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[Executive Corner] Orchestrating “Affectionate Intelligence” With AI Processors Exclusive to LG OLEDBy News Reporter
Imagine a TV that not only delivers your favorite shows in incredible picture quality but also connects with you on a deeper level. That concept is no longer bound to imagination, as LG’s latest TVs are capable of understanding what you want and need, tailoring every moment you spend with it through ‘Affectionate Intelligence.’ This is the essence of LG’s unwavering commitment to crafting empathetic algorithms through three decades of technological innovation. This ethos seamlessly extends to the development of its AI chipsets, which are designed to foster more meaningful TV interactions.
As a testament to this dedication, LG’s Alpha AI processor, engineered exclusively for its OLED TVs, made its global debut a decade ago as one of the biggest breakthroughs in TV processing technology history. This AI-powered processor is constantly evolving based on customer feedback, which guarantees a TV experience that only gets better with time.
Amidst the widespread adoption of OLED panels, LG OLED TVs set themselves apart courtesy of the first OLED-dedicated AI processor. This processor leverages advanced algorithms and cutting-edge upscaling technology to unlock uncharted levels of picture quality within LG OLED TVs.
Various processing technologies continue to evolve with AI, notably showcasing significant performance enhancements in the Neural Processing Unit (NPU) – essential for affectionate intelligence – with a remarkable surge of 400 percent. LG’s latest OLED evo TVs1 are equipped with the new α (Alpha) 11 AI processor which boosts processing speeds by 30 percent compared to its predecessor.
What’s more, LG’s premium AI processing technology has expanded to LG QNED TVs, taking the performance of its high-end LCD TV lineup to new levels. LG QNED TVs feature the Alpha 8 AI processor to achieve a 1.3-fold increase in AI performance and 1.6-fold increase in processing speed compared to its predecessor. These remarkable advancements come together to form a powerful yet refined audiovisual experience that heightens the audience’s sense of immersion.
At the core of LG’s AI TVs lies a deep understanding of the user’s preferences, habits and desires. Seeking to enrich the home entertainment experience with versatile personalization and added convenience, the latest LG AI TVs can recognize voices based on unique webOS profiles, making it easier to deliver personalized recommendations based on their personal viewing history.
This user-centric approach lets users access their favorite or most-used content and services in an instant, while Picture Wizard works to tailor picture quality to their preferences to foster a deeper understanding and connection. Picture Wizard lets users pick from a range of image options, so that they can fine-tune images to their liking and receive greater viewing satisfaction without having to learn everything there is to know about technical aspects such as brightness, contrast or sharpness.
With sound quality now deemed just as important as image quality in completing the viewing experience, AI processing technologies have been evolving to help the TV’s audio performance catch up. AI Sound Pro offers richer and fuller audio while the LG TV’s built-in speakers produce virtual 11.1.2 surround sound to heighten immersion. The AI can even enhance dialogue clarity by separating vocals from the soundtrack, making it seem like sounds are emanating naturally from the screen’s center. Moreover, WOW Orchestra creates three-dimensional audio which works in unison with the TV’s built-in speakers and compatible LG soundbars, creating a unified sound together.
LG’s focus on the webOS smart TV platform, which powers over 200 million smart TVs, is clear for everyone to see. webOS enriches everyday life experiences with versatile personalization and enhanced convenience in the form of individual profiles, voice recognition and recommendations based on viewing history. With its extensive user base, LG is set to maintain a strong presence in targeted advertising, FAST and content streaming services.
Lastly, the webOS Re:New program2 offers the latest webOS upgrade to existing LG Smart TV owners to guarantee the most up-to-date TV experience for the next five years. That means consumers purchasing an LG OLED TV or LG QNED TV launched in 2024 can benefit from the latest webOS platform until 2028.
To explore the various efforts the LG Home Entertainment Company is making to curate life-enriching experiences for every kind of user, stay tuned to the
link hidden, please login to view. By Jung Jae-chul, home entertainment research and development lab leader of HE R&D Lab at LG Electronics
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1 LG OLED evo M4 and G4 models.
2 Pop-up notifications offering a full upgrade without the need to select specific UX, UI or features are only sent to customers who have agreed to receive them. Please note that this upgrade does not cover the TV’s hardware performance, features or durability.
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By News Reporter
LG OLED Brings Back the Works of Kim Whanki to New York in 50 Years with Frieze New York and the Korean Cultural Center New York
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By News Reporter
LG OLED Brings Back the Works of Kim Whanki to New York in 50 Years
with Frieze New York and the Korean Cultural Center New York
SEOUL, May 3, 2024 — LG Electronics (LG) is delighted to present a unique opportunity to experience iconic works by the most beloved artist of South Korea, Kim Whanki (1913-1974), in partnership with Frieze New York and the Korean Cultural Center New York (KCCNY).
A solo presentation of Kim Whanki, “We Meet Again in New York,” will be on view at the LG OLED Lounge at Frieze New York 2024, from May 1 to 5. At the same time, a special exhibition of the Korean master at KCCNY titled “Whanki in New York” will be on view from May 2 to June 13. The two presentations together mark the first public showing of Kim’s works in New York, 50 years after his passing in 1974.
The Pioneer of Abstraction Finding His Voice in New York
Kim is a pioneer of Korean abstract art and best known for his works that epitomize archetypal Korean aesthetics. His artistic pilgrimage – from Korea to Japan, France and ultimately America – has shaped his signature style of pure lyrical abstraction derived from nature, which had a profound influence on generations of abstract painters in Korea. He has been a highly sought-after name in the art market as his works make up nine of the top ten highest-priced artworks by modern Korean artists sold at auction, among which all were completed in New York in his signature “all-over dot” style.
Presenting Kim’s works in New York holds immense significance because it was the city where he finally reached the epitome of his artistic identity with the conception of this unique “all-over dot” painting technique. It was the resulting mastery of the artist tirelessly experimenting with a multitude of materials, techniques and styles, aiming to achieve harmony in color and pattern while capturing the elegance of Asian ink paintings. He was inspired by memories from his homeland and the bustling New York art scene where he cavorted with American painters including Mark Rothko and Barnett Newman. In turn, he became an inspiration to the next generation of Korean American artists like Nam June Paik (1932-2006). New York was where Kim shot for the stars – he held a total of six solo exhibitions in the city in his lifetime with the last one presented a year before his passing in 1974.
LG OLED Continuing the Celebration of Kim Whanki’s Legacy
A total of five abstract masterpieces created during Kim Whanki’s New York period and digitally expressed by a new generation of artists today, will be on view at the LG OLED Lounge at Frieze New York 2024. The group of Korean multimedia artists – including Je Baak, professor at Seoul National University College of Fine Arts; Verseday, a media art creator group; Mano Ahn, CEO of Ahn Graphics; and Jason Kim, CEO of BESIGN – took tremendous care to understand the artist’s intention when he first created the artwork so that they could capture the essence of each piece. This approach revealed richer details and enhanced visual effects in lighting, colors and clarity enabled by LG’s self-lit OLED technology, while preserving Kim’s original artistic intentions. LG OLED, in its commitment to pushing art’s innovation and accessibility, is partnering with Frieze New York and KCCNY to bring these digital expressions of the legendary Korean master back to New York, the city that made the artist Kim Whanki.
The concurrent retrospective exhibition of Kim Whanki at KCCNY, “Whanki in New York,” where LG OLED engages as the Headline Partner, provides more opportunities to catch a glimpse into Kim’s creative world. In addition to the five digital expressions of his works shown by LG OLED, 27 original artworks on loan from the Whanki Museum, including personal items such as diaries, photographs and letters, will be on view. And for the very first time, private collections from New York acquaintances of Kim and his wife will also be on display.
“LG Electronics is proud to celebrate the legacy of Kim Whanki and present a unique opportunity for the global audience to engage closely with a legendary artist who has not been well known in New York until now,” says Kate Oh, vice president of the Brand Communication Division at the LG Home Entertainment Company. “Through our digital canvas, LG OLED and a new generation of artists have revived Kim’s artworks in unprecedented detail, offering an innovative tribute to his legacy.”
LG continues to deliver enriching art world experiences, illustrating the close connection between art and technology through inspiring exhibitions and innovative artist collaborations. The digital artworks brought to life by LG OLED can be found on the OLED Art project website for art enthusiasts and fans around the world to enjoy them at their convenience. To follow the LG OLED ART journey, visit
link hidden, please login to view. # # #
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By Glamma2311
My tv is acting strangely after there was a software update (sometime between April 10-15,2024)
randomly turning off and on -- many times within a few minutes remote works some of the time or only certain buttons goes to a colored screen i.e. purple, yellow, light blue with no image just color sudden annoying continuous, high pitch sound like an alarm Checked and reset the cable box and called cable company.
Unplugged and plugged tv back in.
Change the HDMI input
It is becoming very frustrating.
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By OliverRC
Up until a few days ago my TV and AVR have been working perfectly since I bought it.
Zero hassles with HDMI and connectivity.
Then I was prompted to update to the latest software version which I did and now often when I switch HDMI (running on 1) it picks up the device name, CEC works but I get “No Signal”… and then nothing.
Just stays on “No Signal”. It is almost as if some HDMI handshake breaks and now the driver is in a broken state.
I’ve found that if I hard power off and power on the device sometimes works but I don’t want to do that every time especially since it’s hard to get to the power.
This really strikes me as a software issue with the latest update as absolutely nothing else has changed in my setup.
I’ve tried:
Different HDMI cables (high quality) Deep colour settings Reset the TV to factory default Different HDMI ports TV
Model: OLED65G26LA / OLED65G26LA.HFBQLWK WebOS TV Version: 8.3.0.2301 Software Version: 13.30.56 AVR & Devices
Marantz SR5015 Nvidia Shield Pro PS5
The setup is the conventional AVR installation as shown in the attached file
Has anyone else experienced this?
Is it possible to revert the software update?
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Question
taildeman
My Smart TV LGwebOS TV OLED55 B8PLA with software version 05.50.15
It is impossible to install some apps for regional TV channels because the browser is incompatible. How do I update the browser or how do I install a different browser on my TV ? Downloading a file is not supported. Automatic update is active. Thanks in advance.
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