Promoting Social Inclusion by Harnessing Universal Love for Cooking
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By MNW
I've had Universal Control via the smart remote sucessfully controlling the audio (volume) for my LG OLED 48C1LB tv via my Sherwood RD-6118R amp for a while now; But following a power cut, the remote no longer controls the amp/tv volume?
The audio IS still being played through the amp using the optical OUT/IN but I have no control of the volume
I've removed and re-initialised the settings for this amp in Universal Control Settings but following the "success" message, the remote does not control the volume on the amp/tv.
What am I missing?
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By News Reporter
LG’s Radio Optimism Campaign Inspires People to Share Their Love With Family
and Loved Ones Through One-of-a-Kind AI Songs
SEOUL, Sep. 25, 2025 — LG Electronics (LG) today announced the success of its AI-powered Radio Optimism campaign, which revealed a universal truth: despite the rapid advances in technology, love and gratitude toward family and loved ones remain life’s foremost priorities.
Available in six languages, the creative platform inspired people globally to create more than 700,000 personalized songs. These AI-generated tracks – listened to and shared over 1.5 million times – underscored the enduring importance of human connection across cultures.
Designed to counter the sense of disconnection often associated with social media, Radio Optimism invited users to write a message to a loved one, select a genre and vibe and generate a one-of-a-kind AI song. By turning music into a heartfelt gesture, the campaign brought LG’s Life’s Good brand promise into the digital spaces where people most often connect.
Messages of love proved most prominent, appearing in over 30 percent of the songs, followed by messages of gratitude and encouragement. Family emerged as the most frequent recipient, followed by friends, reaffirming that when it comes to care and affection, people turn first to those closest to them.
The campaign drew an overwhelming response, generating over 30 million social engagements worldwide and 2.4 billion views of its content. Partnerships with global and local influencers amplified its reach, including Australian father-daughter duo Ben and Zara,
link hidden, please login to view, and Brazilian creator Jessie Shen, . The campaign also captured unique cultural moments, such as sports fans crafting team anthems and pet owners dedicating songs to their companions, illustrating the evolving ways people express and share what matters most.
“Through this creative campaign, we believe we helped people rediscover the enduring values that remain unchanged even in times of change and volatility,” said Kim Hyo-eun, head of LG’s Brand Management Division. “It deeply resonated with people worldwide, reflecting the lasting value of Life’s Good. We will continue to engage with them, upholding this promise and inspiring optimism for a better life.”
The Radio Optimism campaign demonstrates how AI, when used thoughtfully, can strengthen emotional bonds in the digital age. By enabling users to create personalized songs trained on properly licensed music from original artists, LG upheld its commitment to responsible innovation while fostering a global movement of optimism and meaningful connection.
To learn more about the campaign or join in spreading Life’s Good message, please visit .
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By News Reporter
Despite living in a world more connected than ever before, many people paradoxically feel a deeper sense of disconnection. As part of its ongoing efforts to understand that true fulfillment comes from genuine connections and reflecting LG’s commitment to expand “Life’s Good” in digital spaces, LG Electronics conducted a global survey to explore the state of connection in the digital age. The findings offer timely insight into the emotional disconnect often hidden behind the screens we interact with every day.
Conducted across the United States, United Kingdom, Australia, India and Canada, the survey gathered responses from 5,000 individuals between the ages of 18 and 45. It revealed that 68 percent of people find it more difficult to form real friendships and meaningful connections in today’s social media-driven world. The most common barriers include a lack of time, practical distance, and the fear of awkwardness—pointing to deeper issues beneath the surface of digital engagement.
Perhaps more concerning, 62 percent of participants reported spending more time online every week than engaging in deep, meaningful interactions with people. Furthermore, one in three respondents said they had experienced a meaningful connection only once or not at all in the past month.
And yet, the desire for more remains clear: 82 percent said they believe their lives would benefit from more meaningful connections, and 86 percent agreed such relationships help them view life more optimistically.
To counteract the disconnection often felt in an era dominated by superficial interactions, such as likes and comments on social media, LG launched “Radio Optimism,” a new brand campaign designed to spark genuine connection through the power of music. Inspired by the storytelling spirit of traditional radio, the campaign invites people to create one-of-a-kind AI-generated songs and share them with someone special. In doing so, LG is helping to turn digital interactions into heartfelt moments that build bridges instead of barriers.
The campaign reflects LG’s enduring brand promise—Life’s Good—and its belief that technology should serve not just our convenience, but our emotional well-being. In a time when many are scrolling past what really matters, LG is encouraging people to pause, reflect and reconnect.
The campaign website is available in English and Spanish, with plans to support additional languages to enable broader participation. The official campaign website can be found at
link hidden, please login to view, and visit to know more details about LG’s brand promise. # # #
* Survey Methodology
Timings: Fieldwork conducted from April 29 – May 1, 2025, via Focaldata
Countries: 5 – US, UK, Australia, India and Canada
Age: 18-45
Sample Size: 5,000 participants across US, UK, Australia, India and Canada, with 1,000 participants in each market, and nationally representative splits by age, gender and region.
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By News Reporter
Laundry may seem like a simple chore, but for many couples, it’s one of the quiet rituals that shape everyday life together. The hum of a washer spinning, the rhythm of folding clothes side by side, the shared satisfaction of a task completed – these small, ordinary moments often hold extraordinary meaning.
Appliances today do more than clean clothes – they support routines, relationships and those unscripted connections that define life’s most intimate partnerships. This is exactly what LG celebrated with its unique and heartfelt “Launderette of Love” event.
On May 31 in New York City, LG turned laundry day into a romantic celebration with the “Launderette of Love,” a one-of-a-kind wedding experience that allowed selected couples to say “I do” surrounded by the latest in LG laundry innovation.
As part of the “Love to Laundry” campaign, LG is honoring the deep emotional connections people often associate with their laundry appliances. This isn’t just about washing clothes; it’s about how these everyday machines help partners support one another and find meaning in the mundane. The event invited couples to transform a typical task into something joyful, lighthearted and memorable.
The event featured special commitment ceremonies officiated by Patti Stanger, the host of the popular TV show Millionaire Matchmaker. Several lucky couples tied the knot in a setting that reimagines tradition with a modern, unexpected twist, surrounded by sleek, smart LG laundry solutions.
Visitors also had the chance to take part in a whimsical and heartfelt giveaway. Attendees could submit a physical “Love Letter to Laundry” and place it inside the dryer drum of an LG WashTower onsite. These notes will double as entries to win LG’s innovative laundry appliances, including the space-saving LG WashTower and the advanced LG WashCombo.
The LG WashCombo is a 5.0 cu. ft. ventless washer and dryer combo that uses Inverter HeatPump technology to wash and dry clothes in one seamless cycle. It’s perfect for couples living in tight spaces or looking to simplify their routine. With its sleek design, quiet performance and fabric-friendly drying, it’s a natural fit for a modern home.
Meanwhile, the LG WashTower combines a washer and dryer in a single vertical unit with a central control panel that’s easy to use and within reach. It features built-in intelligence that learns fabric types and optimizes settings for each load, allowing couples to share the load with less guesswork and more confidence. Together, these solutions support harmony in the household and offer couples more time for what matters.
To further support couples at the beginning of their shared journey, LG has partnered with “The Knot,” one of the leading wedding planning platforms in the U.S., to showcase how laundry appliances can be part of a smarter, more harmonious home. Together, they’re spotlighting products that simplify daily chores and make cohabitation more seamless.
With the Launderette of Love, LG is turning a simple household task into a celebration of love, laughter and life’s simple pleasures. It’s a reminder that even the most ordinary routines can become extraordinary with the right partner – and the right appliance.
As couples walk into this next chapter together, LG is there to support them, not just with machines that perform, but with tools that nurture connection. Because in the end, laundry isn’t just about clean clothes – it’s about the moments we share along the way.
Contributed by LG USA
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By News Reporter
In a world where small actions can drive meaningful change, LG Taiwan is leading the way with a shining example of compassion and community commitment. For 13 years, LG Taiwan has worked hand-in-hand with the Children Are Us Foundation, a local charity dedicated to empowering individuals with intellectual disabilities through vocational training and social enterprise programs, including the production of handmade lunchboxes. Through sponsoring these lunchboxes, LG has helped deliver nutritious meals to over 4,000 underprivileged children living in rural areas. LG has contributed not only financial support but also time and care through volunteer activities that foster deep connections with individuals with intellectual disabilities.
This year, the partnership took a creative turn with the introduction of an “aesthetic living” concept – an initiative that leverages collaborative art projects to nurture focus, creativity and communication skills. This evolution reflects LG Taiwan’s belief that technological advancement must go hand in hand with social responsibility, in line with LG’s brand promise of Life’s Good.
Led by managing director Jeong Yeon-kwan, LG Taiwan volunteers recently participated in the Mandala Star art project, a powerful expression of inclusivity and empowerment. Designed to promote self-expression and a sense of achievement, the project transforms individuals with disabilities from passive recipients to active creators. Through vibrant colors, imaginative patterns and shared experiences, participants explored their creativity while building confidence and forming meaningful bonds with volunteers.
These efforts reflect LG Taiwan’s ongoing dedication to the company’s Better Life for All vision. By combining innovation with human connection, LG is using its influence to foster positive social change. Through hands-on engagement and heartfelt outreach, LG is bringing the Life’s Good spirit to local communities – one action, one smile and one story at a time.
Contributed by LG Taiwan
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