LG Announces First-Quarter 2025 Financial Results
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By Alex
To compete with Samsung’s Frame TVs, LG announced it’s getting into the space with LG Gallery TV.
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In just the past couple years, the that’s been dominated by Samsung’s The Frame has seen growth, with additions from both TCL and Hisense. Now LG has announced its own entry, the LG Gallery TV. The TV will leverage the Gallery+ service that LG released earlier this year, which includes thousands of display visuals ranging from pieces of art to cinematic images to gaming scenes. Much like Samsung’s Art Store, Gallery+ has a limited free option, but its full capability requires a subscription.
The new Gallery TV shouldn’t be confused with the G Series OLED TVs, like the , even though the G Series used to be called the Gallery Series up until a couple years ago. The Gallery TV is a mini-LED TV with “a specialized screen that reduces glare and minimizes reflections for an art-like viewing experience” (so it likely has a matte coating). LG hasn’t specified the backlight configuration, but all of the other art TVs use edge lighting, so it’s a safe bet that this one will as well. OLED technology, while offering superior picture quality to mini LED, isn’t able to display a single image for an extended time without concern of image retention (or burn-in).
LG has taken a cue from Hisense and includes a frame with the Gallery TV. The default frame is white, with the option to purchase an additional wood-colored frame. The TV will be available in 55 and 65 inches, but pricing has yet to be released.
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By News Reporter
Lyu Jae-cheol Appointed as New CEO to
Strengthen Fundamental Competitiveness of Core Businesses
SEOUL, Nov. 27, 2025 — LG Electronics (LG) today announced that Lyu Jae-cheol will assume the role of Chief Executive Officer, effective December 1. Mr. Lyu has successfully led the LG Home Appliance Solution (HS) Company, driving sustainable growth through expanded B2B operations, subscription-based and direct-to-consumer (D2C) business models, and continued competitive leadership based on LG’s core strengths in home appliances.
As CEO, Mr. Lyu will focus on expanding LG’s market-leading DNA in home appliances – built on delivering differentiated customer value – across the entire organization, further enhancing the company’s fundamental competitiveness and growth potential.
Mr. Lyu joined Goldstar (now LG Electronics) in 1989 as a researcher in the Home Appliance Research Center and has spent nearly half of his career in home appliance R&D, building deep technical expertise that has shaped his leadership approach. Since 2021, he has served as head of the H&A (now HS) Company, leading LG to become the global No. 1 home appliance brand.
Despite delayed recovery in consumer sentiment and intensifying market competition, he strengthened the leadership of flagship products while laying the groundwork for sustainable growth through continuous R&D. He also expanded HS Company’s business portfolio by advancing appliance subscription services, online channel growth and B2B business areas such as built-in appliances and component solutions.
Leadership Transition
William Cho will step down to support a healthy leadership transition after laying a strong foundation for sustainable growth during his four-year tenure as CEO.
Mr. Cho, who joined LG in 1987 and has dedicated 37 years to the company, expanded LG’s business beyond home appliances into sectors such as mobility and commercial spaces and established a mid- to long-term vision to transform LG into a Smart Life Solution Company that connects and extends customer experience across diverse spaces. His strategic direction prioritized performance in core businesses; growth in B2B, non-hardware and D2C areas; expansion into high-potential Global South markets; and exploration of new business domains – each becoming key milestones in LG’s future growth strategy.
To further accelerate growth of LG’s two key B2B pillars – vehicle solutions and heating, ventilation and air conditioning (HVAC) – the company has promoted Eun Seok-hyun, head of the Vehicle Solution (VS) Company, and James Lee, head of the Eco Solution (ES) Company, to president.
Kwack Do-yeong, who brings extensive experience in sales and strategy at the HS Company and a deep understanding of global markets, has been appointed Region Representative of LG Electronics North America and head of LG Electronics USA.
2026 Organizational Restructure
This year’s organizational changes focus on enhancing efficiency to build a more agile decision-making structure capable of responding to rapid external shifts, while reinforcing selective and focused operations to accelerate LG’s mid- to long-term portfolio strategy.
LG will maintain its existing four-Company structure, ensuring fast and accountable decision-making at the Company level. Similar and adjacent functions across business organizations will be integrated to streamline operations and improve execution efficiency.
With Mr. Lyu’s appointment as CEO, executive vice president Baek Seung-tae, previously head of the Kitchen Solutions Business, will assume leadership of the HS Company. Baek has strengthened global appliance competitiveness through roles leading both the Living Solutions and Kitchen Solutions Business and is well positioned to advance global production strategies under changing market conditions. The heads of the Media Entertainment Solution (MS), VS and ES Companies will remain in their roles to ensure continuity and strategic momentum.
Strengthening Growth Foundations for Future-oriented and High-potential Businesses
In parallel with organizational efficiency, LG is establishing new engines to accelerate high-potential business domains including HVAC, webOS and robotics.
The HS Company will establish the HS B2B Overseas Sales Division to grow global built-in and builder-focused business, and elevate the Built-in/Cooking Business Division to a Business. The HS Robotics Lab will be newly created, integrating select functions from the Chief Technology Office’s Advanced Robotics Lab. Research Fellow Lee Jae-wook, who led the Humanoid Robot Task, will head the lab. The MS Company will integrate its TV and IT Businesses into a single Display Business, and establish a Display Product Development Group to strengthen product competitiveness. The webOS Advertisement Business Department will be elevated to a Business to strengthen support for the expansion of webOS-based service operations The ES Company will establish a new Applied Business Division focused on HVAC solutions for data center cooling, ventilation, refrigeration and nuclear power, while launching the ES M&A Division and ES Overseas Sales Division to support localized, end-to-end overseas operations. Within the Chief Technology Office, a new HS Advanced Research Lab will enhance fundamental technology competitiveness, and a Next-Generation Computing Lab will be established to strengthen leadership in emerging technologies such as quantum and distributed computing and next-generation security. To drive companywide AI transformation, the existing DX Center and Business Process Innovation Division will be integrated into a new organization, the AX Center. Under the leadership of senior vice president Cho Jung-bum, former head of the DX Center, the AX Center will spearhead efforts to accelerate AI adoption, enhance operational efficiency, advance R&D and strengthen employee capabilities. All appointments and structural changes take effect December 1, 2025, with promotions effective January 1, 2026.
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By News Reporter
As the Official Home Appliance Partner, SKS Captivates
Visitors With a Stunning Showcase of Elegant Built-In Kitchen Solutions
SEOUL, Nov. 7, 2025 — LG Electronics (LG) showcased its ultra-premium built-in kitchen appliance brand, SKS, at Design Week Mexico 2025, one of Latin America’s largest design festivals. As the exclusive home appliance brand partner of this year’s event, SKS successfully elevated its brand presence in the region, reaffirming its leadership in the global luxury built-in market.
At Design House, the flagship exhibition of Design Week Mexico, visitors were invited to experience the full SKS lineup of ultra-premium built-in kitchen appliances, including the SKS refrigerator, freezer, oven, cook top, wine cellar and dishwasherAlso on display were LG’s premium home appliances, such as the InstaView MoodUP refrigerator, QuadWash® dishwasher, WashTower laundry solution and Styler clothing care system.
Design House transforms iconic local mansions and historic buildings into creative design spaces, each designed through collaboration between leading global architects, interior designers and brands. Spanning approximately 1,126 square meters, this year’s exhibition presented visitors with diverse, trend-forward inspiration for designing refined living environments.
Held under the theme “Designed in Mexico,” the 2025 edition of Design Week Mexico celebrated the artistry and craftsmanship of Mexican design. Reflecting this spirit, SKS’s exhibition theme, “Korean Precision with Mexican Soul,” captured the harmony between SKS’s stylish, technologically-advanced design philosophy and the warmth and creativity of Mexican craftsmanship. The Design House exhibition, which ran until November 2, drew strong interest from professional designers, students and the general public alike.
By expanding direct engagement with customers across the globe, SKS continues to strengthen its reputation as a specialist built-in brand and its position in the premium appliance market. Earlier this year, SKS served as the exclusive home appliance sponsor of the Food & Wine Classic 2025 in Aspen, Colorado – an event attended by more than 4,000 chefs, culinary professionals and visitors. In Seoul, LG recently opened SKS Seoul, a newly renovated showroom offering visitors a complete experience of SKS’s latest ultra-premium built-in kitchen innovations.
LG rebranded its ultra-premium built-in line earlier this year, transitioning from SIGNATURE KITCHEN SUITE to SKS. The refreshed identity, designed to be more modern and intuitive, has enhanced brand recognition and accelerated growth in the premium market. Despite the new name, SKS continues to embody the True to Food philosophy that has defined the brand since its inception.
“At Design Week Mexico, we had the unique opportunity to collaborate with world-class architects and designers to create an inspiring space – one brought to life by our stylish and sophisticated SKS solutions,” said Lyu Jae-cheol, president of the LG Home Appliance Solution Company. “LG will continue to strengthen engagement with customers around the world and further establish SKS as a global leader in the ultra-premium built-in kitchen appliance market.”
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By News Reporter
Strong Performance in Home Appliance and Vehicle Solutions Drives
Second-Highest Third-Quarter Revenue in Company History
SEOUL, Oct. 31, 2025 — LG Electronics Inc. (LG) today announced consolidated revenue of KRW 21.87 trillion and operating profit of KRW 688.9 billion for the third quarter of 2025.
The Home Appliance Solution (HS) Company and Vehicle Solution (VS) Company delivered strong performances despite external challenges such as U.S. tariffs and a slowdown in the electric vehicle (EV) market. These results reflect LG’s ongoing transformation of its business portfolio and commitment to qualitative growth, encompassing B2B solutions such as vehicle and HVAC systems, expanding non-hardware businesses like subscriptions and webOS, and innovative direct-to-consumer business models.
In the third quarter, LG’s B2B revenue grew 2 percent year-on-year to KRW 5.9 trillion, while revenue from appliance subscription services reached KRW 700 billion, up 31 percent year-on-year.
Q3 2025 Results & Outlook by Company
LG Home Appliance Solution (HS) Company
The HS Company reported revenue of KRW 6.58 trillion and operating profit of KRW 365.9 billion. Growth was driven by a successful two-track strategy targeting both premium and mass-market segments, alongside continued expansion in subscription and online businesses. Production site optimization and operational efficiency improvements helped offset much of the U.S. tariff impact, resulting in higher year-on-year profitability.
Looking ahead to the fourth quarter, the global home appliance market is expected to remain challenging due to sluggish demand recovery and intensified competition. The Company plans to continue expanding its subscription and online businesses and maintain focus on furthering its qualitative growth efforts. It will also pursue cost structure enhancements and fixed cost reductions to improve profitability year-on-year.
LG Media Entertainment Solution (MS) Company
The MS Company recorded revenue of KRW 4.65 trillion and an operating loss of KRW 302.6 billion in the third quarter. Profitability was impacted by increased marketing investments to address intensifying competition and one-time expenses related to voluntary retirements.
The Company remains focused on improving operational efficiency and profitability in its TV business while expanding the webOS platform through advancements in advertising and content diversification. It also plans to strengthen its presence in Global South markets, where demand remains relatively resilient.
LG Vehicle Solution (VS) Company
The VS Company recorded revenue of KRW 2.65 trillion and operating profit of KRW 149.6 billion. Revenue reached an all-time third-quarter high, while operating profit achieved the highest quarterly level since the Company’s establishment. The operating profit margin exceeded 5 percent for the first time.
While external factors such as changes to U.S. EV subsidy policies may present short-term challenges in the fourth quarter, the Company aims to maintain stable profitability through ongoing product mix optimization, cost structure improvements and efficiency initiatives.
LG Eco Solution (ES) Company
The ES Company reported revenue of KRW 2.17 trillion and operating profit of KRW 132.9 billion. Revenue increased slightly year-on-year, supported by stronger domestic sales and continued growth in subscription and online businesses. Operating profit declined modestly due to expanded investments.
The Company plans to strengthen growth momentum through region-specific product launches and explore new opportunities in commercial HVAC systems and industrial and power generation chillers. It has recently secured a series of AI data center cooling solution contracts across North America, Latin America, the Middle East and Asia, demonstrating tangible progress. The Company aims to use these projects as strategic references to further expand its market presence. In parallel, it is preparing for the commercialization of next-generation liquid cooling solutions for data centers and broadening partnerships to advance immersion cooling technologies.
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By News Reporter
Kinetic OLED Installation Showcases Company’s Vision for
the Future of Immersive Display Technology
SEOUL, Oct. 28, 2025 — LG Electronics (LG) reaffirmed its leadership in OLED innovation with a breathtaking installation at APEC 2025 in Gyeongju, South Korea. LG showcased a kinetic media chandelier composed of 28 transparent 77-inch LG SIGNATURE OLED T TVs, mesmerizing global leaders and delegates from around the Asia-Pacific region.
First unveiled at CES 2025, the OLED chandelier returns to APEC 2025 with the pinnacle of visual storytelling made possible with transparent LG OLED TVs. The installation features the world’s first transparent and true wireless OLED TVs created into a technological splendor that is designed to be appreciated from every angle. Each panel gracefully moves – opening and closing like the petals of a kinetic sculpture – revealing LG OLED’s hallmark features of perfect black, vivid colors and slim design. In sync with hanging lights, the screens transition fluidly between transparent and opaque modes, transforming the atmosphere with immersive visual sequences: interstellar showers, drifting clouds, underwater landscapes and stained-glass finales.
Powered by LG’s True Wireless technology, the chandelier eliminates visible cables and delivers flawless 4K transmission without latency, blurring the line between display and artistic visualization.
The LG SIGNATURE OLED T demonstrates the versatility of OLED technology in immersive environments and reflects LG’s broader vision for OLED – transforming displays into premium, form-factor-free solutions that seamlessly integrate into everyday spaces. Also redefining home entertainment, the product has been recognized with major international design honors – including Red Dot, iF and IDEA Awards – and was recently named Best of IFA and Best in Home Entertainment at IFA 2025, affirming its global acclaim.
APEC 2025 brings together leaders and innovators from 21 Asia-Pacific economies to foster inclusive growth and innovation. LG’s presence at this influential summit highlights its commitment to shaping the future of display technology and driving meaningful progress across industries.
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