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PreCentral: Gram website transforms from nonchalant redirect to inscrutable logo on white

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#1 NewsDummy


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Posted September 12, 2012 - 04:29 PM

Gram website transforms from nonchalant redirect to inscrutable logo on white

A month ago we broke the news that HP's webOS Global Business Unit would be spinning off as a new company called Gram. The company was said to focus on cloud and user experience, leveraging webOS and Enyo along the way. Nothing new has come out about how exactly they're going to do that or when that's going to start happening - that's what happens when you're in stealth mode (which one could easily argue is in effect an admission that there's nothing more than grand plans to announce right now anyway).

We wondered for a short time what URL Gram might secure, as sites like gram.com and gram.net registered as available, but thanks to their actual-word nature would have commanded a high price. So HP turned to Armenia, securing gr.am and shortly thereafter having it merely redirect to the Open webOS project site. That recently changed, however, with gr.am now displaying the looping curvy three-quarters-of-a-butterfly Gram logo on a white background. Nothing else. No links to anywhere, nothing commented out in the code. Nothing.

Stealth mode is serious business, it would seem.

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