By News Reporter
Since the initiation of the in the 1960s, the fragility of our world has become a global topic, requiring united social action and even multinational companies to reconsider their strategies. That focus has also shifted in a more sustainable direction that puts nature conservation first, a change that can be seen in the attitude of today’s rapidly growing eco-conscious consumers.
In matters relating to conscious spending, there isn’t a more active group than Gen Z, with saying they prefer buying from brands that actively support social and environmental causes over those that do not. Society’s youngest consumers are now the ones informing the public on all things green, making this generation the leaders of real societal change.
On a governmental level, the EU introduced new Energy Labels on March 1, taking a stricter stance on products that wish to be labeled green. Such environmental labels are important because they provide insightful energy consumption and environmental data that today’s consumers expect before purchase. The new energy designation replaces the outdated system by providing manufacturers with added incentive to improve energy efficiency.
Photo Credit: European Commission
A washing machine’s spin efficiency could be crucial in determining the energy consumption of a dryer, since low spin performance increases running time and uses more energy. When it comes to noise, although the difference between 72dB and 73dB may seem small, the new rules could have an appliance demoted an entire letter grade.1
As part of its commitment to reduce its carbon footprint, LG has converted all DUAL Inverter Heat Pump Dryers to use only R290 refrigerant, which has a lower global warming potential (GWP) than R134a refrigerant.2 As a result, LG’s DUAL Inverter Heat Pump Dryer earned the Green Product Mark from TÜV Rheinland for meeting the requirements of pollution prevention, sustainable use of resources and climate change mitigation.3
And in an effort to further reduce greenhouse gas emissions, LG makes every effort to make products lighter, using fewer resources during the production process. LG is developing and supplying energy-efficient products that carry the Energy Star label and are certified by the European Commission for contributing to the reduction of greenhouse gas emissions and helping to modify usage behavior for a greener lifestyle.
For example, the Inverter Linear Compressor found in LG’s refrigerators efficiently keep food fresh longer and noise levels lower compared to LG’s conventional models.4 LG’s world-class inverter technology regulates the speed and revolution of motors and compressors depending on the situation to optimize operation. The unique linear motion of the compressor enables LG refrigerators to reach target temperatures quickly while reducing friction points for heightened durability and less noise.
For LG washers with LG Inverter DirectDrive technology, the motor is directly connected to the drum without the use of a belt or pulley, allowing for greater durability and energy efficiency while reducing noise compared to models without DirectDrive. LG is so confident of the durability of its core technologies that all inverter components are backed with a 10-year warranty.
Photo Credit: Corporate Knights
LG’s contributions for a greener world have been recognized both globally and locally. LG was ranked the 13th most sustainable global corporation by and As You Sow’s annual list. In its home country, LG claimed This Year’s Green Product award from the non-profit civic group Korea Green Purchasing Network (KGPN) for the eleventh straight year and also took KPGN’s Award of Green Masterpiece (AGM), an accolade exclusively for businesses that have made a significant contribution to the conservation of the environment.
The damage inflicted on our planet and all the life on it is one of the greatest threats we face as a global community. Overcoming such a global problem is only possible with the support of all members of society. Through its products, LG will continue to set an example that responsible products and good business can go hand in hand.
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1 The acoustic airborne noise emission class of a household washing machine is determined on the basis of acoustic airborne noise emission at spinning phase. A-grade is assigned to noise level below 73dB ().
2 GWP for R290 is 3 versus 1,430 for R134a.
3 Tested by TÜV Rheinland in August 2020 with R290 applied to LG dryer models RC*0***V**.
4 Tested by VDE by comparing energy consumption between LG model GBB530NSCXE (LG Inverter Linear Compressor) and GBB530NSQWB (LG conventional reciprocating compressor). Energy consumption test based on ISO 15502 standard.
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By News Reporter
LG Electronics is committed to taking systematic action across its diverse business portfolio to achieve net-zero carbon emissions from all of its operations by 2030. Expanding its eco-friendly businesses such as electric vehicle (EV) components and solutions as well as renewable energy business is a key part of this strategy. To better understand why LG and other forward-thinking companies are investing heavily in ESG, it’s important to first understand at what we’re facing.
Extreme weather conditions and climate-related natural disasters are on the rise all around the world. Reports warn that sea level will rise by 30 centimeters by 2100, with even more rise caused by land ice melt.1 Unprecedented monsoon rains in Pakistan last year caused devastating floods in Karachi that left hundreds of thousands of people homeless. In Australia, bush fires raged for months due to soaring temperatures and drought whereas in California and the western half of the United States, more than 8,000 wildfires laid waste to the natural environment and drove thousands from their homes.
And it’s not only homo sapiens that are under attack. According to the United Nations Intergovernmental Panel on Climate Change (IPCC), 20 to 30 percent of all species will be at risk of extinction if the current average global temperature rises by 1.5 to 2.5 degrees Celsius. A staggering 40 percent will become extinct if the temperature rises by an additional four degrees Celsius. With their habitats gone, many animals will simply be unable to survive, which won’t bode well for even for the species that manage to dodge extinction.
The world’s nations are working together to slow the advance of climate change, with key examples of this cooperation being the 1997 Kyoto Protocol and the 2015 Paris Agreement. While the former involves mostly developed nations and focuses solely on the reduction of greenhouse gases, the latter is notable for bringing together both developed and developing nations and recognizing the need for financial support, technology transfer and operational transparency in the fight to reduce emissions globally.
The Paris Agreement aims to limit global warming to well below 2 degrees Celsius, preferably to 1.5 degrees Celsius, compared to pre-industrial levels. The agreement calls upon its signers to gradually reduce emissions of carbon dioxide, methane and nitrous oxide to ultimately achieve carbon neutrality by the second half of the 21st century. Carbon neutrality is a state where carbon dioxide emissions are effectively net zero, meaning the amount of carbon emitted is equal to that removed from the atmosphere. This will ultimately require the phasing out of fossil fuels and converting to 100 percent renewable and highly efficient energy sources.
Nations including Denmark, England, France, Hungary, New Zealand and Sweden have already enacted laws targeting the goal of carbon neutrality. Other developed countries such as the US, China and Japan, have not yet enacted relevant legislation but have announced specific goals pertaining to carbon neutrality, while South Korea’s leaders have outlined a plan to become net zero by 2050.
Not only nations but global corporations are also concerned about the environmental impact of their operations, as are their customers. Of the US-based companies that participated in the Deloitte Resource 2020 Study, about 75 percent reported that their customers expected renewable energy sources to account for a certain percentage of all business-related electricity usage. The study also found that approximately 77 percent of companies are now engaged in actively promoting the use of renewable energy, a trend that is expected to continue and grow in the coming years. More companies today are acknowledging that in order to secure long-term business viability and grow brand loyalty, it is essential to pursue a low-carbon future.
For its part, LG is growing its renewable energy business and has established 6.7MW PV power-generation facilities in South Korea, generating a combined 8,832MWh of solar energy in 2019 alone. That same year, LG started mass-producing the LG Solar Car roof for EVs, which can charge a vehicle’s battery using collected solar energy. LG is also contributing to the reduction of greenhouse gases through solutions that increase the mileage of electric and hybrid vehicles, and also via a wide range of residential and commercial solar power products.
In the process of broadening its portfolio to embrace a more eco-friendly business, LG Electronics expects to cut greenhouse gas emissions from manufacturing by 50 percent compared to 2017 by the end of 2030. LG Carbon Fund was established in 2017 to support the development of GHG-reducing technologies and solutions through the virtual cycle concept wherein all profits from LG Carbon Fund investments are funneled back into the effort to reduce greenhouse gases. LG is also an active participant in the Clean Development Mechanism (CDM) project, which seeks to curb harmful emissions through investing technology and capital in developing countries.
For its efforts, Corporate Knights’ recent 2021 Carbon Clean200 report ranked LG 13th among publicly traded companies with the highest level of eco-friendly management based on various factors such as reduction of carbon emissions during production of goods and services, usage of eco-friendly materials and conversion to alternative energy.2 LG was praised for its efforts in producing home appliances with first-class energy-efficiency ratings.
The next installment of this ESG series will take a look at LG’s wide ranging and innovative efforts to create more environmentally-compatible consumer and commercial products.
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I set up airplay on our LG smart TV and it works just fine for most things. However, when I try to mirror something from HBO max from the iPad, I get sound on the LG TV but no picture. It’s the same for anything I try to mirror from HBO max, not just a particular show. This is the first time I’ve run across this. Most services mirror just fine. Any ideas? Thanks.