By News Reporter
Since the initiation of the in the 1960s, the fragility of our world has become a global topic, requiring united social action and even multinational companies to reconsider their strategies. That focus has also shifted in a more sustainable direction that puts nature conservation first, a change that can be seen in the attitude of today’s rapidly growing eco-conscious consumers.
In matters relating to conscious spending, there isn’t a more active group than Gen Z, with saying they prefer buying from brands that actively support social and environmental causes over those that do not. Society’s youngest consumers are now the ones informing the public on all things green, making this generation the leaders of real societal change.
On a governmental level, the EU introduced new Energy Labels on March 1, taking a stricter stance on products that wish to be labeled green. Such environmental labels are important because they provide insightful energy consumption and environmental data that today’s consumers expect before purchase. The new energy designation replaces the outdated system by providing manufacturers with added incentive to improve energy efficiency.
Photo Credit: European Commission
A washing machine’s spin efficiency could be crucial in determining the energy consumption of a dryer, since low spin performance increases running time and uses more energy. When it comes to noise, although the difference between 72dB and 73dB may seem small, the new rules could have an appliance demoted an entire letter grade.1
As part of its commitment to reduce its carbon footprint, LG has converted all DUAL Inverter Heat Pump Dryers to use only R290 refrigerant, which has a lower global warming potential (GWP) than R134a refrigerant.2 As a result, LG’s DUAL Inverter Heat Pump Dryer earned the Green Product Mark from TÜV Rheinland for meeting the requirements of pollution prevention, sustainable use of resources and climate change mitigation.3
And in an effort to further reduce greenhouse gas emissions, LG makes every effort to make products lighter, using fewer resources during the production process. LG is developing and supplying energy-efficient products that carry the Energy Star label and are certified by the European Commission for contributing to the reduction of greenhouse gas emissions and helping to modify usage behavior for a greener lifestyle.
For example, the Inverter Linear Compressor found in LG’s refrigerators efficiently keep food fresh longer and noise levels lower compared to LG’s conventional models.4 LG’s world-class inverter technology regulates the speed and revolution of motors and compressors depending on the situation to optimize operation. The unique linear motion of the compressor enables LG refrigerators to reach target temperatures quickly while reducing friction points for heightened durability and less noise.
For LG washers with LG Inverter DirectDrive technology, the motor is directly connected to the drum without the use of a belt or pulley, allowing for greater durability and energy efficiency while reducing noise compared to models without DirectDrive. LG is so confident of the durability of its core technologies that all inverter components are backed with a 10-year warranty.
Photo Credit: Corporate Knights
LG’s contributions for a greener world have been recognized both globally and locally. LG was ranked the 13th most sustainable global corporation by and As You Sow’s annual list. In its home country, LG claimed This Year’s Green Product award from the non-profit civic group Korea Green Purchasing Network (KGPN) for the eleventh straight year and also took KPGN’s Award of Green Masterpiece (AGM), an accolade exclusively for businesses that have made a significant contribution to the conservation of the environment.
The damage inflicted on our planet and all the life on it is one of the greatest threats we face as a global community. Overcoming such a global problem is only possible with the support of all members of society. Through its products, LG will continue to set an example that responsible products and good business can go hand in hand.
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1 The acoustic airborne noise emission class of a household washing machine is determined on the basis of acoustic airborne noise emission at spinning phase. A-grade is assigned to noise level below 73dB ().
2 GWP for R290 is 3 versus 1,430 for R134a.
3 Tested by TÜV Rheinland in August 2020 with R290 applied to LG dryer models RC*0***V**.
4 Tested by VDE by comparing energy consumption between LG model GBB530NSCXE (LG Inverter Linear Compressor) and GBB530NSQWB (LG conventional reciprocating compressor). Energy consumption test based on ISO 15502 standard.
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By News Reporter
In this episode of On the Job, we take a look at the pivotal role played by the LG’s unsung brand and packaging designers.
In the consumer electronics industry, the term “design” usually conjures up images of gadgets and devices on a drawing board. Although the way a product looks is without a doubt a key factor to its popularity, so too are the way it’s packaged and branded. Done well, these two elements can go a long way toward creating a unique, instantly recognizable identity, one that resonates with consumers and communicates the core values of a product or lineup and the company that made them.
At LG, the responsibilities of brand and package design fall on the visual identity (VI) team at LG Corporate Design Center. When designing a logo or package for a new model or product range, the VI team considers a range of factors such as consumers’ needs, legibility and usability, never losing sight of their goal to establish a clear identity that creates a good first impression but also an instant understanding of what the brand stands for.
A distinctive logo is at the heart of any good brand’s visual identity. LG’s VI team develops a symbol that embodies the essence of every product and effectively communicates their differentiated values. LG SIGNATURE, LG PuriCare, LG CordZero, LG OLED TV and LG UltraGear are just a handful of the globally recognized logos the team has created to date.
Able to enhance a product’s appeal and reinforce its overall aesthetic, packaging design gives the VI team another way to express the identity of each LG brand, in addition to affording adequate protection for the company’s diverse offerings.
LG UltraGearTM gaming monitors have made a name for themselves among serious gamers worldwide by providing great picture quality and performance. Seeking to match the monitors’ strong reputation with an equally dynamic symbol, LG introduced a new UltraGear logo in 2020. In order to convey that LG UltraGear is a key “weapon in the quest for gaming victory and glory,” the VI team set about researching the legendary weapons of mythical heroes and gods, such as the shield of Isis, King Arthur’s Excalibur, and the Harpe of Perseus. The team ultimately drew inspiration from the famous Greek sculpture known as the Winged Victory of Samothrace – also known as the Nike of Samothrace – representing action and triumph.
The winged motif seemed like the perfect choice for the UltraGear emblem due to the prevalence and significance of wings throughout gaming history. Wings symbolize many things: aerial superiority over opponents, fast travel to new destinations, tactical advantage by surveying from above. The final version of the logo depicts Nike’s wings in the form of a stylized U and G in two versions, one flat and the other in 3D.
From left: Seo Young-seok, Jun A-reum, Nam A-ran
“Creating and developing LG UltraGear’s emblem was a meaningful and rewarding process,” stated Seo Young-seok of LG’s VI team. “We feel that it successfully expresses the identity of our premium gaming monitor brand and how seriously LG takes the needs of the gaming community.”
To increase consumer awareness and raise the profile of the new emblem at launch, LG hosted an art contest to involve fans in the creative process because there is nothing more powerful than visually communicating the value of a product through great design to grab the attention of consumers in a crowded market.
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UM7500PTA can't select internal subtitles in MKV files since 5.00.15 update (there is a workaround though)By Laci Márkus
Hi all - have an UM7500PTA TV and steaming movies from my Synology NAS's DLNA server. (mkv HDR 2160p movies mostly)
SRT embedded subtitles had not been a problem and could select any of the SRT subtitle tracks, but not since 5.00.15 update.
I found a workaround though: if I add a dummy external srt file with one single subtitle inside, I can select internal subtitles and then the "track" button will be active to select any embedded srt sub.
Was looking into firmware downgrade via LgDTVUpDater, but not sure if a 2019 model TV can be downgraded that way.
Any ideas - thank you.
By News Reporter
Bright 6,000 ANSI Lumens Laser Projectors Deliver 4K UHD and WUXGA Images,
Smart Connection and More Convenient Features for Business
SEOUL, Apr. 16, 2021 — LG Electronics (LG) has added two new outstanding offerings to its ProBeam lineup of business projectors. The new models – BU60PST and BF60PST – offer a number of enhancements and features that bring greater performance to the office or school. With great image quality and a plethora of useful features, these latest LG ProBeam models can help users better deliver important information and key messages in almost any setting, from the boardroom to the classroom.
LG’s premium projectors are ideal for use in diverse setting, including corporate, retail, hospitality or education. Introduced last year, LG’s ProBeam brand of projectors are designed to deliver premium-level projection solutions for professional environments. Both new projectors provide improved brightness and high resolution for crisp, clear images to everyone in the room. Model BU60PST delivers a 4K UHD (3,840 x 2,160) image at a maximum of 300 inches (measured diagonally), approximately four times the clarity of WUXGA (1,920 x 1,200), the resolution offered by many business projectors currently on the market.
Peak brightness of 6,000 ANSI lumens and contrast ratio of 3,000,000:1 translates to images that can be seen just as easily in daylight conditions as in a darkened environment.* The laser light source in both ProBeam models is rated for 20,000 hours, approximately four times longer than projectors with conventional lamps. With support for HDR10, both BU60PST and BF60PST can reproduce stunning HDR content as it was meant to be seen, with exceptionally deep blacks and rich, dynamic, colors.
Like their predecessors (models BU50NST and BF50NST), LG’s latest ProBeam solutions are equipped with features that are perfect for business meetings and conferences. Users can connect either of the new projectors directly to a company or conference facility network via wired or wireless connection, eliminating the need for a laptop. Microsoft PowerPoint and Excel files can be opened directly from a USB device thanks to the built-in Office viewer. Screen sharing and screen mirroring make it especially easy to project content from devices running the Windows or Android operating system, giving users more options for displaying their presentations.
“As offices and schools reopen, we expect there will be a growing demand for upgraded presentation tools after the Zoom era,” said Jang Ik-hwan, senior vice president and head of the IT business unit of LG Electronics Business Solutions Company. “Designed specifically for business and education environments, LG ProBeam projectors are adaptable solutions that can facilitate better communication and enhance productivity.”
LG’s new 2021 ProBeam models will be available starting in the second quarter in North America, followed by key markets in Europe and Asia.
BU60PST BF60PST Projection System DLP DLP Native Resolution 4K UHD (3,840 x 2,160) WUXGA (1,920 x 1,200) HDR HDR10 HDR10 Light Source Type Laser (LD + P/W) Laser (LD + P/W) Light Source Life Time (High Brightness) 20,000 hours 20,000 hours Brightness 6,000 ANSI Lumens 6,000 ANSI Lumens Contrast Ratio (Full On / Full Off) 3,000,000:1 3,000,000:1 Noise (Typical) High / Mid / Low 33 / 30 / 29 dB(A) 33 / 30 / 29 dB(A) Projection Lens Lens Shift Horizontal ± 20%, Vertical ± 50% Horizontal ± 20%, Vertical ± 50% Zoom x 1.6 x 1.6 Screen Size 40-300 inches 40- 300 inches Throw Ratio 1.30 – 2.08 1.30 – 2.08 Sound Speaker Output 5W + 5W Stereo 5W + 5W Stereo Bluetooth Yes Yes Gross Size (W x D x H) 580 x 441 x 273 mm 580 x 441 x 273 mm Net Weight 9.7 kg 9.2 kg HDMI 2 2 USB Type-A 2 (USB 2.0) 2 (USB 2.0) Platform webOS 4.5 webOS 4.5 DICOM O O HDBaseT O O RS-232 O O # # #
* Brightness, or lumens, is based on the perceived brightness equivalent to the brightness of lamp projector.
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