy in Robot Business
LG is preparing for a transition towards Software-defined Robotics (SDR), a shift from hardware to software emphasis, similar to what has been observed in the mobility industry. In anticipation of future growth, the company is committed to developing scalable service robots on an open architecture software platform so that it may cater to a variety of environments, recognizing the critical importance of standardizing AI-based autonomous robot platforms. With this understanding, LG views this strategic investment as a pivotal opportunity to propel its robot business capabilities.
With years of experience in the robot business, LG has accumulated expertise in deploying robot solutions across various commercial spaces such as airports, hotels, restaurants, hospitals, retail stores, museums, smart warehouses and golf courses. LG operates a facility dedicated to the production of service robots at the LG Future Park in Gumi and boasts world-class capabilities in management of quality, supply chain and customer services.
By combining Bear Robotics’ world-class R&D talents and software platform expertise with its own strengths, LG aims to spearhead efforts in standardizing robot platforms to significantly reduce market-entry costs, thereby enhancing operational efficiency and fostering synergies. “Just as Android revolutionized the smartphone era, standardized open platforms are essential for the activation of the robot market,” remarked Bear Robotics CEO John Ha.
Charting a Course for Future Growth in the Service Robotics Market
In recent years, LG has strategically reallocated resources towards high-growth sectors for the future, aligning with market dynamics and the strategic significance of its business models. The investment in Bear Robotics epitomizes LG’s dedication in accelerating the advancement of its service robot sector, a pivotal component of its future growth strategy.
LG has been nurturing its robot business as one of its future core pillars. From the deployment of guide robots at Incheon International Airport in 2017, it has progressively introduced tailored solutions for diverse commercial settings, encompassing delivery and disinfection functionalities. Since the preceding year, LG has actively pursued expansion into international markets including the United States, Japan and Southeast Asia.
The service robotics market is expected to experience rapid growth, propelled by the rapid advancement of technologies such as AI and communication. On a global scale, the market is anticipated to grow from USD 36.2 billion in 2021 to USD 103.3 billion by 2026.
Last year, LG unveiled its Future Vision 2030, outlining its goal of evolving into a Smart Life Solution Company that can seamlessly connect and expand customer experiences across various domains, including home, commercial, mobility and virtual spaces. Aligned with this vision, LG aims to achieve the ‘Triple Seven’ goal: an average growth rate and operating profit of seven percent or more, alongside an enterprise value translating into an EBITDA ratio of seven.
“As the service robot market enters a period of growth, this equity investment will significantly contribute to securing a ‘Winning Competitive-edge’ for the company,” emphasized Lee Sam-soo, chief strategy officer at LG Electronics. “From a mid- to long-term perspective, we will seek to develop our robot business into a new growth engine, exploring various opportunities through the integration of cutting-edge technologies such as Embodied AI and robotic manipulation.”
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By Alex222222222
Hello,
I purchased an IP surveillance camera and I don't know how to connect it to LG TV. I have already wasted several days looking for applications and ways to connect but in vain, only now do I realize how "poor" the application portfolio of this TV is. Pretty sad. Anyway, I'm looking for an application with which I can watch my surveillance camera live. The camera is from TP-link and supports RTSP/Onvif Protocols.
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By News Reporter
LG’s Innovative In-Vehicle Infotainment Capabilities Combine With Magna’s Cutting-
Edge ADAS and AD Technologies in Companies’ Latest Collaboration
SEOUL, Jan. 4, 2023 — LG Electronics (LG) will hold a private demonstration for major automakers at CES 2024, introducing a new cross domain platform integrating Advanced Driver Assistance System (ADAS), Automated Driving (AD) and In-Vehicle Infotainment (IVI) technologies. Developed by LG in collaboration with Magna, a global mobility tech company, the game-changing future mobility platform is expected to arrive on the market in the near future.
Initiated in 2023, the collaboration leverages the combined technological prowess of LG and Magna, to help deliver differentiated user experiences in the vehicle cabin. The two companies have successfully integrated a cross domain cockpit computing system into a single System on Chip (SoC) representing a flexible and cost-effective solution for OEMs.
The single electronic module supports multiple IVI systems and ADAS/AD domain integration, and can efficiently handle various Automotive Safety Integrity Level (ASIL) requirements while using fewer electronic control units and taking up less packaging space. This scalable solution is ideal for the coming transition towards the Software-Defined Vehicle (SDV) and for the consolidation of its electrical/electronic architecture. The integration of functionalities into a single module enables the real-time sharing of rich data across domains.
Via a dedicated Human Machine Interface (HMI), LG’s platform can provide drivers and passengers with compelling, new experiences – and more intuitive interactions – when using advanced automotive displays, digital clusters, Augmented Reality-Head Up Displays (AR-HUD) and visualization software. Additionally, the solution can be customized to meet any OEM’s integrated communications and IVI system needs. 2027 model year vehicles are expected to be the first to benefit from this advanced technology.
“We are extremely pleased with the progress we have made on this future mobility technology,” said Eun Seok-hyun, president of LG Vehicle component Solutions Company. “LG and Magna’s joint efforts will help push the industry forward, facilitating the rapid adoption of crucial technologies that elevate driving safety and the on-road experience.”
Another successful collaboration between the two companies, LG Magna e-Powertrain unites Magna’s expertise in electric powertrain systems with LG’s capabilities in component development for e-motors, inverters and on-board chargers. Announced in 2021, the joint venture, which encompasses engineering, design and manufacturing, enables LG and Magna to proactively respond to market trends and deliver innovative solutions to fulfill customers’ evolving needs.
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