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    • By News Reporter
      From heart rate monitors in smartwatches to accelerometers and gyroscopes for measuring an athlete’s movement or swing, technology takes sports to a whole new level of precision. In the world of esports, advanced tech isn’t just something that’s good to have, it’s a necessity. And in this world, LG UltraGear hardware has developed a reputation as the best gear for victory.

      According to International Data Corporation (IDC), the gaming PC and monitor market expanded rapidly in 2020, reaching 55 million units sold for a year-on-year increase of 26.8 percent. And with more people than ever working and playing from home, demand for better PC hardware experienced huge growth with sales of LG’s gaming monitors more than tripling between 2019 and 2020.
      Let’s take a look at what sets LG UltraGear gaming monitors apart from the rest.

      Compared to other panel technologies such as Twisted Nematic (TN) or Vertical Alignment (VA), LG’s In-Plane Switching (IPS) panel provides a wider viewing angle with minimal color distortion as well as a wide color gamut with excellent contrast. LG was the first to introduce an IPS monitor with one millisecond Gray-to-Gray (GTG) response time, a significant advantage over the 20-30 milliseconds of regular monitors. One millisecond means fewer distracting visual effects such as ghosting for a smoother, faster gaming experience. And with a refresh rate of up to 144Hz, ultra-high screen resolution and exceptionally lifelike picture quality, it’s easy to see why LG UltraGear has become an esport favorite.

      Currently there are 19 models in the UltraGear monitor lineup including a new 32-inch (model 32GP850) featuring the advanced Nano IPS display technology. Later this year, LG will debut the industry’s first 34-inch monitor with NVIDIA G-SYNC® ULTIMATE built-in for the highest level of compatibility with NVIDIA graphics cards.

      LG makes a great effort to understand what gaming fans really want. One way is through the UltraGear Advisory Board, an online community of approximately 200 gamers from around the world managed by LG. Members of the board have a voice in developing new products, advising on both technical as well as design aspects.

      And LG UltraGear gaming monitors are not only the ideal choice for a home gaming setup, it’s a brand in high demand by professionals who game for a living. LG is currently partnering with Gen.G Esports, one of the top esports organizations, to support their League of Legends Champions Korea (LCK) team. Using LG UltraGear monitors, the team is already leading this year’s competition.

      Built for a better gaming experience to deliver an edge over the competition, LG’s UltraGear gaming monitors have been the preferred gear for many gamers since its launch in 2018. So whether you’re a pro gamer or just a casual player, LG UltraGear can provide the right gear for the job to make the difference between victory and defeat.
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    • By anishjp
      Hi LG
      When playing a Dolby Vision file encoded in MKV container format, the image is green/purple in colour. A quick googling says, this occurs due the default media player in WebOS not able to decode Dolby Vision MKV container files properly.
      When will this be fixed?
      Regards,
      Anish
    • By News Reporter
      LG’s massive ultra-high-definition digital billboard overlooking New York City’s iconic Times Square became host to a three-phase visual spectacle that reflects the company’s efforts to engage with consumers directly around the seasons. LG’s first 3D content series designed for the billboard is a stunning visual display sure to make passersby smile. The new billboard content will run through the end of November.

      Taking full advantage of the Times Square billboard’s unique curved design, LG harnesses the power of forced perspective to display imaginative multi-dimensional 3D content which share the company’s core messaging that together, Life’s Good. Launching with an inspiring back-to-school message for the American audience, the 3D illusion begins with an explosion of crayons and swirling images from scissors to school buses, dancing around the screen, eventually spelling out LIFE’S GOOD before being buried by a multitude of crayons as the animation continues its loop.

       
      Over the past year LG has mobilized the Times Square billboard to engage, educate, and entertain consumers during the pandemic. From hosting the YouTube documentary “Life In A Day 2020” by Academy Award-winning director Kevin Macdonald to premiering the “Global Citizen VAX LIVE Extended Concert Sponsored by YouTube,” to encouraging climate action on ENERGY STAR® Day, LG has leveraged the space in Times Square to remind viewers that Life’s Good no matter how challenging our surroundings may be.

      “We hope that visitors in Times Square are not only awed by the visual splendor of the 3D display, but also that they will be inspired to believe that no matter the season, Life’s Good together,” said Peggy Ang, senior vice president of marketing, LG Electronics USA. “At the same time, our new 3D content series exemplifies how LG is innovating when it comes to engaging with consumers.”

      Contributed by LG USA
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    • By News Reporter
      In this segment of On the Job, we take a look at the experts behind LG’s robotics team who are working on the next big idea to help make people’s lives and jobs safer and easier.

      Dr. Baek Seung-min
      The pandemic has brought a new urgency to finding solutions to handle tasks that normally require human-to-human contact. In fact, the International Federation of Robotics is reporting that sales of autonomous service robots in the logistics sector will increase by 30 percent annually from 2020 to 2023. To accelerate advanced research into service robots and boost LG’s competitiveness in related technologies, LG established the LG Boston Robotics Lab in United States last year.

      LG’s family of CLOi service robots including GuideBot, ServeBot, ChefBot and UV robot are ideal for providing a safer environment through contactless service in public spaces such as shopping malls, restaurants and hotels. Consumers who might normally be hesitant to interact with another human are more comfortable receiving help from a robot that doesn’t breathe.

      When developing robots, one of LG’s key goals is to develop a product that can make life easier for consumers. “Service robots can help humans handle difficult, arduous tasks, freeing up consumers’ time to focus on more valuable tasks that matter and bringing increased convenience and comfort into our lives,” said Dr. Baek Seung-min, head of the Advanced Robotics Lab at LG Electronics.

      To respond to the domestic growth of home shopping, LG developed and unveiled an indoor-outdoor service delivery robot at the 18th International Conference on Ubiquitous Robots in Korea. LG’s four-wheeled indoor-outdoor delivery robot boasts enhanced mobility, adapting to various types of terrain by automatically adjusting the distance between its wheels and driving modes for optimal performance, ideal for both indoor and outdoor use.

      The challenges in developing a service robot for commercialization in diverse environments are vast.  For example, to move reliably at high speeds in real-life settings on all types of surfaces while avoiding various obstacles is no easy task. Curbs, for example, might be a minor inconvenience to people but can be quite difficult to overcome for a wheeled robot. Engineers conducted real-world tests with different variables from adjusting tire air pressure to changing thread patterns on the front and rear wheels, among others. Omni-wheels provided the best performance on both indoor and outdoor surfaces, enabling the robot to move both forward and backward as well as side to side.

      “We expect to test-operate the delivery robot by the end of the year,” said Dr. Baek Seung-min. “When it reaches the stage of commercialization, we expect the robot to open the next chapter of logistics innovation.”

      Akin to how computers and automobiles were implemented in industry and commerce before they made their way to consumers, service robots are following a similar path. Already widely found in industries, service robots are now entering the commercial phase. When consumers will be able to purchase a delivery robot of their own is still unknown but if LG has anything to say about it, it won’t be too far away.
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    • By News Reporter
      Use of Plastics Made From Post-Consumer Recycled Materials to Increase Tenfold by 2025

      SEOUL, Sep. 9, 2021 — LG Electronics (LG) today announced its goal to use almost 600,000 tonnes of recycled plastic by 2030 in a concerted effort to reduce greenhouse gas emissions in the value chain. The goal is a part of LG’s larger initiative to create a take-back ecosystem for electronic waste and increase the use of post-consumer recycled (PCR) materials in its consumer electronics and home appliance products.
      In 2020, LG utilized approximately 20,000 tonnes of recycled plastic in its products which it plans to increase more than tenfold by 2025. While recycled plastic is currently used inside LG TVs, PC monitors, speakers, washing machines, refrigerators and air conditioners, LG will expand the use of recycled plastic to the exterior of its products as well. In addition to utilizing more recycled plastic, LG is reducing the use of virgin plastic throughout its operations as well. This year, 18 OLED TV models will be produced using less virgin plastic, an increase from 14 models in 2020, for a reduction of up to 10,000 tonnes of plastic.
      LG is also increasing the target amount of take-back electronic waste from its 2006 figure of 4.5 million tonnes to over 8 million tonnes by 2030 with 3.07 million tonnes having been collected by the end of 2020. Also, LG is implementing initiatives to take back and recycle electronic waste in 52 countries. In South Korea, LG Chilseo Recycling Center, which opened in 2001, not only takes back electronic waste but also manufactures new components from the recycled plastic and ships the parts to LG’s home appliance plant nearby for use in new products such as refrigerators.
      LG is focusing its efforts on reducing greenhouse gas emissions throughout the entire product life cycle from production and transportation to use and disposal. As a key component of its sustainable management goals, LG’s parent company entered into an agreement with the Korean Ministry of Environment and local civic groups in June to implement plastic-free management at its main R&D campus, LG Sciencepark.
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