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By News Reporter
In a groundbreaking step toward redefining its audio experience, LG officially launched its highly anticipated LG “xboom by will.i.am” audio lineup in the United States on April 14. To celebrate the occasion, LG welcomed multi-platinum artist, tech innovator, and Founder and CEO of FYI.AI, will.i.am to its North American headquarters for the first time. The visit marked not just a product debut, but the beginning of a new era for LG’s xboom brand, one infused with artistic vision and cutting-edge sound crafted in collaboration with will.i.am himself.
will.i.am ascended the iconic “Life’s Good” stairs at the North American Headquarters and began his day meeting with Jung Kyu-hwang, CEO of LG Electronics North America, to discuss their shared enthusiasm for the partnership and the future of the xboom brand.
will.i.am signed 50 exclusive posters featuring him alongside the LG xboom Grab, one of the standout speakers in the new lineup. He also took time to sign branded notecards for LG employees and special guests, adding a thoughtful touch to the day. The LG audio team surprised him in return with a swag bag filled with every product in the new xboom lineup, complete with a custom “xboom by will.i.am” luggage tag – a small nod to the collaboration’s unique fusion of tech and style.
The special day, consisting of media, marketing and employee engagement activities, kicked off with a private Q&A session followed by in-depth demos, attended by media and influencers, and hosted by Aaron Westbrook, LG’s head of Audio Marketing. The two discussed how the LG “xboom by will.i.am” partnership came about, what fuels and inspires his creativity, and where his passion for artificial intelligence and technology originated. will.i.am also demoed RAiDiO.FYI on his LG xboom Grab speaker, opening up a conversation between himself and an AI persona named Fyin.
The hands-on demo session generated many “wow” moments. Phones were out and cameras rolled as the xboom speakers endured a series of durability tests, including being buried in sand and submerged in water, showing impressive results. Jack Kiledjian and Scott Cohen from LG’s Customer Value Enablement team also ran blind sound tests against competitor products, allowing attendees to compare and hear the superior performance of the LG “xboom by will.i.am” speakers without bias.
In a surprise appearance at the LG cafeteria, will.i.am stepped in as emcee for an “xboom by will.i.am” product raffle. Winners took home a variety of items from the new audio lineup, along with signed will.i.am posters, turning an ordinary lunch into an unforgettable moment.
Keeping the energy going, will.i.am headed to LG’s state-of-the-art Virtual Studio to film an unboxing video alongside Speedy Morman, well-known influencer and host of “360 with Speedy.” The video blended entertainment, tech, and content creation into a fun and engaging showcase of the entire new LG xboom lineup.
To cap off the eventful day, LG and will.i.am hosted a private meet-and-greet with randomly selected employees. Each winner received a professional photo with will.i.am and a signed commemorative poster. Employees were encouraged to share their snapshots on social media to spread the excitement and amplify the launch buzz beyond the LG campus.
This special day was a celebration of collaboration, creativity and community. Through his visit, will.i.am helped foster a deeper connection between the media, influencers, LG U.S. employees and the new xboom lineup, giving them a front-row seat to the innovation behind the brand’s new sound identity.
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By News Reporter
The LG Styler Steam Clothing Care System has become an essential appliance in many Taiwanese households, addressing health concerns as well as enhancing clothing appearance. On October 9, LG Taiwan hosted a press conference to mark the official launch of the ALL NEW Styler.
For the first time, LG Taiwan collaborated with Taipei Fashion Week, creating a massive Styler-shaped pop-up store in the Xinyi Xiangti Avenue Plaza. The exhibition space was designed to make guests and media feel as though they were stepping inside the Styler. Attendees could try out the LG ALL NEW Styler and get a firsthand look at features typically hidden when the machine is in operation.
LG Taiwan also partnered with acclaimed independent design brand DOUCHANGLEE, co-founded by renowned fashion designers Dou Teng Hwang and Changlee Yugin. The designers attended the event to endorse the LG Styler, showcasing how the product enables consumers to express their style without the limitations of traditional clothing care.
The pop-up store featured demonstrations of the LG ALL NEW Styler’s powerful new functions, including the upgraded Dual Steam Clothing Care technology and the Smart Shaking Hanger. Guests experienced AI-powered care recommendations, a built-in high-pressure steam iron and a foldable pants press. The event provided plenty of valuable material for the media.
Designers Dou Teng Hwang and Changlee Yugin took the stage to share their experience working with LG Taiwan, praising the ALL NEW Styler’s steam care capabilities and built-in steam ironing system. They also discussed how the installation of the LG Styler at DOUCHANGLEE’s Zhongshan concept store introduced a new perspective on garment care to consumers.
LG Styler’s latest showcase highlighted the brand’s innovative fusion of technology and fashion-forward design. Through an impressive life-sized display, the premium garment care solution demonstrated how advanced technology can transform daily clothing care routines, reinforcing LG’s position as a leader in sophisticated home appliance solutions that resonate with style-conscious consumers.
Contributed by LG Taiwan
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By News Reporter
SANTA CLARA, Calif., October 29, 2024 — Showcasing cutting-edge technological solutions,
link hidden, please login to view, the North America Innovation Center of LG Electronics, announced the winners of the 2024 Startup Pitch Competition, co-sponsored by LG Chem. This year’s event, held during LG NOVA’s annual in San Francisco, featured standout startups focused on Life Sciences, Open Innovation, HealthTech, AI, Smart Life and CleanTech, with three companies recognized for their potential to drive impactful change. Ten startups competed for cash prizes and recognition in front of a panel of industry experts, LG executives and investors. The 2024 winners are:
First Place: . – mDETECT has developed highly-sensitive cancer blood tests using DNA sequencing, offering a universal approach to monitoring therapy response and detecting cancer progression. The company received the top prize of $15,000. Second Place: – Glidance is revolutionizing independent mobility for people who are blind or have low vision with Glide, the first AI-powered intelligent guide, which enhances confidence, safety, and autonomy. Glidance was awarded $10,000. Innovation for Impact: – Oncoustics is transforming low-cost point-of-care ultrasound devices into powerful diagnostic tools for early detection and monitoring of liver diseases using AI. Oncoustics received $10,000 for its selection as Innovation for Impact company. This award category was sponsored by LG Chem. In addition to cash prizes, participants will have the chance to explore further collaboration through LG NOVA’s , which seeks to support innovative startups through potential collaborations, partnership programs, marketing opportunities and other resources.
“We’re excited to recognize startups that are truly pushing the boundary of what’s possible, developing technologies that have the potential to make an impact on people’s lives,” said Dr. Sokwoo Rhee, corporate executive vice president for innovation at LG Electronics and head of LG NOVA. “These companies are leading the way in critical fields like healthcare, cleantech, AI and life sciences and we look forward to exploring opportunities with them as they continue to advance their innovations. Together, we can shape a brighter tomorrow by driving meaningful change through collaboration.”
The fourth annual LG NOVA InnoFest brought together industry leaders, investors and startups to explore emerging technologies in a collaborative environment. This year’s theme, “Lighting the Halo for Innovation,” emphasized the importance of co-creation in driving meaningful progress. The festival featured over 70 speakers, covering topics ranging from building successful ventures and the future of AI to innovative digital care models, energy management and more.
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By News Reporter
LG TV Owners Worldwide Gain Access to Exciting Offers, Including Discounts
and Free Trials from Global and Regional webOS Content Partners
SEOUL, Aug. 30, 2024 — LG Electronics (LG) is announcing the LG Streaming Week campaign in 44 countries, starting from September 9 and running through October 13,1 to celebrate a decade since the initial launch of webOS on the company’s LCD and OLED TVs. For owners of LG TVs above UHD released from 2018 onward (running webOS 4.0 and above), as well as StanbyME and StanbyME Go users, LG Streaming Week presents a variety of free and discounted subscriptions from service partners through its dedicated app, accessible from the Home Screen, Content Store or Apps.
Each promotional week will feature a different global and local partner line-up, with each partner limited offer accessible and redeemable solely on a weekly basis, from the LG Streaming Week app.2
LG Streaming Week boasts a range of enticing offers from content partners, such as free subscriptions of up to three months and up to 90 percent in discounts. Whether a fan of movies, sport, gaming, anime or cult classics, LG Streaming Week caters to a multitude of interests and preferences for a more captivating viewing experience.
Apple TV+3 is offering a three-month free trial, allowing LG TV owners to enjoy the latest premium Apple Originals, including the gripping psychological thriller Disclaimer, starring Academy Award-winners Cate Blanchett and Kevin Kline and created and directed by five-time Academy Award-winner Alfonso Cuarón. Plus, new seasons of the Emmy Award-nominated and BAFTA-Award winning drama Slow Horses; enthralling post-apocalyptic series Silo; and the sweeping and deeply moving drama Pachinko. Moreover, LG is providing customers with a three-month free trial of Apple Music.4 The award-winning Apple Music offers one of the largest catalogs of music in the world with over 100 million songs as well as over 30,000 expertly curated playlists, artist interviews, Apple Music Radio and so much more. Apple Music subscribers also have access to exciting features like Apple Music Sing and time-synced lyrics as well as lossless audio, and immersive Spatial Audio.
Movie enthusiasts will be delighted with the chance to explore films and series from multiple content providers across genres. New and returning Paramount+5 subscribers can get a 50 percent discount on an annual subscription of high-stakes dramas including Tulsa King, critically acclaimed projects like Fellow Travelers (Paramount+ with Showtime plan only in US), next-gen franchises that build on fan favorites like Knuckles, Star Trek: Strange New Worlds and Tales of the Teenage Mutant Ninja Turtles, along with an extensive library of even more hit series, blockbuster films, live sports and breaking news.
Mubi,6 a global streaming service, production company and film distributor dedicated to elevating great cinema all over the world, is offering LG TV owners during LG Streaming Week a chance to discover the best of cinema, in the comfort of their home, with 70 percent off for six months.
For sports fans, DAZN7 – the only place to watch NFL Game Pass (excluding US and China) – will be offering new customers 25 percent off a NFL Game Pass Season Pro subscription and a NFL Weekly Pro subscription for USD 0.99 or local currency equivalent. This will give LG TV owners the opportunity to watch every NFL game from every team, including the Playoffs and Super Bowl, live and on-demand. Plus get NFL RedZone, NFL Network, NFL Originals and much more, including a full suite of archive content.
What’s more, for those who prefer gaming or anime, LG Streaming Week has appealing offers for users of different tastes and interests. LG TV owners can embark on an anime adventure with 30 days free trial of Crunchyroll, where fans unlock the largest dedicated anime streaming library of over 25,000 hours of content and fresh series arriving every season. For an interactive experience, especially for LG TV owners, Blacknut8 Cloud Gaming offers a 30-minute free play session for any of their 500+ premium games and a special USD 1/first month subscription offer for new subscribers. For kids and families, Baby Shark World for Kids by The Pinkfong Company is granting 1 month of free access to its vast library of songs and stories that engage children in stimulating learning experiences.
To provide those who do not yet own an LG TV with the opportunity to take advantage of LG Streaming Week, the company is presenting several promotions on TV products across the global market. LG aims to expand its presence with enticing occasions for users to experience all that webOS has to offer on LG TVs.
The decade-long journey of webOS is marked by continuous innovation, demonstrating LG’s commitment to delivering content with a user-friendly interface for convenience and ease of use. Over the years, webOS has undergone a home screen overhaul that enhances usability and leverages the latest AI technology to effortlessly direct viewers to their preferred content. What’s more, the company’s recent webOS Re:New program enables LG AI TV owners to receive TV upgrades for a period of five years, enriching the user experience for a wider audience.
LG webOS highlights LG’s dedication to optimizing content consumption, with support from over 4,000 partners in 180 countries and millions of active users. Since its launch, webOS has evolved over 10 years to transform the home entertainment experience for easy-to-use viewing pleasure. Now available across LG TVs and lifestyle screens such as StanbyME and StanbyME Go, webOS has recorded significantly increased usage time, with consumers gradually shifting access from traditional TV to webOS, reflecting its widespread appeal to users around the world.
For further details about free and discounted content available during LG Streaming Week, visit the dedicated page on each regional LG.com site. Information on LG product promotions can also be found at
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1 LG Streaming Week 1 starts September 9 and redemptions for Week 1 offers close September 15. Week 2 starts September 16 and redemptions for Week 2 close September 22. Week 3 starts September 23 and redemptions for Week 3 offers close September 29. Week 4 starts September 30 and redemptions for Week 4 offers close October 6. Week 5 starts October 7 and redemptions for Week 5 offers close October 13. Select partner offers may start at a different date than the beginning of the week.
2 Partner offer can only be redeemed once via LG Streaming Week app.
3 Apple TV+ offer is available via LG Streaming app from September 9 and can also be accessed directly from Apple TV app in over 90 markets until November 17. Offer ends November 17. Offer available on 2018-2024 LG 4K, 8K Smart TV models, StanbyME and StanbyME Go models in the Apple TV app. Valid only for new and qualified returning subscribers to Apple TV+ in your region. Limit one offer per TV and Apple ID. Plan automatically renews at your region’s price per month until cancelled. Requires Apple ID with payment method on file. Payment will be billed to payment method on file and can be cancelled anytime at least a day before each renewal date in your service account settings. Terms and Apple Privacy Policy apply; see the applicable terms at Must be the minimum age required in your country and in the country that matches the store front on which you are redeeming the offer. Compatible products and services required. Cannot be combined with other offers providing access to the same service. Apple TV+ is a service mark of Apple Inc.
4 Apple Music offer is available via LG Streaming app from September 9 in 44 markets and can also be accessed directly from Apple Music app in 137 markets until April 30, 2025. Apple Spatial Audio with Dolby Atmos is available on LG OLED TV models launched from 2018 to 2024 and QNED TV models Q90T and above.
5 Paramount+ offer is available in 18 countries including US, Canada, United Kingdom, France, Italy, Austria, Switzerland, Republic of Ireland, Australia, Argentina, Brazil, Mexico, Colombia, Chile, Peru, Panama, Guatemala and Ecuador, where LG Streaming Week promotion is available. The total cost of the annual plan is billed upfront and after the first year, auto-renews at the then regular annual price of the annual price selected. Paramount+ U.S: Total cost of annual plan billed upfront. Auto-renews at then regular annual price (currently, plan start at USD 59.99/year + tax, as applicable).
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By matesz
Hi
I have LG C3 connected to yamaha A-S501 via optical cable.
When i pair the devices with universal control both power and volume features works as intended.
After pairing i cannot turn on or off connected device, but volume works.
It's like option to send power signal via IR is turned off and i cannot find option in settings to change it.
Please help, i just replaced AMP explicitly to have this feature
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